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Potential - About the company

Potential is a seed company based in Dubai (United Arab Emirates), founded in 2005 by Shadi Banna. It operates as a Flipped learning platform for business education. Potential has raised $1M in funding from Middle East Venture Partners. The company has 6693 active competitors, including 167 funded and 142 that have exited. Its top competitors include companies like Udemy, Coursera and Seekho.

Company Details

Potential provides online video courses along with webinars and face to face learning sessions for business education programs to graduates, executives and entrepreneurs. Works in the subscription model. Clients include Visa, Intel, Google, Samsung, Pepsico and more. Claims to have 1M+ users registered on the platform. Built on the flipped learning model popularized by Khan Academy.
Social
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Email ID
*****@potential.com
Registered Address
C/OA G GHATKAR HOUSE NO E 86DADA VAIDYA ROAD PANAJI, GOA, Goa, India, 403001
Key Metrics
Founded Year
2005
Location
Stage
Seed
Total Funding
$1M in 1 round
Latest Funding Round
Ranked
Employee Count
57 as on Sep 30, 2026
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Potential's funding and investors

Potential has raised a total funding of $1M over 1 round. Its latest funding round was a Seed round on Dec 19, 2013 for $*****. 1 investor participated in its latest round. Potential has 1 institutional investor.

Here is the list of recent funding rounds of Potential:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 19, 2013
7365669
Seed
4572042
4120395
4490096
2821852
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Potential's founders and board of directors

Founder? Claim Profile
The founders of Potential is Shadi Banna.
Here are the details of Potential's key team members:

Potential's employee count trend

Potential has 57 employees as of Sep 26. Here is Potential's employee count trend over the years:
Employee count trend for Potential
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Potential's Competitors and alternates

Top competitors of Potential include Udemy, Coursera and Seekho. Here is the list of Top 10 competitors of Potential, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Udemy
Udemy
2010, San Francisco (United States), Public
Provider of a marketplace offering online courses
$274M
85/100
2nd
Logo for Coursera
Coursera
2012, Mountain View (United States), Public
Provider of online courses, professional certificates, and degree programs
$443M
81/100
3rd
Logo for Seekho
Seekho
2020, Bengaluru (India), Series B
Provider of short educational videos covering technology business and finance
$42.3M
79/100
4th
Logo for MasterClass
MasterClass
2012, San Francisco (United States), Series F
Provider of online courses delivered by celebrity experts
$461M
78/100
5th
Logo for Adda247
Adda247
2016, Gurugram (India), Series C
Provider of an online test preparation platform
$64.4M
74/100
6th
Logo for UpGrad
UpGrad
2015, Mumbai (India), Series F
Higher education and upskilling platform
$372M
72/100
7th
Logo for Degreed
Degreed
2012, Pleasanton (United States), Series D
Provider of a learning experience platform for workforce skill development
$367M
71/100
8th
Logo for Great Learning
Great Learning
2013, Gurugram (India), Acquired
Provides online learning programs for IT
-
-
69/100
9th
Logo for edX
edX
2012, Boston (United States), Acquired
Online learning platform offering courses, certificates, and degrees from top institutions
-
68/100
10th
Logo for Platzi
Platzi
2014, San Francisco (United States), Series B
Online courses in web and app development
$78.5M
62/100
314th
Logo for Potential
Potential
2005, Dubai (United Arab Emirates), Seed
Flipped learning platform for business education
$1M
33/100
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Potential's Investments and acquisitions

Potential has made no investments or acquisitions yet.

Reports related to Potential

Here is the latest report on Potential's sector:

News related to Potential

•
Potential.com unveils its AI Business ToolboxMy Startup World•Jun 15, 2023•Potential
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FAQs about Potential

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