When was Secretlab founded?

Secretlab was founded in 2014 and raised its 1st funding round 5 years after it was founded.

Where is Secretlab located?

Secretlab is headquartered in Singapore, Singapore. It is registered at 994 BENDEMEER ROAD #03-07 B CENTRAL SINGAPORE 339943.

Who is the current CEO of Secretlab?

Ian Alexander Ang of Secretlab. They have also founded 1 company.

Which legal entities is Secretlab associated with?

Secretlab is associated with Secretlab Sg Pte. Ltd..

How many employees does Secretlab have?

As of Jul 01, 2024, the latest employee count at Secretlab is 216.

Is Secretlab a funded company?

Secretlab is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Aug 13, 2019.

When was the latest funding round of Secretlab?

Secretlab's latest funding was a $***** Seed round on Aug 13, 2019, with participation from 1 investor.

What is the annual revenue of Secretlab?

Annual revenue of Secretlab is 371M SGD as on Feb 29, 2024.

Where does Secretlab rank among its competitors?

Secretlab ranks 3rd amongst 23 active competitors, only 1 of which is funded., of which only Secretlab is funded and secured an undisclosed amount in Aug, 2019.

Who are the top competitors of Secretlab?

Secretlab's top competitors include EverDesk+, HomesToLife and Hooga. Among them, Secretlab secured the most recent funding round in August, 2019.

Secretlab - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Secret Lab is a private label brand of gaming chairs. The products are made of leather, with aluminum base, memory foam pillows, and PU casters. It claims that the products can withstand different environmental conditions, and are sweat-resistant. The products are claimed to have certifications for durability & safety from BIFMA, Intertek, Agency for Science, Technology & Research, and other associations.

Website: secretlab.co
Social
Email ID: *****@secretlab.co
Part Of
Registered Address: 994 BENDEMEER ROAD #03-07 B CENTRAL SINGAPORE 339943

Key Metrics

Founded Year

2014

Location

Singapore, Singapore

Stage

Seed

Latest Funding Round

Seed, Aug 13, 2019, $*****

Investors

Temasek

Ranked

3^rd among 23 active competitors

Annual Revenue

371M SGD as on Feb 29, 2024

Employee Count

216 as on Jul 01, 2024

Similar Companies

WoodenStreet & 430 more

View Secretlab's full profile

Secretlab is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Secretlab Sg Pte. Ltd. CIN: 201506443C , Singapore, Active	Dec 31, 2013	$276M (As on Feb 29, 2024)	-

Secretlab has raised funding over 1 round. Its latest funding round was a Seed round on Aug 13, 2019 for $*****. 1 investor participated in its latest round. Secretlab has 1 institutional investor.

Here is the list of recent funding rounds of Secretlab:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 13, 2019	3460817	Seed	4906519	5144042	4903187	7621252

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View details of Secretlab's funding rounds and investors

The founders of Secretlab are Alaric Choo and Ian Alexander Ang. Ian Alexander Ang is the CEO of Secretlab.

Here are the details of Secretlab's key team members:

Alaric Choo: Co-Founder & Chief Strategy Officer of Secretlab. They serve on the board of 1 company.
Ian Alexander Ang: Co-founder & CEO / Head of Marketing of Secretlab. They serve on the board of 1 company.

Secretlab's Board of Directors

Secretlab's board has 2 active members. Alaric Choo and Ian Alexander Ang are part of team.

Here is the list of Secretlab's board of directors:

Name	Type	Representing	Status	Duration
Alaric Choo	Team	-	Current	11y 0m
Ian Alexander Ang	Team	-	Current	11y 0m

View details of Secretlab's Founder profiles and Board Members

Secretlab's employee count trend

Secretlab has 216 employees as of Jul 24. Here is Secretlab's employee count trend over the years:

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Top competitors of Secretlab include EverDesk+, HomesToLife and Hooga. Here is the list of Top 10 competitors of Secretlab, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	EverDesk+ 2021, Singapore (Singapore), Acquired	Internet first brand of adjustable standing desk & table	-	-	42/100
2nd	HomesToLife 1976, Singapore (Singapore), Public	Internet first brand of multi category home furniture	-	-	39/100
3rd	Secretlab 2014, Singapore (Singapore), Seed	Private label brand of gaming chairs	-	Temasek	49/100
4th	Hooga 1968, Singapore (Singapore), Unfunded	Internet first brand of home decor, mattress, pillows, rugs, mats, and accessories	-	-	25/100
5th	URBAN MOOD 2019, Singapore (Singapore), Unfunded	Internet first brand offering furniture	-	-	24/100
6th	BFG Furniture 2014, Singapore (Singapore), Unfunded	Internet first brand of furniture	-	-	24/100
7th	Maayrise 1988, Singapore (Singapore), Unfunded	Internet-first brand of furniture store	-	-	24/100
8th	Xtra 1989, Singapore (Singapore), Unfunded	Internet first brand of furniture, outdoor, lighting and accessories	-	-	21/100
9th	Thinges 2015, Singapore (Singapore), Deadpooled	Mobile marketplace for handmade artisans	-	TRIVE	20/100
10th	Cellini 1986, Singapore (Singapore), Unfunded	Provider of modern designer furniture and fine jewelry, offering comfort, luxury, and impeccable quality	-	-	19/100