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WorkStep - About the company

WorkStep is an acquired company based in San Francisco (United States), founded in 2017 by Justin Butler and Dan Johnston. It operates as a Provider of employee analytics and engagement platform. WorkStep has raised $48.9M in funding from FirstMark and NewRoad Capital Partners. The company has 812 active competitors, including 110 funded and 40 that have exited. Its top competitors include companies like Medallia, Qualtrics and Culture Amp.

Company Details

Provider of employee analytics and engagement platform. The product modules include workforce analytics, engagement, retention, feedback and surveys management, employee communication management, and more. It provides a platform for frontline staff engagement, assisting corporate organizations in managing operational effectiveness. It includes capabilities for AI-assisted sentiment analysis, keyword search, report production, and more. Manufacturing, retail, hospitality, healthcare, and other industries are among those provided. It is a tool available on the subscription based pricing model.
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Email ID
*****@workstep.com
Registered Address
9450 SW GEMINI DR,BEAVERTON,OR,97008.0,0
Key Metrics
Founded Year
2017
Location
San Francisco, United States
Stage
Acquired
Total Funding
$48.9M in 3 rounds
Latest Funding Round
Investors
Ranked
Employee Count
31 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Learning Pool (Apr 20, 2026)

WorkStep's acquisition details

WorkStep got acquired by Learning Pool on Apr 20, 2026.
Click here to take a look at WorkStep's acquisition in detail
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WorkStep's funding and investors

WorkStep has raised a total funding of $48.9M over 3 rounds. Its first funding round was on 2017. Its latest funding round was a Series B round on Jan 13, 2022 for $*****. 7 investors participated in its latest round. WorkStep has 9 institutional investors.

Here is the list of recent funding rounds of WorkStep:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jan 13, 2022
6110059
Series B
8661850
2372380
8866121
3737037
Feb 03, 2021
2893628
Series A
8021943
5589558
2972788
2017
3111
Seed
2629
7417
2487
3651
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WorkStep's founders and board of directors

Founder? Claim Profile
The founders of WorkStep are Justin Butler and Dan Johnston. Dan Johnston is the CEO of WorkStep.
Here are the details of WorkStep's key team members:

WorkStep's Board of Directors

WorkStep's board has 3 active members. Clete Brewer, Adam Nelson and Daniel Johnston are independent board members.
Here is the list of WorkStep's board of directors:
Name
Type
Representing
Status
Duration
Independent board member
-
Current
4y 8m
jgwweau
Independent board member
-
Current
8y 4m
jydrifp
Independent board member
-
Current
4y 2m

WorkStep's employee count trend

WorkStep has 31 employees as of Sep 26. Here is WorkStep's employee count trend over the years:
Employee count trend for WorkStep
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WorkStep's Competitors and alternates

Top competitors of WorkStep include Medallia, Qualtrics and Culture Amp. Here is the list of Top 10 competitors of WorkStep, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Medallia
Medallia
2001, Pleasanton (United States), Acquired
Provider of experience management software and related customer service solutions
$344M
81/100
2nd
Logo for Qualtrics
Qualtrics
2002, Provo (United States), Acquired
Provider of experience management software facilitating customer, employee, and market research
$400M
78/100
3rd
Logo for Culture Amp
Culture Amp
2009, Richmond (Australia), Series F
Employee experience management platform
$258M
73/100
4th
Logo for WorkJam
WorkJam
2014, Montreal (Canada), Series D
Provider of a platform for frontline workforce management and engagement
$167M
73/100
5th
Logo for Lattice
Lattice
2015, San Francisco (United States), Series F
Provider of a platform for managing employee performance, engagement, and compensation
$332M
73/100
6th
Logo for Simpplr
Simpplr
2014, Milpitas (United States), Series D
Provider of an AI intranet and employee experience platform
$131M
71/100
7th
Logo for AdvantageClub.ai
AdvantageClub.ai
2016, San Francisco (United States), Series A
Provider of platform for employee recognition, rewards, incentives, and wellbeing
$11M
70/100
8th
Logo for Blink
Blink
2014, London (United Kingdom), Series A
Developer of a mobile-first platform for employee experience and communications
$48.4M
69/100
9th
Logo for Hyphen
Hyphen
2015, San Francisco (United States), Acquired
Performance enablement platform driving employee engagement, goals, and continuous performance
$2.84M
65/100
10th
Logo for Modo Labs
Modo Labs
2010, Cambridge (United States), Series B
Digital engagement and no-code application development platform
$14.4M
65/100
17th
Logo for WorkStep
WorkStep
2017, San Francisco (United States), Acquired
Provider of employee analytics and engagement platform
$48.9M
58/100
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WorkStep's Investments and acquisitions

WorkStep has acquired WorkHound. WorkStep has not made any investments as of now.

Reports related to WorkStep

Here is the latest report on WorkStep's sector:

News related to WorkStep

lockFilter this list
Media has covered WorkStep for 1 event in last 1 year.
•
Driver feedback provider WorkHound sold to WorkStepFreightWaves•Apr 28, 2025•WorkHound, WorkStep
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