Seedtag - About the company
Seedtag is a series C company based in Madrid (Spain), founded in 2014 by Albert Nieto Riera, Jorge Poyatos and Pablo Lopez Torres. It operates as a Provider of artificial intelligence-driven contextual advertising solutions across digital channels. Seedtag has raised $299M in funding from investors like Advent International, Oakley Capital and Adara. The company has 1014 active competitors, including 93 funded and 83 that have exited. Its top competitors include companies like Smartly.io, StackAdapt and Quotient.
Company Details
Provider of artificial intelligence-driven contextual advertising solutions across digital channels. The company offers technology that understands context to create advertising experiences. It helps brands connect with audiences across video and the open web. The technology delivers campaigns that aim to inspire, engage, and deliver impact.
- Website
- www.seedtag.com/
- Social
- Registered Address
- 6 MARQUES DE VALDEIGLESIAS,MADRID,MADRID 28004,SPAIN
Key Metrics
Founded Year
2014
Location
Madrid, Spain
Stage
Series C
Total Funding
$299M in 5 rounds
Latest Funding Round
Investors
Ranked
4th among 1014 active competitors
Employee Count
727 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
Legal entities associated with Seedtag
Seedtag is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
SEEDTAG ADVERTISING CIN: FC034565 , United Kingdom, Active | Jul 31, 2017 | - | - |
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Seedtag's funding and investors
Seedtag has raised a total funding of $299M over 5 rounds. Its first funding round was on Jun 23, 2014. Its latest funding round was a Series C round on Jul 27, 2022 for $*****. 1 investor participated in its latest round. Seedtag has 7 institutional investors.
Here is the list of recent funding rounds of Seedtag:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jul 27, 2022 | 5333571 | Series C | 2713008 | 4318900 | 9895662 | 6305742 |
Sep 14, 2021 | 5524091 | Series B | 7421587 | 6818914 | 7872361 | |
Aug 13, 2017 | 8535636 | Series A | 6997832 | 1412511 | 5683126 | 4883522 |
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Seedtag's founders and board of directors
Founder? Claim ProfileThe founders of Seedtag are Albert Nieto Riera, Jorge Poyatos and Pablo Lopez Torres. Albert Nieto Riera and Jorge Poyatos are the CEOs of Seedtag.
Here are the details of Seedtag's key team members:
- Albert Nieto Riera: Co-Founder & Co-CEO of Seedtag. They are also an angel investor in 4 startups.
- Jorge Poyatos: Co-Founder & Co-CEO of Seedtag. They are also an angel investor in 1 startup.Contact Info: 1 email address
- Pablo Lopez Torres: Founder of Seedtag and founder of 1 other company. Contact Info: 1 email address
View details of Seedtag's Founder profiles and Board Members
Seedtag's employee count trend
Seedtag has 727 employees as of Aug 26. Here is Seedtag's employee count trend over the years:
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Seedtag's Competitors and alternates
Top competitors of Seedtag include Smartly.io, StackAdapt and Quotient. Here is the list of Top 10 competitors of Seedtag, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Smartly.io 2013, Helsinki (Finland), Acquired | Provider of an AI advertising platform for cross-channel campaign management | $22.8M | 70/100 | |
2nd | StackAdapt 2014, Toronto (Canada), Series B | Provider of an AI-powered platform for digital advertising campaign management | $537M | 70/100 | |
3rd |  Quotient 1998, Cincinnati (United States), Acquired | Provider of retail media networks digital incentives and advertising technology | $250M | 66/100 | |
4th | Provider of artificial intelligence-driven contextual advertising solutions across digital channels | $299M | 65/100 | ||
5th | Choozle 2012, Denver (United States), Series C | Provider of a self-service platform for programmatic advertising campaign management | $29.9M | 65/100 | |
6th |  Pixis 2018, Burlingame (United States), Series C | Provider of an AI-powered platform for advertising campaign optimization and creative generation | $209M | 65/100 | |
7th | Provider of MadTech and CloudTech platforms for digital advertising solutions | - | 63/100 | ||
8th | Provides performance marketing solutions for publishers and advertisers | $18M | 62/100 | ||
9th | Provider of AI-powered creative production platform combining design tools and services | $9.8M | 60/100 | ||
10th | Full-stack advertising management platform | $5.12M | 59/100 |
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Seedtag's Investments and acquisitions
Seedtag has not made any investments yet. Seedtag has made 6 acquisitions.Here is the list of latest three $acquisitions:Filter this list
Filter this listDate of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Jul 02, 2024 | Acquisition | 2013 | Pyrmont (Australia) | |
Jun 03, 2024 | Acquisition | 2007 | Los Angeles (United States) | |
Jun 14, 2022 | Acquisition | 2017 | Paris (France) |
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Reports related to Seedtag
Here is the latest report on Seedtag's sector:
News related to Seedtag
Filter this listMedia has covered Seedtag for a total of 6 events in the last 1 year, 3 of them have been about company updates and 2 about people movement.
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Seedtag Names Paulina Díaz New Country Manager for Mexico to Drive Sustainable GrowthMarketing Insider Review•Jul 20, 2026•Seedtag
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Seedtag Launches NeuroX Native & Programmatic Advertising TechnologyMarTech Series•Apr 22, 2026•Seedtag
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Seedtag Launches Liz Agent to Accelerate AI-Driven Media Planning and StrategyMartech360•Mar 13, 2026•Seedtag
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Vibe.co Raises $50M Series B for AI-Powered TV AdvertisingBenzinga•Sep 30, 2025•Vibe, QuantumLight, Singular, Hedosophia and 9 others
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Seedtag's strategy to approach agencies and brands with contextual advertisingPropmark•Sep 19, 2025•Seedtag
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Seedtag appoints Joseph Meehan as Chief Exchange & Supply OfficerPeriodico PublicidAD•Sep 03, 2025•Seedtag
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Seedtag and HUMAN Security Strengthen Partnership to Safeguard Advertising IntegrityBenzinga•Aug 27, 2025•HUMAN, Seedtag
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Seedtag grows in Europe focusing on people, products, services and editorial partnershipsEngage•Jul 03, 2025•Seedtag
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