Vectaury - About the company
Vectaury is an acquired company based in Paris (France), founded in 2014 by Matthieu Daguenet and Mokrane Mimouni. It operates as a Location-based programmatic advertising platform. Vectaury has raised $24.4M in funding from Jolt Capital. The company has 120 active competitors, including 29 funded and 24 that have exited. Its top competitors include companies like Amobee, Vypr and Rwazi.
Company Details
Vectaury, previously known as Adnow, offers location-based programmatic advertising platform for retailers and brands to reach their target customers. The proprietary technology offers a methodology to anonymously profile mobile users by collecting smartphone data and geolocation data. It provides a demand-side platform integrated with its own DMP for advertisers to buy media inventory in real-time. In addition, it offers a trading desk platform and also offers a data management platform which collects customer data and enables advertisers to plan, design and manage ad campaigns. Clientele includes Nissan, Monoprix, L'oreal, Volkswagen, Yves Saint Laurent, ERAM and CHD Expert Group.
- Website
- vectaury.io
- Email ID
- *****@vectaury.io
- Phone Number
- +33 **********
Key Metrics
Founded Year
2014
Location
Paris, France
Stage
Acquired
Total Funding
$24.4M in 2 rounds
Latest Funding Round
Investors
Ranked
17th among 120 active competitors
Employee Count
9 as on May 31, 2026
Exit Details
Acquired by Mob Success (Jun 08, 2022)
Vectaury's acquisition details
Vectaury got acquired by Mob Success on Jun 08, 2022.
Click here to take a look at Vectaury's acquisition in detail
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Vectaury's funding and investors
Vectaury has raised a total funding of $24.4M over 2 rounds. Its first funding round was on Oct 22, 2015. Its latest funding round was a Series A round on Oct 03, 2018 for $*****. 1 investor participated in its latest round. Vectaury has 6 institutional investors.
Here is the list of recent funding rounds of Vectaury:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Oct 03, 2018 | 4703198 | Series A | 4827091 | 3791504 | 5846902 | 1813999 |
Oct 22, 2015 | 3174659 | Seed | 7676933 | 3645199 | 5964073 |
View details of Vectaury's funding rounds and investors
Vectaury's founders and board of directors
Founder? Claim ProfileThe founders of Vectaury are Matthieu Daguenet and Mokrane Mimouni.
Here are the details of Vectaury's key team members:
- Matthieu Daguenet: Co-Founder & CEO of Vectaury.
- Mokrane Mimouni: Co-Founder of Vectaury.
View details of Vectaury's Founder profiles and Board Members
Vectaury's employee count trend
Vectaury has 9 employees as of May 26. Here is Vectaury's employee count trend over the years:
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Vectaury's Competitors and alternates
Top competitors of Vectaury include Amobee, Vypr and Rwazi. Here is the list of Top 10 competitors of Vectaury, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Amobee 2005, Redwood City (United States), Acquired | Real-time mobile media inventory buying platform | $42M | 67/100 | |
2nd | Vypr 2013, Manchester (United Kingdom), Series B | Provider of a platform for product and consumer intelligence solutions | $13.9M | 66/100 | |
3rd | Rwazi 2018, Sacramento (United States), Series A | Provider of software solution to companies for accessing data on the availability, visibility, and pricing of customer products | $16M | 65/100 | |
4th | Blis 2004, London (United Kingdom), Acquired | Provider of omnichannel advertising platform delivering targeted campaigns and real outcomes | $31.7M | 64/100 | |
5th | Augmodo 2023, Seattle (United States), Series A | AI-based inventory and task management solutions for retailers | $63.9M | 62/100 | |
6th | Repsly 2010, Boston (United States), Acquired | Retail execution software empowering field teams to optimize in-store performance | $3.67M | 58/100 | |
7th | Appriss 1994, Louisville (United States), Series B | Provider of AI-based analytics solutions for retail businesses | $149M | 55/100 | |
8th | Mobile advertising and CRM company | $16.3M | 52/100 | ||
9th | Retail Solutions 2003, Mountain View (United States), Acquired | Provider of analytics solutions for retailers | $28M | 51/100 | |
10th | CB4 2012, New York City (United States), Acquired | Transaction-based in-store analytics solutions for offline retailers | $16M | 49/100 | |
17th | Location-based programmatic advertising platform | $24.4M | 42/100 |
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Vectaury's Investments and acquisitions
Vectaury has made no investments or acquisitions yet.
Reports related to Vectaury
Here is the latest report on Vectaury's geography:
News related to Vectaury
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How a small French privacy ruling could remake adtech for goodtechnewsuniverse.com•Nov 20, 2018•Vectaury
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