Strive - About the company
Strive is a series A company based in Seattle (United States), founded in 2016 by Nikola Mrvaljevic. It operates as a Provider of a muscle performance monitoring platform for athletes. Strive has raised $9.1M in funding from Future Communities. The company has 701 active competitors, including 113 funded and 36 that have exited. Its top competitors include companies like Withings, Fitbit and Whoop.
Company Details
Provider of a muscle performance monitoring platform for athletes. It offers a hardware and software ecosystem that provides digital health solutions to monitor and improve muscle activity including load, symmetry, and fatigue. It helps to optimize muscle performance for athletes and teams.
- Website
- strive.tech
- Social
- Email ID
- *****@strive.tech
- Phone Number
- +1 **********
- Registered Address
- Bothell, Washington
Key Metrics
Founded Year
2016
Location
Seattle, United States
Stage
Series A
Total Funding
$9.1M in 3 rounds
Latest Funding Round
Investors
Ranked
20th among 701 active competitors
Employee Count
56 as on Aug 31, 2026
Legal entities associated with Strive
Strive is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
Strive Tech Inc. CIN: 0001706277 , United States, Active | - | - | - | |
Strive Tech Inc. CIN: 820812497 , United States, Active | Jun 27, 2016 | $1 - $1M (As on Dec 18, 2019) | 17 (As on Dec 31, 2022) | - |
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Strive's funding and investors
Strive has raised a total funding of $9.1M over 3 rounds. Its first funding round was on May 15, 2017. Its latest funding round was a Series A round on Jun 29, 2022 for $*****. 11 investors participated in its latest round. Strive has 10 institutional investors and 2 angel investors.
Here is the list of recent funding rounds of Strive:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 29, 2022 | 4901560 | Series A | 7008204 | 5459966 | 9680540 | 1766468 |
Dec 18, 2019 | 8767420 | Series A | 9504482 | 9165133 | 5832086 | 1942279 |
May 15, 2017 | 6490067 | Seed | 8802070 | 3656347 | 8256518 | 4289306 |
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Strive's founders and board of directors
Founder? Claim ProfileThe founders of Strive is Nikola Mrvaljevic. Nikola Mrvaljevic is the CEO of Strive.
Here are the details of Strive's key team members:
- Nikola Mrvaljevic: Co-Founder & CEO of Strive. Contact Info: 1 email address
View details of Strive's Founder profiles and Board Members
Strive's employee count trend
Strive has 56 employees as of Aug 26. Here is Strive's employee count trend over the years:
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Strive's Competitors and alternates
Top competitors of Strive include Withings, Fitbit and Whoop. Here is the list of Top 10 competitors of Strive, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Developer of an array of connected products | $93.8M | 82/100 | ||
2nd | Fitbit 2007, San Francisco (United States), Acquired | Internet-first brand offering smartwatches and fitness trackers | $65.1M | 78/100 | |
3rd | Whoop 2012, Boston (United States), Series G | Provider of wearable trackers to monitor fitness data | $979M | 78/100 | |
4th | Zepp Labs 2011, San Jose (United States), Acquired | Developer of wearable devices and digital health management platform solutions | $20M | 75/100 | |
5th | AliveCor 2010, Mountain View (United States), Series F | Developer of remote cardiac monitoring solutions and related analysis software | $114M | 74/100 | |
6th | Shot Scope 2014, Edinburgh (United Kingdom), Series B | Provider of wearable devices for golf performance tracking | $23.3M | 67/100 | |
7th | Garmin International 1989, Olathe (United States), Public | Provider of smartwatches, wearable technology, marine equipment, and aviation products | - | 65/100 | |
8th | Misfit Wearables 2011, Burlingame (United States), Acquired | Provider of wearable devices | $63M | 61/100 | |
9th |  Catapult 2006, London (United Kingdom), Public | Provider of sports analytics solutions | - | 61/100 | |
10th | STATSports 2008, Newry (United Kingdom), Acquired | Players performance tracking solution | - | 60/100 | |
20th |  Strive 2016, Seattle (United States), Series A | Provider of a muscle performance monitoring platform for athletes | $9.1M | 55/100 |
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Strive's Investments and acquisitions
Strive has made no investments or acquisitions yet.
Reports related to Strive
Here is the latest report on Strive's sector:
News related to Strive
Filter this listMedia has covered Strive for a total of 7 events in the last 1 year, 4 of them have been about company updates.
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Strive Adds $81.5M in Bitcoin, Corporate Treasury Reaches 21,356 BTCThe Crypto Times•Aug 24, 2026•Strive
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Strive CEO Indicates Bitcoin Holdings May Be Sold If Beneficial to ShareholdersCryptonews•Jul 11, 2026•Strive
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Strive Buys 2,500 Bitcoin, Holdings Reach 19K BTC as $4.2B Funding Plan AdvancesBitcoin•Jun 02, 2026•Strive
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STRIVE Closes $6M in Funding to Accelerate GrowthBusiness Wire•Jun 29, 2022•Strive, Future Communities, SeaChange, seedToB and 10 others
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STRIVE and Spartan Partner to Help Runners Optimize Performance for Endurance RacesBusiness Wire•Jun 01, 2022•Strive, Spartan
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University of Kentucky Selects STRIVE to Optimize Men’s Basketball Player Performance and Reduce InjuriesBusiness Wire•Feb 09, 2022•Strive, University of Kentucky
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Spellman Performance Partners with STRIVE to Optimize Muscle Performance for 2022 NFL Scouting Combine ClassBusiness Wire•Jan 26, 2022•Strive, Less Spellman
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STRIVE Unveils Next-Generation Muscle Performance Data Platform for Elite Athletes and TeamsBusiness Wire•Dec 15, 2021•Strive
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