Moz - About the company
Moz is an acquired company based in Seattle (United States), founded in 2004 by Rand Fishkin. It operates as a SEO software and tools empowering smarter marketing decisions and improved online visibility. Moz has raised $29.2M in funding, with last known valuation of $*****. The company has 5770 active competitors, including 315 funded and 273 that have exited. Its top competitors include companies like Klaviyo, Yext and Rokt Technologies.
Company Details
SEO software and tools empowering smarter marketing decisions and improved online visibility. They provide a suite of SEO essentials, including tools for keyword research, competitive research, link analysis, and rank tracking. Their offerings cater to digital marketers, agencies, and enterprises, providing solutions for local SEO management, SERP tracking, and custom data solutions. They offer free SEO tools like Domain Analysis, Keyword Explorer, and Link Explorer. They provide educational resources like the Beginner's Guide to SEO, SEO Learning Center, and Moz Academy. They offer subscription-based access to their software and APIs, empowering users to enhance their SEO strategy and AI models with custom data solutions. They provide solutions for businesses of all sizes, from small businesses to large enterprises, helping them to simplify SEO tasks, grow traffic, and gain a competitive edge in search. They offer a range of resources, including a blog, webinars, and how-to guides, to help users stay up-to-date on the latest SEO best practices.
- Website
- moz.com
- Email ID
- *****@moz.com
- Registered Address
- Atlanta, Georgia
Key Metrics
Founded Year
2004
Location
Seattle, United States
Stage
Acquired
Total Funding
$29.2M in 3 rounds
Latest Funding Round
Last Known Valuation
$***** as on Dec 31, 2016
Ranked
11th among 5770 active competitors
Employee Count
359 as on Jul 31, 2026
Investment & Acquisitions
Exit Details
Acquired by iContact (Jun 04, 2021)
Legal entities associated with Moz
Moz's acquisition details
Moz got acquired by iContact on Jun 04, 2021.
Click here to take a look at Moz's acquisition in detail
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Moz's funding and investors
Moz has raised a total funding of $29.2M over 3 rounds. Its first funding round was on Sep 19, 2007. Its latest funding round was a Series C round on Jan 26, 2016 for $*****. 1 investor participated in its latest round. Moz has 6 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of Moz:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 26, 2016 | 4493161 | Series C | 5706350 | 9906740 | 5377814 | 2014820 |
Apr 24, 2012 | 8758666 | Series B | 3818956 | 1531336 | 2443047 | |
Sep 19, 2007 | 2056137 | Series A | 8570888 | 6582467 | 7440395 |
View details of Moz's funding rounds and investors
Moz's founders and board of directors
Founder? Claim ProfileThe founders of Moz is Rand Fishkin.
Here are the details of Moz's key team members:
- Rand Fishkin: Former Co-Founder of Moz.
View details of Moz's Founder profiles and Board Members
Moz's employee count trend
Moz has 359 employees as of Jul 26. Here is Moz's employee count trend over the years:
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Moz's Competitors and alternates
Top competitors of Moz include Klaviyo, Yext and Rokt Technologies. Here is the list of Top 10 competitors of Moz, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Klaviyo 2012, Boston (United States), Public | SaaS-based e-mail marketing software solutions for e-commerce businesses | $778M | 82/100 | |
2nd | Yext 2006, New York City (United States), Public | Provider of a platform for managing and optimizing brand visibility online | $116M | 80/100 | |
3rd | Rokt Technologies 2012, United States, Series E | Personalized marketing tools for e-commerce businesses | $488M | 73/100 | |
4th | Riskified 2013, New York City (United States), Public | AI-based payment fraud prevention solutions for e-commerce solution | $232M | 73/100 | |
5th | CommerceIQ 2012, Mountain View (United States), Series D | Provider of unified AI platform for retail ecommerce sales and optimization | $196M | 71/100 | |
6th | Signifyd 2011, Palo Alto (United States), Series E | Provider of fraud prevention and payment validation for online retailers | $394M | 70/100 | |
7th | Magnetic 2008, New York City (United States), Acquired | Search retargeting platform | $47.8M | 69/100 | |
8th | Bango 1999, Cambridge (United Kingdom), Public | Provider of marketing solutions for e-commerce businesses | - | 68/100 | |
9th | Nitro Commerce 2023, Gurugram (India), Series A | Developer of software tools for managing online commerce business operations | $6.91M | 68/100 | |
10th | Upland 2010, Austin (United States), Acquired | Provider of cloud software for marketing, sales, IT, and knowledge management | $31.4M | 67/100 | |
11th | Moz 2004, Seattle (United States), Acquired | SEO software and tools empowering smarter marketing decisions and improved online visibility | $29.2M | 67/100 |
Looking for more details on Moz's competitors? Click here to see the top ones
Moz's Investments and acquisitions
Moz has acquired 3 companies including STAT Search Analytics, AudienceWise and GetListed. Moz has not made any investments as of now.Here is the list of its acquisitions:
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Oct 10, 2018 | Acquisition | 2009 | Vancouver (Canada) | |
Jan 23, 2013 | Acquisition | 2011 | Portland (United States) | |
Dec 04, 2012 | Acquisition | 2019 | Portland (United States) |
See all acquisitions by Moz
Reports related to Moz
Here is the latest report on Moz's sector:
News related to Moz
Media has covered Moz for 1 event in last 1 year, It was about partnerships.
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Studio 1119 and Moz Expand Strategic Partnership to Advance AI-Powered SEO and GEO for E-Commerce BusinessesMarTech Series•May 18, 2026•Moz, Studio 1119
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3D-modeling startup Canvas, led by former Moz CEO Sarah Bird, lands $10MGeekWire•Jan 29, 2025•Canvas, Moz
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Former Moz CEO Sarah Bird is new CEO at Canvas, creators of home 3D modeling techGeekWire•Apr 17, 2024•Moz, Canvas
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Sarah Bird is leaving Moz after 14 years at the Seattle SEO software startup, including 7 as CEOGeekWire•Nov 01, 2021•Moz
•
Moz Releases New Tool and New Metric to Help SEOs Identify True CompetitorsMarTech Series•Sep 29, 2021•Moz
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iContact Acquires Moz To Strengthen SEO, Email & Digital Marketing PlatformDemand Gen Report•Jun 09, 2021•iContact, Moz
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