WordStream - About the company
WordStream is an acquired company based in Boston (United States), founded in 2007 by Gerard Escalante. It operates as a PPC and social Ads management software. WordStream has raised $25.6M in funding from investors like Egan-Managed Capital, Sigma Partners and Baird Capital. The company has 3600 active competitors, including 75 funded and 71 that have exited. Its top competitors include companies like Yext, BrightEdge and Moz.
Company Details
WordStream provides search marketing software and PPC services that help marketers create, optimize, manage, and measure PPC and social advertising campaigns. Provides tools for keyword research and organization, AdWords management, and Quality Score optimization in addition to Landing Page management, Call Tracking, cross-platform publishing and reporting. Also offers tools to manage social ads in addition to managed services. Guardair Corporation, New Fire Media, and Echo Creative Marketing are part of its clientele.
- Website
- wordstream.com
- Registered Address
- Boston, Massachusetts
Key Metrics
Founded Year
2007
Location
Boston, United States
Stage
Acquired
Total Funding
$25.6M in 8 rounds
Latest Funding Round
Investors
Ranked
8th among 3600 active competitors
Employee Count
84 as on Sep 30, 2026
Investment & Acquisitions
Exit Details
Acquired by Gannett (May 10, 2018)
Legal entities associated with WordStream
WordStream is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
WORDSTREAM, INC. CIN: 263065790 , United States, Active | Dec 26, 999 | - | 220 (As on Dec 31, 2017) | - |
WordStream's acquisition details
Click here to take a look at WordStream's acquisition in detail
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WordStream's funding and investors
WordStream has raised a total funding of $25.6M over 8 rounds. Its first funding round was on Jan 28, 2009. WordStream has 5 institutional investors.
Here is the list of recent funding rounds of WordStream:
Filter this list
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Apr 14, 2015 | 8187117 | Series C | 2540545 | 9971234 | 8694189 | 4712015 |
Jul 10, 2014 | 4386906 | Series C | 8388331 | 7509169 | 6088079 | |
Jul 08, 2014 | 6210895 | Venture Debt | 9167918 | 8209621 | 9783125 |
View details of WordStream's funding rounds and investors
WordStream's founders and board of directors
Founder? Claim ProfileThe founders of WordStream is Gerard Escalante.
Here are the details of WordStream's key team members:
- Gerard Escalante: Co-Founder & VP Engineering of WordStream.
- Chuck Khuen: CEO of WordStream.
View details of WordStream's Founder profiles and Board Members
WordStream's employee count trend
WordStream has 84 employees as of Sep 26. Here is WordStream's employee count trend over the years:
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WordStream's Competitors and alternates
Top competitors of WordStream include Yext, BrightEdge and Moz. Here is the list of Top 10 competitors of WordStream, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Yext 2006, New York City (United States), Public | Provider of a platform for managing and optimizing brand visibility online | $116M | 82/100 | |
2nd | BrightEdge 2007, San Mateo (United States), Series D | Search engine optimization tool for enterprises | $61.9M | 76/100 | |
3rd | Moz 2004, Seattle (United States), Acquired | SEO software and tools empowering smarter marketing decisions and improved online visibility | $29.2M | 67/100 | |
4th | Profound 2024, New York City (United States), Series D | AI based search optimization solutions for websites | $335M | 66/100 | |
5th | airSlate 2006, Brookline (United States), Series C | Provider of document workflow automation and marketing intelligence platform solutions | $185M | 63/100 | |
6th | Komi 2016, London (United Kingdom), Series A | Provider of tools for creators and brands to manage marketing | $17M | 60/100 | |
7th | Ampd 2015, Seattle (United States), Seed | Connecting brand media to retail commerce for enterprise CPG | $3.61M | 60/100 | |
8th | WordStream 2007, Boston (United States), Acquired | PPC and social Ads management software | $25.6M | 58/100 | |
9th | AI driven key-word based search engine | $34M | 55/100 | ||
10th | SaaS based SEO platform for enterprises | $21M | 53/100 |
Looking for more details on WordStream's competitors? Click here to see the top ones
WordStream's Investments and acquisitions
WordStream has acquired Algorithmic Ads. WordStream has not made any investments as of now.Reports related to WordStream
Here is the latest report on WordStream's sector:
News related to WordStream
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WordStream’s New Google My Business Grader Helps Boost Search VisibilityPRWeb•Jun 16, 2020•WordStream
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WordStream Earns Spot on Built In Boston’s Best Places to Work 2020 ListPRWeb•Jan 17, 2020•WordStream
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2018 SEO Software Market by Industry Players - SE Ranking, SpyFu, WordStream, Noble Samurai, BrightEdge, UpCityRed Newswire•May 24, 2018•SpyFu, WordStream, BrightEdge
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Gannett To Acquire Digital Marketing Software Company WordStream, Inc.Business Wire•May 10, 2018•Gannett, WordStream, http://usatodaynetworkcareers.com
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WordStream Raises $12 Million in New FundingWordStream•Jul 08, 2014•WordStream, City National Bank, Baird Capital, Sigma Partners
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WordStream Secures Additional $6M in 3rd Round FundingWordStream•Jul 26, 2012•WordStream, Sigma Partners, Egan-Managed Capital
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