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Simpl - About the company

Simpl is a deadpooled company based in Bengaluru (India), founded in 2015. It operates as a Provider of an online marketplace platform for purchase financing. Simpl has raised $83M in funding from investors like Green Visor Capital, IA Ventures and Valar Ventures, with last known valuation of $*****. The company has 35 active competitors, including 14 funded and 6 that have exited. Its top competitors include companies like Snapmint, axio and SBI Card.

Company Details

Provider of an online marketplace platform for purchase financing. It is a digital payment platform that provides checkout experience for online shoppers, enabling them to shop now and pay later with a 15-day billing cycle and no interest rates. The company's proprietary technology simplifies online commerce by managing payment friction, conversion rates, and customer satisfaction.
Social
XFacebook
Email ID
*****@getsimpl.com
Registered Address
1st & 2nd Floor, Kagalwala House, Plot No.175, BHD Metro House, CST Road, Kalina, BKC, Sant, acruz (E), Mumbai City, Mumbai, Maharashtra, India, 400098
Key Metrics
Founded Year
2015
Location
Bengaluru, India
Stage
Deadpooled
Total Funding
$83M in 4 rounds
Latest Funding Round
Last Known Valuation
$***** as on Dec 28, 2021
Ranked
Annual Revenue
₹100 - ₹500 Cr as on Mar 31, 2024
Employee Count
144 as on Jan 31, 2025
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Simpl's funding and investors

Simpl has raised a total funding of $83M over 4 rounds. Its first funding round was on Jun 03, 2015. Its latest funding round was a Series B round on Oct 14, 2021 for $*****. 28 investors participated in its latest round. Simpl has 25 institutional investors and 18 angel investors.

Here is the list of recent funding rounds of Simpl:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 14, 2021
5592387
Series B
7168700
5575905
4164699
7960670
Aug 17, 2017
4024540
Series A
5097531
4825756
5102504
Nov 30, 2016
4654002
Seed
4565860
8835944
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Simpl's founders and board of directors

Founder? Claim Profile

Simpl's Board of Directors

Simpl's board has 2 active members. Nitya Sharma is part of team and Pankaj Baid is independent board member.
Here is the list of Simpl's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
11y 5m
mvpgher
Team
-
Past
4y 1m
pbiemzk
Investor
wgjplne
Past
5y 3m
Independent board member
-
Current
4y 5m

Simpl's employee count trend

Simpl has 144 employees as of Jan 25. The total employee count is 57.0% lower than what it was in Jan 24. Here is Simpl's employee count trend over the years:
Employee count trend for Simpl
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Simpl's Competitors and alternates

Top competitors of Simpl include Snapmint, axio and SBI Card. Here is the list of Top 10 competitors of Simpl, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Snapmint
Snapmint
2017, Mumbai (India), Series B
Online retailer of electronics, appliances, fashion, and home and kitchenware
$181M
76/100
2nd
Logo for axio
axio
2013, Bengaluru (India), Acquired
Provider of an online lending platform offering point of sale financing
$206M
75/100
3rd
Logo for SBI Card
SBI Card
1998, Gurugram (India), Public
Provider of credit card services, including rewards, offers, and online payments
$68.5M
74/100
4th
Logo for ZestMoney
ZestMoney
2015, Delhi (India), Acquired
Online platform offering point-of-sale financing
$151M
70/100
5th
Logo for PayJoy
PayJoy
2015, San Francisco (United States), Series C
Online platform for purchase financing
$205M
66/100
6th
Logo for Simpl
Simpl
2015, Bengaluru (India), Deadpooled
Provider of an online marketplace platform for purchase financing
$83M
60/100
7th
Logo for Nimbbl
Nimbbl
2020, Mumbai (India), Seed
Provider of one-click checkout and payment solutions for online businesses
$7.12M
55/100
8th
Logo for Lazypay
Lazypay
2017, Mumbai (India), Funding Raised
Provider of digital payment solutions, including deferred payment and personal loans
-
54/100
9th
Logo for Paytail
Paytail
2020, Delhi (India), Seed
Provider of fintech platform enabling instant equated monthly installment solutions for consumers
$1.78M
51/100
10th
Logo for Fastrr
Fastrr
2017, Gurugram (India), Unfunded
Provider of one-click checkout software & solutions for e-commerce business
-
-
50/100
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Simpl's Latest cap tables and shareholding

Founders own 21.94%, Funds (largest shareholder) own 46.35%, Enterprises own 1.52% and Angels own 7.99%. The net worth of Simpl's founders is INR 21.2Cr as of Sep 14, 2017.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
21.94%
21.2Cr
4061010
4780608
6570269
5857155
Fund
46.35%
44.9Cr
1698073
5900658
3450077
2741948
7383068
4644020
7589274
5804860
4206286
7265676
6553704
4849197
8785918
7480474
9961897
8023135
Enterprise
1.52%
1.48Cr
8
4
6
6
Angel
7.99%
7.74Cr
5225622
4611752
3715399
9563692
Other People
21.94%
21.2Cr
2273656
9910208
8601564
3084446
Total
99.74%
96.6Cr
2578349
7200340
4350068
6224935
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Simpl's Shareholding

Simpl's Investments and acquisitions

Simpl has made no investments or acquisitions yet.

Reports related to Simpl

Here is the latest report on Simpl's sector:

News related to Simpl

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Media has covered Simpl for a total of 5 events in the last 1 year, 2 of them have been about people movement and 1 about company updates.
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