Internal Server Error

WordStream - About the company

WordStream is an acquired company based in Boston (United States), founded in 2007 by Gerard Escalante. It operates as a PPC and social Ads management software. WordStream has raised $25.6M in funding from investors like Egan-Managed Capital, Sigma Partners and Baird Capital. The company has 3600 active competitors, including 75 funded and 71 that have exited. Its top competitors include companies like Yext, BrightEdge and Moz.

Company Details

WordStream provides search marketing software and PPC services that help marketers create, optimize, manage, and measure PPC and social advertising campaigns. Provides tools for keyword research and organization, AdWords management, and Quality Score optimization in addition to Landing Page management, Call Tracking, cross-platform publishing and reporting. Also offers tools to manage social ads in addition to managed services. Guardair Corporation, New Fire Media, and Echo Creative Marketing are part of its clientele.
Social
X
Registered Address
Boston, Massachusetts
Key Metrics
Founded Year
2007
Location
Boston, United States
Stage
Acquired
Total Funding
$25.6M in 8 rounds
Latest Funding Round
Ranked
Employee Count
84 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Gannett (May 10, 2018)

WordStream's acquisition details

WordStream got acquired by Gannett on May 10, 2018 at an acquisition amount of $*****.
Click here to take a look at WordStream's acquisition in detail
Sign up to download WordStream's company profile

WordStream's funding and investors

WordStream has raised a total funding of $25.6M over 8 rounds. Its first funding round was on Jan 28, 2009. WordStream has 5 institutional investors.

Here is the list of recent funding rounds of WordStream:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Apr 14, 2015
8187117
Series C
2540545
9971234
8694189
4712015
Jul 10, 2014
4386906
Series C
8388331
7509169
6088079
Jul 08, 2014
6210895
Venture Debt
9167918
8209621
9783125
lockAccess funding benchmarks and valuations. Sign up today!

WordStream's founders and board of directors

Founder? Claim Profile
The founders of WordStream is Gerard Escalante.
Here are the details of WordStream's key team members:

WordStream's employee count trend

WordStream has 84 employees as of Sep 26. Here is WordStream's employee count trend over the years:
Employee count trend for WordStream
lockUncover WordStream's growth story! Sign up today!
chrome_extension_cta_illustration
Access Tracxn on any website
Our Google Chrome extension lets you view company details while browsing their websites
Install Tracxn Extension

WordStream's Competitors and alternates

Top competitors of WordStream include Yext, BrightEdge and Moz. Here is the list of Top 10 competitors of WordStream, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Yext
Yext
2006, New York City (United States), Public
Provider of a platform for managing and optimizing brand visibility online
$116M
82/100
2nd
Logo for BrightEdge
BrightEdge
2007, San Mateo (United States), Series D
Search engine optimization tool for enterprises
$61.9M
76/100
3rd
Logo for Moz
Moz
2004, Seattle (United States), Acquired
SEO software and tools empowering smarter marketing decisions and improved online visibility
$29.2M
67/100
4th
Logo for Profound
Profound
2024, New York City (United States), Series D
AI based search optimization solutions for websites
$335M
66/100
5th
Logo for airSlate
airSlate
2006, Brookline (United States), Series C
Provider of document workflow automation and marketing intelligence platform solutions
$185M
63/100
6th
Logo for Komi
Komi
2016, London (United Kingdom), Series A
Provider of tools for creators and brands to manage marketing
$17M
60/100
7th
Logo for Ampd
Ampd
2015, Seattle (United States), Seed
Connecting brand media to retail commerce for enterprise CPG
$3.61M
60/100
8th
Logo for WordStream
WordStream
2007, Boston (United States), Acquired
PPC and social Ads management software
$25.6M
58/100
9th
Logo for Coc Coc
Coc Coc
2008, Hanoi (Vietnam), Series B
AI driven key-word based search engine
$34M
55/100
10th
Logo for Daydream
Daydream
2023, Canada, Series A
SaaS based SEO platform for enterprises
$21M
53/100
lockGet insights and benchmarks for competitors of 2M+ companies! Sign up today!
Looking for more details on WordStream's competitors? Click here to see the top ones

WordStream's Investments and acquisitions

WordStream has acquired Algorithmic Ads. WordStream has not made any investments as of now.

Reports related to WordStream

Here is the latest report on WordStream's sector:

News related to WordStream

lockFilter this list
•
Gannett Completes Acquisition of WordStreamBusiness Wire•Jul 02, 2018•Gannett, WordStream
lockGet curated news about company updates, funding rounds, M&A deals and others. Sign up today!

FAQs about WordStream

Explore our recently published companies
  • Convello - Valsad based, 1998 founded, Unfunded company
  • Akshat Green - Patna based, 2025 founded, Unfunded company
  • Xunoia - Hyderabad based, 2025 founded, Unfunded company
Tracxn powers 1,000+ customers across 30+ countries
Accel PartnersPartechIN-Q-TEL - USFujitsuTenityStanford