When was Upwards founded?

Upwards was founded in 2017 and raised its 1st funding round within a year of its incorporation.

Where is Upwards located?

Upwards is headquartered in Mumbai, India. It is registered at 2nd & 3rd Floor, Birla Centurion, Pandurang Budhkar Marg, Worli, Worli Colony, Mumbai, Mumbai, Maharashtra, India, 400030.

How many employees does Upwards have?

As of Aug 31, 2026, the latest employee count at Upwards is 43.

Is Upwards a funded company?

Upwards is a funded company, having raised a total of $5.5M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Nov 07, 2017.

How much is Upwards worth?

The last known valuation of Upwards was $***** as of Feb 08, 2023.

When was the latest funding round of Upwards?

Upwards' latest funding was a $***** Series A round on Aug 03, 2018, with participation from 3 investors.

What is the annual revenue of Upwards?

Annual revenue of Upwards is between ₹10 Cr and ₹50 Cr as on Mar 31, 2025

Where does Upwards rank among its competitors?

Upwards ranks 10th amongst 285 active competitors, of which 44 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Fibe, which secured $35M in Dec, 2025.

Who are the top competitors of Upwards?

Upwards' top competitors include Finnable, axio and Navi. Among them, Fibe secured the most recent funding round in December, 2025.

Upwards - 2026 Company Profile, Team, Funding, Competitors & Financials

Q: Is Upwards an acquired company?

Upwards got acquired by Lendingkart on Feb 08, 2023.

Upwards is an acquired company based in Mumbai (India), founded in 2017 by Abhishek Soni. It operates as a Provider of personal loans with an application and digital loan process. Upwards has raised $5.5M in funding from India Quotient and Shunwei Capital, with last known valuation of $*****. The company has 285 active competitors, including 44 funded and 8 that have exited. Its top competitors include companies like Finnable, axio and Navi.

Company Details

Provider of personal loans with an application and digital loan process. The company facilitates personal financing through technology, offering access to funds. It utilizes data-driven underwriting algorithms to generate credit reports. The application allows users to apply for loans by providing KYC and other details.

Website: upwards.in
Social
Email ID: *****@go-upwards.com
Phone Number: +91 **********
Part Of
Registered Address: 2nd & 3rd Floor, Birla Centurion, Pandurang Budhkar Marg, Worli, Worli Colony, Mumbai, Mumbai, Maharashtra, India, 400030

Key Metrics

Founded Year

2017

Location

Mumbai, India

Stage

Acquired

Total Funding

$5.5M in 2 rounds

Latest Funding Round

Series A, Aug 03, 2018, $*****

Last Known Valuation

$***** as on Feb 08, 2023

Investors

India Quotient & 2 more

Ranked

10^th among 285 active competitors

Annual Revenue

₹10 - ₹50 Cr as on Mar 31, 2025

Employee Count

43 as on Aug 31, 2026

Investment & Acquisitions

Lendingkart

Similar Companies

Uala & 742 more

Exit Details

Acquired by Lendingkart (Feb 08, 2023)

View Upwards' full profile

Upwards is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
UPWARDS CAPITAL PRIVATE LIMITED CIN: U65999MH2018PTC305512 , India, Amalgamated	Feb 23, 2018	₹10 - ₹50 Cr (As on Mar 31, 2024)	81 (As on Apr 30, 2024)
UPWARDS FINTECH SERVICES PRIVATE LIMITED CIN: U74999MH2017PTC289380 , India, Active	Jan 09, 2017	₹10 - ₹50 Cr (As on Mar 31, 2025)	34 (As on Apr 01, 2024)

Upwards got acquired by Lendingkart on Feb 08, 2023 at an acquisition amount of $*****.

Click here to take a look at Upwards's acquisition in detail

Upwards has raised a total funding of $5.5M over 2 rounds. Its first funding round was on Nov 07, 2017. Its latest funding round was a Series A round on Aug 03, 2018 for $*****. 3 investors participated in its latest round. Upwards has 3 institutional investors.

Here is the list of recent funding rounds of Upwards:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 03, 2018	7933104	Series A	2847640	3537551	1786273	1060196
Nov 07, 2017	5062823	Seed	2381481	6120968	India Quotient	Mayfield

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View details of Upwards's funding rounds and investors

The founders of Upwards is Abhishek Soni.

Here are the details of Upwards' key team members:

Abhishek Soni: Former Co-Founder & CEO of Upwards. They serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number

Upwards' Board of Directors

Upwards's board has 2 active members. Abhishek Soni and Nimesh Verma are part of team.

Here is the list of Upwards' board of directors:

Name	Type	Representing	Status	Duration
Abhishek Soni	Team	-	Current	9y 6m
Nimesh Verma	Team	-	Current	9y 6m

View details of Upwards's Founder profiles and Board Members

Upwards' employee count trend

Upwards has 43 employees as of Aug 26. Here is Upwards's employee count trend over the years:

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Top competitors of Upwards include Finnable, axio and Navi. Here is the list of Top 10 competitors of Upwards, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Finnable 2016, Bengaluru (India), Series C	Platform offering online personal loans with minimal documentation	$90.2M	Z47, India Nippon Electricals & 28 others	79/100
2nd	axio 2013, Bengaluru (India), Acquired	Provider of an online lending platform offering point of sale financing	$206M	Amazon, Elevation Capital & 32 others	75/100
3rd	Navi 2012, Bengaluru (India), Series B	Provider of financial products including UPI, loans, insurance, and mutual funds	$445M	Gaja Capital, NDX Financial Services & 39 others	73/100
4th	Fibe 2015, Pune (India), Series F	Provider of personal loans, credit lines, and financial wellness solutions	$250M	Eight Roads Ventures, Transcorp & 49 others	72/100
5th	LendenClub 2015, Mumbai (India), Series A	Developer of a P2P lending platform for personal loans	$11.9M	Artha India Ventures, Italica & 101 others	72/100
6th	Stashfin 2016, Gurugram (India), Series C	Digital financial platform offering instant credit, investments, bill payments, and credit-building tools online	$115M	Uncorrelated Ventures, Abstract Ventures ... & 41 others	72/100
7th	Kissht 2015, Mumbai (India), Public	Provider of personal loans, business loans, and loans against property	$133M	Innoven Capital, Vertex Growth & 41 others	69/100
8th	Branch 2015, Mumbai (India), Series C	Provider of digital financial services including loans, transfers, payments, and investments	$106M	Visa, Khosla Impact & 18 others	68/100
9th	Kredivo Holdings 2015, Jakarta (Indonesia), Series D	Provider of a consumer lending platform for financial applications	$660M	Jungle Ventures, Square Peg Ventures & 35 others	68/100
10th	Upwards 2017, Mumbai (India), Acquired	Provider of personal loans with an application and digital loan process	$5.5M	India Quotient, Shunwei Capital & 1 others	67/100