When was PriceRunner founded?

PriceRunner was founded in 1999 and raised its 1st funding round 21 years after it was founded.

Where is PriceRunner located?

PriceRunner is headquartered in London, United Kingdom.

Who is the current CEO of PriceRunner?

Nicklas Storakers of PriceRunner.

How many employees does PriceRunner have?

As of May 31, 2026, the latest employee count at PriceRunner is 65.

Is PriceRunner a funded company?

PriceRunner is a funded company, having raised a total of $***** in its 1st and only funding round, a PE round on 2020.

When was the latest funding round of PriceRunner?

PriceRunner's latest funding was a $***** PE round on 2020, with participation from 1 investor.

What is the annual revenue of PriceRunner?

Annual revenue of PriceRunner is between $10M and $50M as on Dec 31, 2023

Where does PriceRunner rank among its competitors?

PriceRunner ranks 15th amongst 186 active competitors, of which 22 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Price, which secured an undisclosed amount in Apr, 2026.

Who are the top competitors of PriceRunner?

PriceRunner's top competitors include Skroutz, Price and Milo. Among them, Price secured the most recent funding round in April, 2026.

PriceRunner - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

PriceRunner is an online price comparison portal for multi-category products. The product catalog includes home & garden products, kids products, clothing accessories, health & beauty products, DIY supplies, sports & outdoor items & many more. It enables users to browse through many products & compare their prices.

Website: www.pricerunner.com/
Social
Email ID: *****@pricerunner.com

Key Metrics

Founded Year

1999

Location

London, United Kingdom

Stage

Acquired

Latest Funding Round

PE, 2020, $*****

Investors

eEquity & 1 more

Ranked

15^th among 186 active competitors

Annual Revenue

$10M - $50M as on Dec 31, 2023

Employee Count

65 as on May 31, 2026

Investment & Acquisitions

Prisguiden

Similar Companies

Skroutz & 340 more

Exit Details

Acquired by Klarna (Nov 02, 2021)

View PriceRunner's full profile

PriceRunner is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
PriceRunner International AB CIN: PriceRunnerInternationalAB , Germany, Active	Dec 31, 1998	$10M - $50M (As on Dec 31, 2023)	-

PriceRunner got acquired by Klarna on Nov 02, 2021.

Click here to take a look at PriceRunner's acquisition in detail

PriceRunner has raised funding over 1 round. Its latest funding round was a PE round on 2020 for $*****. 1 investor participated in its latest round. PriceRunner has 2 institutional investors.

Here is the list of recent funding rounds of PriceRunner:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
2020	9345	PE	3470	1343	4720	6364

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View details of PriceRunner's funding rounds and investors

PriceRunner's employee count trend

PriceRunner has 65 employees as of May 26. Here is PriceRunner's employee count trend over the years:

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Top competitors of PriceRunner include Skroutz, Price and Milo. Here is the list of Top 10 competitors of PriceRunner, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Skroutz 2005, Nea Ionia (Greece), Acquired	Online price comparison platform for consumer goods	-	CVC, Driin & 1 others	71/100
2nd	Price 2016, San Francisco (United States), Series A	Online price comparison tool for consumer products	$12M	TRAC, Catapult & 26 others	63/100
3rd	Milo 2008, Palo Alto (United States), Acquired	Global online marketplace connecting buyers and sellers of diverse goods	$4.97M	Y Ventures, Felicis Ventures & 5 others	54/100
4th	Buscape 1999, Sao Paulo (Brazil), Acquired	Price comparision website for products as well services	$6M	Tessera, Great Hill Partners & 6 others	54/100
5th	Prisjakt 2002, Stockholm (Sweden), Unfunded	Pricecomparing shopping engine.	-	-	53/100
6th	Heureka 2009, Liberec (Czech Republic), Acquired	Online price comparison platform for consumer products	-	Miton	52/100
7th	Idealo 2000, Berlin (Germany), Acquired	Price Comparison site in Germany	$143K	Free University of Berlin	52/100
8th	iPrice 2014, Kuala Lumpur (Malaysia), Acquired	Online price comparison platform for multi-category products	$26.1M	Naver, Asia Venture Group & 28 others	51/100
9th	Pronto 2005, New York City (United States), Public	Shopping comparison search engine	-	Kima Ventures	51/100
10th	Priceza 2009, Bangkok (Thailand), Series B	Product search and price comparison platform	-	CyberAgent Capital, Burda Principal Investments ... & 2 others	49/100
15th	PriceRunner 1999, London (United Kingdom), Acquired	Online price comparison portal for multi-category products	-	Northzone, eEquity	47/100