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TruStage - About the company

TruStage is an unfunded company based in Madison (United States), founded in 1934. It operates as a Provider of insurance and financial services. TruStage has not raised any funding yet. The company has 9586 active competitors, including 88 funded and 1652 that have exited. Its top competitors include companies like Gallagher, HUB International and Wolters Kluwer.

Company Details

TruStage is a financial group that offers tailored solutions for every stage of life. They provide insurance products and financial services to help individuals plan for the future. TruStage is a subsidiary of CUNA Mutual Group, which has been in operation since 1935.
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Key Metrics
Founded Year
1934
Location
Madison, United States
Stage
Unfunded
Ranked
Employee Count
1,000 - 4,999 as on Mar 01, 2026
Investment & Acquisitions
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TruStage's funding and investors

TruStage has not raised any funding rounds yet.

TruStage's founders and board of directors

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TruStage's employee count trend

TruStage has 1,000 - 4,999 employees as of Mar 26. Here is TruStage's employee count trend over the years:
Employee count trend for TruStage
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TruStage's Competitors and alternates

Top competitors of TruStage include Gallagher, HUB International and Wolters Kluwer. Here is the list of Top 10 competitors of TruStage, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Gallagher
Gallagher
1927, Rolling Meadows (United States), Public
Provider of diversified insurance, brokerage, and risk management services
-
77/100
2nd
Logo for HUB International
HUB International
1998, Chicago (United States), Acquired
Provider of investment advisory, insurance distribution, and risk management services
$1.6B
76/100
3rd
Logo for Wolters Kluwer
Wolters Kluwer
1836, Alphen Aan Den Rijn (Netherlands), Public
Provider of software, information, and service solutions for professional industries
-
75/100
4th
Logo for Alera Group
Alera Group
1995, Deerfield (United States), Acquired
Provider of HR, life & health insurance, general liability, and other services
$250M
72/100
5th
Logo for MassMutual
MassMutual
1851, Springfield (United States), Funding Raised
Mutual life insurance company
-
71/100
6th
Logo for USAA
USAA
1922, San Antonio (United States), Acquired
Integrated financial service company
-
-
69/100
7th
Logo for USI
USI
1994, Valhalla (United States), Acquired
Provider of insurance brokerage and consulting services
$16.9M
68/100
8th
Logo for AIA Group
AIA Group
1919, Hong Kong (China), Acquired
Life insurance company
-
67/100
9th
Logo for American Family Insurance
American Family Insurance
1927, Madison (United States), Funding Raised
Personal & business insurance provider
-
-
67/100
10th
Logo for NFP
NFP
1998, New York City (United States), Acquired
Provider of personal, property, casualty & retirement advisory insurance services
-
65/100
113th
Logo for TruStage
TruStage
1934, Madison (United States), Unfunded
Provider of insurance and financial services
-
-
42/100
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TruStage's Investments and acquisitions

TruStage has not made any acquisitions yet. TruStage has made 13 investments.
Here is the list of latest three $investments:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Apr 13, 2026
Investments
2020
New York City (United States)
Apr 13, 2026
Investments
2023
Toronto (Canada)
Apr 07, 2026
Investments
2023
San Francisco (United States)
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News related to TruStage

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Media has covered TruStage for a total of 16 events in the last 1 year, 5 of them have been about partnerships and 4 about company updates.
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