ShopMy - About the company
ShopMy is a series C company based in Boston (United States), founded in 2020 by Christopher Tinsley, Tiffany Lopinsky and Harry Rein. It operates as an Influencer marketing solutions for creators and influencers. ShopMy has raised $169M in funding from investors like Bessemer Venture Partners, Bain Capital Ventures and Avenir Growth Capital, with a current valuation of $1.5B. The company has 921 active competitors, including 155 funded and 65 that have exited. Its top competitors include companies like Humanz, Hashtag Paid and LTK.
Sectors and market segments that ShopMy operate in
ShopMy serves in the Retail market segments.The primary business model of ShopMy are:Company Details
Influencer marketing solutions for creators and influencers. Solutions include marketing solutions, brand reach, collaboration management, connecting content creators with brands in beauty, fashion, home decor, promotion management, and storefront solutions. It offers a platform for creators and brands to engage in affiliate marketing and creator marketing.
Key Metrics
Founded Year
2020
Location
Boston, United States
Stage
Series C
Total Funding
$169M in 4 rounds
Latest Funding Round
Post Money Valuation
$1.5B as on Oct 22, 2025
Investors
Ranked
3rd among 921 active competitors
Employee Count
542 as on Feb 28, 2026
Investment & Acquisitions
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ShopMy's funding and investors
ShopMy has raised a total funding of $169M over 4 rounds. Its first funding round was on Nov 03, 2022. Its latest funding round was a Series C round on Aug 08, 2025 for $70M. 5 investors participated in its latest round. ShopMy has 8 institutional investors and 13 angel investors.
Here is the list of recent funding rounds of ShopMy:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Aug 08, 2025 | $70M | Series C | $1.5B | - | ||
Dec 23, 2024 | $72.9M | Series B | - | - | ||
Mar 14, 2024 | $18.5M | Series B | - | - |
View details of ShopMy's funding rounds and investors
ShopMy's founders and board of directors
Founder? Claim ProfileThe founders of ShopMy are Christopher Tinsley, Tiffany Lopinsky and Harry Rein. Harry Rein is the CEO of ShopMy.
Here are the details of ShopMy's key team members:
- Christopher Tinsley: Co-Founder of ShopMy. Contact Info: 1 email address
- Tiffany Lopinsky: Co-Founder | COO of ShopMy.
- Harry Rein: Co-Founder & CEO of ShopMy. Contact Info: 1 email address
View details of ShopMy's Founder profiles and Board Members
ShopMy's employee count trend
ShopMy has 542 employees as of Feb 26. Here is ShopMy's employee count trend over the years:
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ShopMy's Competitors and alternates
Top competitors of ShopMy include Humanz, Hashtag Paid and LTK. Here is the list of Top 10 competitors of ShopMy, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Cloud and AI based platform offering influencer marketing solutions | $32M | 67/100 | ||
2nd | Hashtag Paid 2013, Toronto (Canada), Series B | Platform offering influencer marketing and collaboration software | $22M | 66/100 | |
3rd | ShopMy 2020, Boston (United States), Series C | Influencer marketing solutions for creators and influencers | $169M | 64/100 | |
4th | LTK 2011, Dallas (United States), Series B | Provider of platform connecting creators, brands, and consumers for commerce | $315M | 64/100 | |
5th | GRIN 2014, Sacramento (United States), Series B | Platform offering influencer marketing solutions for ecommerce businesses | $144M | 64/100 | |
6th | CreatorIQ 2014, Los Angeles (United States), Series D | Provider of platform for creator discovery, evaluation, management, and campaign execution | $80M | 63/100 | |
7th | Mavely 2018, Chicago (United States), Acquired | Influencer marketing platform for enterprises | $1M | 62/100 | |
8th | AI powered influencer marketing platform and cloud management solutions | $51.4M | 61/100 | ||
9th | Gen Video 2004, New York City (United States), Series B | Video marketing and syndication platform | $15.2M | 61/100 | |
10th | Fermat Commerce 2021, San Francisco (United States), Series B | Influencer marketing solutions for brands | $74M | 61/100 |
Looking for more details on ShopMy's competitors? Click here to see the top ones
ShopMy's Investments and acquisitions
ShopMy has acquired Thingtesting. ShopMy has not made any investments as of now.Reports related to ShopMy
Here is the latest report on ShopMy's sector:
News related to ShopMy
Media has covered ShopMy for a total of 5 events in the last 1 year, 2 of them have been about company updates.
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The AlleyWatch Startup Daily Funding Report: 10/22/2025AlleyWatch•Oct 22, 2025•Socium Ventures, UrgentIQ, ShopMy, CurbWaste and 12 others
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ShopMy Launches Shopping Platform: Personalized Destination Built by CreatorsPR Newswire•Jul 30, 2025•ShopMy
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Popfly secures $2M in seed funding to expand its outdoor creator platform.intelligence360•Mar 31, 2025•Popfly, ShopMy, MeridianLink, FBN
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Creator Marketing Platform ShopMy Raises $77.5M to Pioneer Performance-First Approachintelligence360•Feb 07, 2025•Bessemer Venture Partners, ShopMy, Bain Capital Ventures, Menlo Ventures and 2 others
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Creator Marketing Platform ShopMy Raises $77.5M to Pioneer Performance-First ApproachPR Newswire•Jan 24, 2025•ShopMy
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ShopMy Raised $77.5M Series B funding roundSilicon Valley Journals•Jan 24, 2025•ShopMy, Bessemer Venture Partners, Bain Capital Ventures, Menlo Ventures and 3 others
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