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Udaan - About the company

Udaan is a series G company based in Bengaluru (India), founded in 2016 by Sujeet Kumar, Amod Malviya, Vaibhav Gupta, Akash Gupta and Rajan Dua. It operates as a B2B e-commerce platform for wholesale trade and distribution. Udaan has raised $1.99B in funding from investors like M&G, Lightspeed India and Microsoft, with a current valuation of $1.8B. The company has 291 active competitors, including 20 funded and 5 that have exited. Its top competitors include companies like Moglix, LOTS Wholesale and ProcMart.

Sectors and market segments that Udaan operate in

Udaan serves in the Retail market segments.The primary business model of Udaan is:

Company Details

B2B e-commerce platform for wholesale trade and distribution. It operates across diverse categories such as FMCG, staples, fruits and vegetables, healthcare, and pharma. The platform provides tools for order management, payment processing, and logistics. It aims to streamline the buying and selling process for businesses.
Website
udaan.com
Social
XFacebook
Email ID
*****@udaan.com
Phone Number
+91 **********
Registered Address
TWA - SJR - The Hub, 1st Floor of South Wing, Survey Number 8, 2 & 9, Sarjapur Main Road, Sarjapur - Marathahalli Road, Bellandur, HSR Layout, Bangalore, Bangalore South, Karnataka, India, 560102
Key Metrics
Founded Year
2016
Location
Bengaluru, India
Stage
Series G
Total Funding
$1.99B in 18 rounds
Latest Funding Round
Post Money Valuation
$1.8B as on Jun 02, 2025
Investors
Ranked
Annual Revenue
₹4,560Cr as on Mar 31, 2025
Employee Count
1,835 as on Aug 31, 2025
Investment & Acquisitions
Similar Companies
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Udaan's funding and investors

Udaan has raised a total funding of $1.99B over 18 rounds. Its first funding round was on Nov 23, 2016. Its latest funding round was a Series G round on Jun 02, 2025 for $39M. 2 investors participated in its latest round. Udaan has 41 institutional investors and 28 angel investors.

Here is the list of recent funding rounds of Udaan:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jun 02, 2025
$39M
Series G
-
-
-
Feb 17, 2025
$75M
Series G
-
-
Oct 28, 2024
$35.7M
Conventional Debt
-
-
-
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Udaan's founders and board of directors

Founder? Claim Profile
The founders of Udaan are Sujeet Kumar, Amod Malviya, Vaibhav Gupta, Akash Gupta and Rajan Dua. Marlene Mitchell and Pukhraj Joneja are the CEOs of Udaan.
Here are the details of Udaan's key team members:

Udaan's Board of Directors

Udaan's board has 1 active member. Ankit Agarwal is independent board member.
Here is the list of Udaan's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
8y 4m
Team
-
Past
5y 10m
Investor
Lightspeed Venture Partners
Current
7y 10m
Investor
-
Current
2y 0m
Independent board member
-
Current
0y 11m
Independent board member
-
Current
1y 3m
Independent board member
-
Current
8y 4m
Independent board member
-
Current
1y 2m
Independent board member
-
Past
0y 3m
Independent board member
-
Past
0y 5m
Independent board member
-
Past
1y 5m
Independent board member
-
Past
0y 5m

Udaan's employee count trend

Udaan has 1,835 employees as of Aug 25. The total employee count is 14.0% lower than what it was in Aug 24. Here is Udaan's employee count trend over the years:
Employee count trend for Udaan
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Udaan's Competitors and alternates

Top competitors of Udaan include Moglix, LOTS Wholesale and ProcMart. Here is the list of Top 10 competitors of Udaan, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Moglix
Moglix
2015, Singapore (Singapore), Series F
Online retailer of industrial tools, electrical, safety, medical, and office supplies
$471M
77/100
2nd
Logo for Udaan
Udaan
2016, Bengaluru (India), Series G
B2B e-commerce platform for wholesale trade and distribution
$1.99B
69/100
3rd
Logo for LOTS Wholesale
LOTS Wholesale
2017, Gurugram (India), Unfunded
B2B marketplace offering diversified products
-
-
58/100
4th
Logo for ProcMart
ProcMart
2015, Noida (India), Series B
Online platform offering procurement and supply chain solutions
$40.3M
55/100
5th
Logo for Solv
Solv
2019, Bengaluru (India), Acquired
Marketplace platform offering multi-category products and services for businesses
$40M
55/100
6th
Logo for DeoDap
DeoDap
2014, Rajkot (India), Unfunded
B2B marketplace offering multi-category products
-
-
55/100
7th
Logo for L&T-SuFin
L&T-SuFin
2020, Mumbai (India), Unfunded
Online platform for buying and selling industrial products and services
-
-
54/100
8th
Logo for Just Buy Live
Just Buy Live
2015, Mumbai (India), Series B
E-distribution platform connecting brands with retailers
$126M
54/100
9th
Logo for WCube
WCube
2019, Gurugram (India), Seed
Provider of a B2B procurement marketplace
$857K
52/100
10th
Logo for IndustryBuying
IndustryBuying
2013, Delhi (India), Series C
B2B marketplace platform offering multi-category products
$26.4M
50/100
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Udaan's Latest cap tables and shareholding

Founders own 12.43%, Funds (largest shareholder) own 63.74%, Enterprises own 9.47% and ESOP Pool own 14.36%. The net worth of Udaan's founders is INR 5.78B as of Jun 16, 2025.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
12.43%
5.78B
7605221
1255948
8358093
4551505
5892
4927
2809
2654
4812
2124
6910
2363
5926
4762
9431
3347
Fund
63.74%
29.6B
9129743
9291943
7710202
3662310
7255430
9344230
7952336
5182010
1513864
4241906
68115
95691
79398
24797
68072
42760
Enterprise
9.47%
4.4B
9199367
9478907
9334966
4837644
ESOP Pool
14.36%
6.67B
8356825
7952765
1772881
8081085
Total
100.00%
4,650Cr
7191233
5780646
8268933
8092317
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Udaan's Shareholding

Udaan's Investments and acquisitions

Udaan has made 2 investments in Petpooja and Petpooja and acquired ShopKirana.
Here is the list of these investments and acquisitions:
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Jul 18, 2025
Acquisition
2015
Indore (India)
Sep 25, 2021
Investments
2011
Ahmedabad (India)
Dec 03, 2019
Investments
2011
Ahmedabad (India)
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Reports related to Udaan

Here is the latest report on Udaan's sector:

News related to Udaan

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Media has covered Udaan for a total of 12 events in the last 1 year, 3 of them have been about company updates and 1 about partnerships.
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FAQs about Udaan

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