Pinwheel - About the company
Pinwheel is a series B company based in New York City (United States), founded in 2018 by Curtis Lee and Anish Basu. It operates as a Cloud-based payroll API solution for enterprises. Pinwheel has raised $84M in funding from Notable Capital, with a current valuation of $*****. The company has 1099 active competitors, including 102 funded and 88 that have exited. Its top competitors include companies like Gusto, PayScale and Argyle.
Company Details
Cloud-based payroll API solution for enterprises. Its products are direct deposit switching for enabling customers to switch deposits, income and employment data for verifying source and payroll accounts, and paycheck-linked lending for enabling clients to pay back loans from the paychecks. It automates the process of converting raw income data into actionable insights.
- Website
- www.pinwheelapi.com/
- Social
- Email ID
- *****@pinwheelapi.com
- Registered Address
- 335 Madison Avenue, Floor 16, New York, NY 10017, US
Key Metrics
Founded Year
2018
Location
New York City, United States
Stage
Series B
Total Funding
$84M in 4 rounds
Latest Funding Round
Post Money Valuation
$***** as on Jan 18, 2022
Investors
Ranked
7th among 1099 active competitors
Employee Count
76 as on Aug 31, 2026
Legal entities associated with Pinwheel
Pinwheel is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
UNDERDOG TECHNOLOGIES, INC. CIN: 20221348032 , United States, Active | Apr 01, 2022 | - | - | - |
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Pinwheel's funding and investors
Pinwheel has raised a total funding of $84M over 4 rounds. Its first funding round was on 2020. Its latest funding round was a Series B round on Jan 18, 2022 for $*****. 9 investors participated in its latest round. Pinwheel has 14 institutional investors and 10 angel investors.
Here is the list of recent funding rounds of Pinwheel:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 18, 2022 | 4080439 | Series B | 3504756 | 5475907 | 2024064 | 1013241 |
Jun 02, 2021 | 5652084 | Series A | 7698069 | 8646979 | 2861280 | |
Jun 10, 2020 | 9740468 | Seed | 1696287 | 7926689 | 2080452 | 1110131 |
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Pinwheel's founders and board of directors
Founder? Claim ProfileThe founders of Pinwheel are Curtis Lee and Anish Basu.
Here are the details of Pinwheel's key team members:
- Curtis Lee: Co-Founder of Pinwheel and founder of 1 other company.
- Anish Basu: Former Co-Founder & CTO of Pinwheel. Contact Info: 1 email address
View details of Pinwheel's Founder profiles and Board Members
Pinwheel's employee count trend
Pinwheel has 76 employees as of Aug 26. Here is Pinwheel's employee count trend over the years:
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Pinwheel's Competitors and alternates
Top competitors of Pinwheel include Gusto, PayScale and Argyle. Here is the list of Top 10 competitors of Pinwheel, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Gusto 2012, San Francisco (United States), Series E | Cloud-based payroll, benefits, and HR software for small and medium-sized businesses | $718M | 84/100 | |
2nd |  PayScale 2002, Seattle (United States), Acquired | Offers payroll compensation management software | $118M | 74/100 | |
3rd |  Argyle 2018, New York City (United States), Series B | Provider of consumer-permissioned income, employment, and asset verification data services | $111M | 71/100 | |
4th |  Zenefits 2013, Tempe (United States), Acquired | Cloud-based platform for HR and payroll management solutions | $598M | 70/100 | |
5th |  Justworks 2012, New York City (United States), Series E | Benefits administration & payroll management solution for businesses | $148M | 69/100 | |
6th | Provider of staff attendance, payroll and biometric attendance tools for small to medium enterprises | $24.8M | 69/100 | ||
7th |  Pinwheel 2018, New York City (United States), Series B | Cloud-based payroll API solution for enterprises | $84M | 68/100 | |
8th | Multiplier 2020, Singapore (Singapore), Series B | Cloud-based payroll and compliance platform provider | $77.2M | 67/100 | |
9th | Provider of enterprise resource planning, payroll, and logistics software solutions | - | 67/100 | ||
10th |  CloudPay 1996, Andover (United Kingdom), Series G | Provider of managed payroll processing and automated salary payment services | $334M | 66/100 |
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Pinwheel's Investments and acquisitions
Pinwheel has made no investments or acquisitions yet.
Reports related to Pinwheel
Here is the latest report on Pinwheel's sector:
News related to Pinwheel
Filter this listMedia has covered Pinwheel for a total of 4 events in the last 1 year, 3 of them have been about company updates and 1 about partnerships.
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Visa Launches Enhanced Subscription Manager for Recurring Payment ControlBusinessFortNight•Mar 26, 2026•Visa, Bitget, Pinwheel
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Pinwheel arms Jack Henry clients with the industry’s leading account activation solution & a bill management suiteGlobal Fintech Series•Jun 17, 2025•Pinwheel, Jack Henry
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MANTL Names Pinwheel Preferred Partner for Direct Deposit SwitchingGlobal Fintech Series•Nov 20, 2024•Pinwheel, MANTL
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Pinwheel and Candescent Launch Direct Deposit Switching PartnershipPYMNTS.com•Oct 31, 2024•Candescent, Pinwheel
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Pinwheel introduces subscription management tool for banksRetailbankerinternational•Oct 25, 2024•Pinwheel
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Pinwheel Unveils Bill Navigator, a Groundbreaking Subscription Management Tool for Banks to Save Customers Money and Win PrimacyGlobal Fintech Series•Oct 24, 2024•Pinwheel
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Fintech Company Pinwheel Takes 5K-SF Office at 36 East 12th StreetCommercial Observer•Sep 27, 2024•Pinwheel
•
MEA Financial and Pinwheel to Offer Credential-less Deposit SwitchingPR Newswire•Jul 09, 2024•Pinwheel, MEA Financial Enterprises
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