Update - About the company
Update is an acquired company based in Los Angeles (United States), founded in 2020 by Bill Gross. It operates as a Provider of AI based tools for predicting customer relationships. Update has raised $4M in funding from Idealabx. The company has 9 active competitors, including 2 funded and 2 that have exited. Its top competitors include companies like Sapling Analytics, Agency and AskToSell.
Company Details
Provider of AI based tools for predicting customer relationships. The platform offers AI based tools that help businesses in understanding customer health in terms of relationships and success. It helps in optimizing customer retention strategies. It works by understanding the relationships, preventing deliverables, and sharing with teammates.
- Website
- update.ai
- Social
- Email ID
- *****@update.ai
Key Metrics
Founded Year
2020
Location
Los Angeles, United States
Stage
Acquired
Total Funding
$4M in 3 rounds
Latest Funding Round
Ranked
2nd among 9 active competitors
Employee Count
5 as on Sep 30, 2026
Similar Companies
Exit Details
Acquired by Gainsight (Jul 21, 2025)
Legal entities associated with Update
Update is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
UPDATE TECHNOLOGIES, INC. CIN: 3742417 , United States, Active | Sep 24, 2020 | - | - | - |
Update's acquisition details
Update got acquired by Gainsight on Jul 21, 2025.
Click here to take a look at Update's acquisition in detail
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Update's funding and investors
Update has raised a total funding of $4M over 3 rounds. Its latest funding round was a Seed round on 2023 for $*****. 1 investor participated in its latest round. Update has 10 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of Update:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
2023 | 7298 | Seed | 4170 | 7101 | 1282 | 2215 |
May 31, 2023 | 6836293 | Seed | 9638715 | 6030857 |
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Update's founders and board of directors
Founder? Claim ProfileThe founders of Update is Bill Gross. Josh Schachter is the CEO of Update.
Here are the details of Update's key team members:
- Bill Gross: Co-Founder of Update.
- Josh Schachter: CEO of Update. Contact Info: 1 email address
View details of Update's Founder profiles and Board Members
Update's employee count trend
Update has 5 employees as of Sep 26. Here is Update's employee count trend over the years:
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Update's Competitors and alternates
Top competitors of Update include Sapling Analytics, Agency and AskToSell. Here is the list of Top 10 competitors of Update, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Sapling Analytics 2018, San Francisco (United States), Seed | Personal assistant to improve customer experience | $4.15M | 38/100 | |
2nd |  Update 2020, Los Angeles (United States), Acquired | Provider of AI based tools for predicting customer relationships | $4M | 37/100 | |
3rd |  Agency London (United Kingdom), Acquired | Provider of AI-powered customer success management tools | $32M | 37/100 | |
4th | Technology company that offers a web platform for automating sales and closing deals | $107K | 30/100 | ||
5th |  Cami 2020, Dallas (United States), Unfunded | Provider of an AI assistant for customer support | - | - | 34/100 |
6th |  Bagel 2022, San Francisco (United States), Unfunded | AI based assistant for generating product revenue | - | - | 29/100 |
7th |  HANDO Sunnyvale (United States), Unfunded | AI-powered voice and chat assistants for various applications | - | - | 25/100 |
8th | Salesmachine 2014, Paris (France), Deadpooled | Customer scoring platform for customer success and sales teams | - | - | 24/100 |
9th |  SmartVendr 2024, Dublin (Ireland), Unfunded | AI powered sales assistance platform | - | - | 24/100 |
10th | Provider of personal assistant for customer engagement | - | - | 20/100 |
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Update's Investments and acquisitions
Update has made no investments or acquisitions yet.
Reports related to Update
Here is the latest report on Update's sector:
News related to Update
•
UpdateAI Lands $2.3M to Ignite Customer Success with Cutting-Edge AI TechnologyBusiness Wire•Jun 01, 2023•Update, Idealabx, Stage Venture Partners, Zoom and 2 others
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FAQs about Update
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