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Simpl - About the company
Simpl is a deadpooled company based in Bengaluru (India), founded in 2015 by Chaitra Chidanand and Nitya Sharma. It operates as a Provider of an online marketplace platform for purchase financing. Simpl has raised $83M in funding from investors like Green Visor Capital, IA Ventures and Valar Ventures, with last known valuation of $*****. The company has 363 active competitors, including 97 funded and 76 that have exited. Its top competitors include companies like Affirm, Square and Klarna.
Company Details
Provider of an online marketplace platform for purchase financing. It is a digital payment platform that provides checkout experience for online shoppers, enabling them to shop now and pay later with a 15-day billing cycle and no interest rates. The company's proprietary technology simplifies online commerce by managing payment friction, conversion rates, and customer satisfaction.
- Website
- getsimpl.com
- Social
- Email ID
- *****@getsimpl.com
- Registered Address
- 1st & 2nd Floor, Kagalwala House, Plot No.175, BHD Metro House, CST Road, Kalina, BKC, Sant, acruz (E), Mumbai City, Mumbai, Maharashtra, India, 400098
Legal entities associated with Simpl
Simpl is associated with 3 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
GET SIMPL TECHNOLOGIES PRIVATE LIMITED CIN: U74999MH2015PTC261546 , India, Active | Feb 02, 2015 | $3.37K (As on Mar 31, 2025) | 108 (As on Jan 01, 2021) | |
ONE SIGMA TECHNOLOGIES PRIVATE LIMITED CIN: U72900KA2020PTC142722 , India, Active | Dec 29, 2020 | $18.1M (As on Mar 31, 2024) | 63 (As on Sep 01, 2025) | |
BIL SIGMA TECHNOLOGIES PRIVATE LIMITED CIN: U63999KA2023FTC174463 , India, Active | Jun 02, 2023 | $882K (As on Mar 31, 2025) | 1 (As on Feb 28, 2025) |
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Simpl's funding and investors
Simpl has raised a total funding of $83M over 4 rounds. Its first funding round was on Jun 03, 2015. Its latest funding round was a Series B round on Oct 14, 2021 for $*****. 28 investors participated in its latest round. Simpl has 25 institutional investors and 18 angel investors.
Here is the list of recent funding rounds of Simpl:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Oct 14, 2021 | 4147802 | Series B | 5535185 | 2313548 | 6414244 | 9345577 |
Aug 17, 2017 | 9859654 | Series A | 3013608 | 8119957 | 5340406 | |
Nov 30, 2016 | 5503086 | Seed | 5268933 | 5309426 |
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Simpl's founders and board of directors
Founder? Claim ProfileThe founders of Simpl are Chaitra Chidanand and Nitya Sharma.
Here are the details of Simpl's key team members:
- Chaitra Chidanand: Co-Founder & President of Simpl and founder of 2 other companies, SAE and SALT. They are also an angel investor in 1 startup and serve on the boards of 2 companies.
- Nitya Sharma: Founder of Simpl. They serve on the board of 1 company.Contact Info: 1 phone number
Simpl's Board of Directors
Simpl's board has 2 active members. Nitya Sharma is part of team and Pankaj Baid is independent board member.Here is the list of Simpl's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 11y 3m | |
zbvqtne | Team | - | Past | 4y 8m |
gswpelu | Investor | hxewrqt | Past | 1y 9m |
Independent board member | - | Current | 4y 4m |
View details of Simpl's Founder profiles and Board Members
Simpl's employee count trend
Simpl has 144 employees as of Jan 25. The total employee count is 57.0% lower than what it was in Jan 24. Here is Simpl's employee count trend over the years:
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Simpl's Competitors and alternates
Top competitors of Simpl include Affirm, Square and Klarna. Here is the list of Top 10 competitors of Simpl, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Affirm 2012, San Francisco (United States), Public | Provider of point of sale financing solutions for consumers and merchants | $1.22B | 88/100 | |
2nd | Square 2009, San Francisco (United States), Public | Provider of integrated point of sale and business management solutions | $520M | 85/100 | |
3rd | Developer of an online platform for point-of-sale financing | $4.19B | 85/100 | ||
4th | Tabby 2019, Riyadh (Saudi Arabia), Series E | Provider of purchase financing solutions for businesses | $604M | 83/100 | |
5th | Provider of an online platform for point of sale financing | $238M | 79/100 | ||
6th | App-based lending platform for purchase financing | $281M | 78/100 | ||
7th | Sunbit 2016, Los Angeles (United States), Series D | Online platform for point of sale financing | $159M | 78/100 | |
8th | Provider of buy now, pay later services with flexible options | $35.4M | 77/100 | ||
9th |  Sezzle 2016, Minneapolis (United States), Acquired | Online platform for point of sale financing | $17.5M | 76/100 | |
10th | Online retailer of electronics, appliances, fashion, and home and kitchenware | $181M | 76/100 | ||
36th | Provider of an online marketplace platform for purchase financing | $83M | 60/100 |
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Simpl's Latest cap tables and shareholding
Founders own 21.94%, Funds (largest shareholder) own 46.35%, Enterprises own 1.52% and Angels own 7.99%. The net worth of Simpl's founders is INR 21.2Cr as of Sep 14, 2017.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 21.94% | 21.2Cr | 6059487 | 8548428 | 8133278 | 8240034 |
7907173 | 7884825 | 8793145 | 3643127 | 2399515 | 5888494 | |
Fund | 46.35% | 44.9Cr | 4206229 | 5627907 | 8992629 | 6195782 |
5537117 | 5167829 | 8661842 | 7609427 | 8948970 | 8560624 | |
7880636 | 3645351 | 9926450 | 1052742 | 1643579 | 9419324 | |
Enterprise | 1.52% | 1.48Cr | 2 | 7 | 6 | 4 |
Angel | 7.99% | 7.74Cr | 5497117 | 7753007 | 4306795 | 5091199 |
Other People | 21.94% | 21.2Cr | 2263972 | 3235400 | 7056433 | 7744749 |
Total | 99.74% | 96.6Cr | 9494338 | 9111486 | 8260427 | 1712752 |
To unlock detailed Cap Table of Simpl Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Simpl's Shareholding
Simpl's Investments and acquisitions
Simpl has made no investments or acquisitions yet.
News related to Simpl
Filter this listMedia has covered Simpl for a total of 5 events in the last 1 year, 2 of them have been about people movement and 1 about company updates.
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InGenius Acquires SIMPL to Enhance Mortgage RecruitmentHousingWire•Jul 25, 2025•Ingenius Technologies and Consulting, Simpl
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T-Mobile, Thales and SIMPL bring flexibility and security to IoT deploymentsBusiness Wire•Mar 13, 2025•T-Mobile, Thales, Simpl
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Simpl doubles down on Pay Later service to improve operational efficiencyYourStory•May 22, 2024•Simpl
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