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Vendavo - About the company

Vendavo is an acquired company based in Denver (United States), founded in 1998 by Jamie Rapperport and Pablo Soria-Rojas. It operates as a Price optimization and management software for B2B Sales. Vendavo has raised $21M in funding from Accel-KKR. The company has 100 active competitors, including 16 funded and 9 that have exited. Its top competitors include companies like Pactum, m3ter and Zilliant.

Company Details

Vendavo is a provider of price management and optimization software for B2B companies. The company combines pricing science & AI/machine learning technology to deliver ongoing contextual insights to provide average prices at every stage of the pricing process. Used across multiple industries like chemicals, high-tech, industrial manufacturing, consumer products, mill products, and distribution.
Social
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Email ID
*****@vendavo.com, *****@vendavo.com
Phone Number
+1 **********
Registered Address
Denver, Colorado
Key Metrics
Founded Year
1998
Location
Denver, United States
Stage
Acquired
Total Funding
$21M in 3 rounds
Latest Funding Round
Investors
Ranked
Employee Count
472 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Francisco Partners (Oct 01, 2014)

Vendavo's acquisition details

Vendavo got acquired by Francisco Partners on Oct 01, 2014.
Click here to take a look at Vendavo's acquisition in detail
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Vendavo's funding and investors

Vendavo has raised a total funding of $21M over 3 rounds. Its first funding round was on Feb 13, 2004. Its latest funding round was a Series F round on Aug 04, 2021 for $*****. 1 investor participated in its latest round. Vendavo has 13 institutional investors.

Here is the list of recent funding rounds of Vendavo:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Aug 04, 2021
2198127
Series F
4021905
5324389
4344250
2307988
Sep 07, 2005
9555980
Series E
9299538
3171703
6963906
Feb 13, 2004
6282517
Series D
8366546
7324241
3639485
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Vendavo's founders and board of directors

Founder? Claim Profile
The founders of Vendavo are Jamie Rapperport and Pablo Soria-Rojas. Bruno Slosse is the CEO of Vendavo.
Here are the details of Vendavo's key team members:

Vendavo's employee count trend

Vendavo has 472 employees as of Sep 26. Here is Vendavo's employee count trend over the years:
Employee count trend for Vendavo
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Vendavo's Competitors and alternates

Top competitors of Vendavo include Pactum, m3ter and Zilliant. Here is the list of Top 10 competitors of Vendavo, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Vendavo
Vendavo
1998, Denver (United States), Acquired
Price optimization and management software for B2B Sales
$21M
68/100
2nd
Logo for Pactum
Pactum
2019, Mountain View (United States), Series C
Developer of an agentic AI platform for enterprise procurement negotiations
$108M
64/100
3rd
Logo for m3ter
m3ter
2020, London (United Kingdom), Acquired
Platform offering SaaS based utility price management platform
$31.5M
61/100
4th
Logo for Zilliant
Zilliant
1998, Austin (United States), Acquired
Provider of AI-driven pricing and revenue optimization software for B2B
$80M
51/100
5th
Logo for Vistaar
Vistaar
2001, Parsippany (United States), Unfunded
Developer of software for price optimization and rebate management systems LD: Developer of software for price optimization and rebate management systems. This platform provides tools for managing complex deal structures, automated pricing updates, and promotional planning across multiple sales channels. It utilizes predictive intelligence and machine learning models to assist in balancing revenue and margin objectives. The software integrates data from various sources to provide actionable insights and guidance for commercial operations. It supports the configuration of quotes, the tracking of rebate programs, and the execution of pricing strategies within defined business guardrails
-
-
50/100
6th
Logo for Buynomics
Buynomics
2013, Cologne (Germany), Series B
Platform offering customer data insights and sales management software
$46.1M
48/100
7th
Logo for Sciative
Sciative
2015, Mumbai (India), Seed
Pricing and big data analytics services company in Mumbai, India
$546K
46/100
8th
Provider of AI-based price optimization solution
$1.15M
45/100
9th
Logo for App Appreciation
App Appreciation
2020, Esperanca (Brazil), Unfunded
Platform offering software to optimize the price of the products
-
-
42/100
10th
Logo for Pricemoov
Pricemoov
2016, Paris (France), Series A
Price management and optimization solution
$13.5M
41/100
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Vendavo's Investments and acquisitions

Vendavo has acquired 3 companies including Market Medium, Navetti and EndeavorCPQ. Vendavo has not made any investments as of now.
Here is the list of its acquisitions:
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Jul 19, 2022
Acquisition
2015
Pleasanton (United States)
Jun 05, 2018
Acquisition
2003
Stockholm (Sweden)
Jul 11, 2017
Acquisition
2000
Dallas (United States)
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Reports related to Vendavo

Here is the latest report on Vendavo's sector:

News related to Vendavo

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Media has covered Vendavo for a total of 3 events in the last 1 year.
•
Partners head is chosen by VendavoIT Europa•Dec 15, 2022•Vendavo
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FAQs about Vendavo

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