When was eMarketer founded?

eMarketer was founded in 1996 and raised its 1st funding round 16 years after it was founded.

Where is eMarketer located?

eMarketer is headquartered in New York City, United States.

Who is the current CEO of eMarketer?

Terry Chabrowe and Matthias Braun s of eMarketer.

How many employees does eMarketer have?

As of Aug 31, 2026, the latest employee count at eMarketer is 325.

Is eMarketer a funded company?

eMarketer is a funded company, having raised a total of $***** in its 1st and only funding round, a Series B round on Jan 11, 2012.

When was the latest funding round of eMarketer?

eMarketer's latest funding was a $***** Series B round on Jan 11, 2012, with participation from 1 investor.

Where does eMarketer rank among its competitors?

eMarketer ranks 20th amongst 392 active competitors, of which 26 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Stylus Media Group Limited, which secured an undisclosed amount in Jan, 2025.

Who are the top competitors of eMarketer?

eMarketer's top competitors include Enigma, YipitData and Cint. Among them, Stylus Media Group Limited secured the most recent funding round in January, 2025.

eMarketer - 2026 Company Profile, Team, Funding & Competitors

Q: Is eMarketer an acquired company?

eMarketer got acquired by Axel Springer on Jun 10, 2016.

Company Details

Provider of market forecasts, data, and insights for business strategy. The company offers resources to anticipate changes across marketing, advertising, and commerce. It delivers forecasts and reports based on a proprietary methodology. The company sources quantitative and qualitative data from various sources.

Website: www.emarketer.com/
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Key Metrics

Founded Year

1996

Location

New York City, United States

Stage

Acquired

Total Funding

$25M in 1 round

Latest Funding Round

Series B, Jan 11, 2012, $*****

Investors

Stripes

Ranked

20^th among 392 active competitors

Employee Count

325 as on Aug 31, 2026

Similar Companies

Enigma & 404 more

Exit Details

Acquired by Axel Springer (Jun 10, 2016)

View eMarketer's full profile

eMarketer is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Rarus Technologies Inc CIN: 1499034 , United States, Active		-	-	-
EMARKETER, INC. CIN: 133962720 , United States, Active	Dec 31, 1999	-	227 (As on Dec 31, 2024)	-

eMarketer got acquired by Axel Springer on Jun 10, 2016 at an acquisition amount of $*****.

Click here to take a look at eMarketer's acquisition in detail

eMarketer has raised a total funding of $25M over 1 round. Its latest funding round was a Series B round on Jan 11, 2012 for $*****. 1 investor participated in its latest round. eMarketer has 1 institutional investor.

Here is the list of recent funding rounds of eMarketer:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 11, 2012	5225223	Series B	3352904	6518594	4899362	5039466

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View details of eMarketer's funding rounds and investors

The founders of eMarketer are Geoff Ramsey and Terry Chabrowe.

Here are the details of eMarketer's key team members:

Geoff Ramsey: Co-founder & Chairman of eMarketer.
Terry Chabrowe: Co-founder & CEO of eMarketer.
Matthias Braun: CEO of eMarketer.
Contact Info: 1 email address

View details of eMarketer's Founder profiles and Board Members

eMarketer's employee count trend

eMarketer has 325 employees as of Aug 26. Here is eMarketer's employee count trend over the years:

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Top competitors of eMarketer include Enigma, YipitData and Cint. Here is the list of Top 10 competitors of eMarketer, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Enigma 2011, New York City (United States), Series C	Provider of business data and intelligence for risk and growth management	$130M	New Enterprise Associates, TriplePoint Capital ... & 18 others	71/100
2nd	YipitData 2010, New York City (United States), Series E	Provider of data and analysis on company performance and consumer behavior	$492M	The Carlyle Group, Primary Venture Partner ... & 14 others	68/100
3rd	Cint 1998, Stockholm (Sweden), Acquired	Market research platform	$26.4M	Prime Ventures, Cipio Partners & 2 others	66/100
4th	Statista 2007, Hamburg (Germany), Acquired	Provider of market data, market research, and market study statistics	-	Grazia Equity, Ströer	65/100
5th	Preqin 2003, London (United Kingdom), Acquired	Provider of alternative assets data, solutions, and insights for professionals	-	Fried Associates, Valhalla Ventures & 7 others	62/100
6th	Adara 2005, Palo Alto (United States), Acquired	Provider of data and measurement tools for boosting engagement and growth	$67.1M	August Capital, Questmark Capital Management ... & 7 others	61/100
7th	MarketsandMarkets 2009, Pune (India), Series C	Provider of market research reports and business research insights services	$56.5M	FTV Capital, Panthera & 2 others	61/100
8th	Stylus Media Group Limited 2010, London (United Kingdom), Series B	Provider of trend analysis and cross-industry forecasting through a platform	$25.4M	Hearst, Haatch & 25 others	60/100
9th	Clarivate 2016, Philadelphia (United States), Public	Provider of data, insights, analytics, workflow solutions, and expert services	-	Leonard Green and Partners, EQT & 7 others	59/100
10th	Premise 2012, San Francisco (United States), Series E	Crowdsourced real-time offline economic data tracking	$152M	Social Capital, WestCap & 19 others	57/100
20th	eMarketer 1996, New York City (United States), Acquired	Provider of market forecasts, data, and insights for business strategy	$25M	Stripes	45/100