The Farmer's Dog - About the company
The Farmer's Dog is a series B company based in New York City (United States), founded in 2015 by Brett Podolsky and Jonathan Yoni Regev. It operates as an Internet first brand offering personalized dog food products. The Farmer's Dog has raised $49.1M in funding from investors like Insight Partners, Forerunner Ventures and Shasta Ventures. The company has 31 active competitors, including 11 funded and 3 that have exited. Its top competitors include companies like JustFoodForDogs, Wild Earth and NomNomNow.
Company Details
Internet first brand offering personalized dog food products. The product catalog includes pet food which contains beef, chicken, turkey, and more. It also allows pet parents to provide the pets information and receive a customized eating plans.
- Website
- www.thefarmersdog.com/
- Social
- Email ID
- *****@thefarmersdog.com
- Phone Number
- +1 **********
- Registered Address
- New York City
Key Metrics
Founded Year
2015
Location
New York City, United States
Stage
Series B
Total Funding
$49.1M in 3 rounds
Latest Funding Round
Investors
Ranked
1st among 31 active competitors
Employee Count
1,050 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
Legal entities associated with The Farmer's Dog
The Farmer's Dog is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
THE FARMER'S DOG, INC. CIN: 5582848 , United States, Active | Aug 11, 2014 | - | 355 (As on Dec 31, 2021) | - |
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The Farmer's Dog's funding and investors
The Farmer's Dog has raised a total funding of $49.1M over 3 rounds. Its first funding round was on May 03, 2016. Its latest funding round was a Series B round on Jan 16, 2019 for $*****. 3 investors participated in its latest round. The Farmer's Dog has 9 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of The Farmer's Dog:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 16, 2019 | 1742708 | Series B | 3207517 | 5376156 | 9923782 | 1784743 |
May 17, 2017 | 8137179 | Series A | 6172763 | 9136824 | 3939278 | |
May 03, 2016 | 9165645 | Seed | 6678007 | 2031846 |
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The Farmer's Dog's founders and board of directors
Founder? Claim ProfileThe founders of The Farmer's Dog are Brett Podolsky and Jonathan Yoni Regev.
Here are the details of The Farmer's Dog's key team members:
- Brett Podolsky: Co-Founder of The Farmer's Dog. Contact Info: 1 email address
- Jonathan Yoni Regev: Co-Founder & CEO of The Farmer's Dog. Contact Info: 1 email address
View details of The Farmer's Dog's Founder profiles and Board Members
The Farmer's Dog's employee count trend
The Farmer's Dog has 1,050 employees as of Aug 26. Here is The Farmer's Dog's employee count trend over the years:
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The Farmer's Dog's Competitors and alternates
Top competitors of The Farmer's Dog include JustFoodForDogs, Wild Earth and NomNomNow. Here is the list of Top 10 competitors of The Farmer's Dog, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  The Farmer's Dog 2015, New York City (United States), Series B | Internet first brand offering personalized dog food products | $49.1M | 63/100 | |
2nd | JustFoodForDogs 2011, Irvine (United States), Series C | Internet first brand offering pet foods | $97.5M | 56/100 | |
3rd |  Wild Earth 2017, Berkeley (United States), Series A | Internet first brand offering pet food | $39M | 53/100 | |
4th |  NomNomNow 2015, San Francisco (United States), Acquired | Cooks and delivers fresh and healthy dog food directly to consumers | $13.3M | 50/100 | |
5th | PetPlate 2016, New York City (United States), Series B | Internet first brand offering subscription-based food products for dogs | $44.5M | 50/100 | |
6th |  Bundle x Joy 2021, Phoenix (United States), Seed | Interet first brand offering subscription based food for dogs | $1.56M | 49/100 | |
7th |  PawCo 2021, San Francisco (United States), Seed | Online retailer of fresh and healthy meals, treats, and toppers | $2M | 49/100 | |
8th |  Yummers 2022, San Diego (United States), Seed | Internet first brand offering pet food on a subscription basis | $6.3M | 42/100 | |
9th | PetFlow 2009, New York City (United States), Acquired | Online retailer offering pet food | $15M | 40/100 | |
10th |  Ollie 2016, Reno (United States), Acquired | Manufacturer of fresh human grade dog food and health screenings | - | 40/100 |
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The Farmer's Dog's Investments and acquisitions
The Farmer's Dog has acquired Woof. The Farmer's Dog has not made any investments as of now.Reports related to The Farmer's Dog
Here is the latest report on The Farmer's Dog's sector:
News related to The Farmer's Dog
Filter this listMedia has covered The Farmer's Dog for a total of 9 events in the last 1 year, 4 of them have been about partnerships and 2 about company updates.
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The Farmer's Dog and NFL Announce Landmark PartnershipPet Food Processing•Sep 22, 2026•The Farmer's Dog
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The Farmer's Dog Acquires Woof, Expanding Reach Beyond Nutrition to Canine WellnessPR Newswire•Aug 06, 2026•Woof, The Farmer's Dog
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The Farmer's Dog Inks Deal with NASCAR Cup Series Champ Ryan BlaneyPet Age•Jun 11, 2026•The Farmer's Dog
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NAD Finds Some Sundays for Dogs Claims Supported, Recommends Others ModifiedMiningstockeducation•Apr 17, 2026•Sundays, The Farmer's Dog
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FAQs about The Farmer's Dog
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