About Pet Tech sector in Munich, Germany
The Pet Tech sector in Munich, Germany comprises 11 companies, including 4 funded companies having collectively raised $13.8M in venture capital money and private equity. Out of these, 3 are Series A+ funded.
Pet Tech sector in Munich, Germany has seen 1 acquisition. This represents almost 9.1% of all such companies - which is higher than the 5.0% exit rate of tech companies in general.
This sector includes companies providing e-commerce and tech solutions related to pets such as dogs, cats, pet reptiles, etc.
Pet Tech sector is also known as Pet Care Ecommerce.
Companies providing e-commerce platforms for buying pets & pet supplies, online-first service platforms for pets, pet-related software solutions, tech devices, and content platforms related to pets are included in this sector. Offline pet stores, horizontal e-Commerce companies, pet pharma companies, veterinary software solutions, pet breeding services, tech solutions focused on livestock and other animals are excluded.
Top Pet Tech Companies in Munich, Germany
There are 11 Pet Tech startups in Munich, Germany which include zooplus, VEGDOG, PetLEO, hundeland, Pets Premium. Out of these, 4 startups are funded, with 3 having secured Series A+ funding.
Here is the list of top Pet Tech startups in Munich, Germany

1. zooplus
Online retailer offering multi-category pet supplies. It offers food & treats, grooming supplies, collar & leashes, beds & baskets, clothing, and more. It company caters the products to dogs, cats, birds, fish, and more.
Key facts about zooplus
- Founded Year: 1999
- Location: Munich (Germany)
- Stage: Acquired
- Investors: EQT and Acton Capital
- Tracxn Score: 63/100 What is this?
- Competitors Rank: 4 of 1,749 Competitors
2. VEGDOG
Retailer of plant-based dog food, supplements, and related non-food items. The company offers a range of products including dry and wet food, snacks, and nutritional supplements. Products cater to specific dietary needs, such as soy-free, gluten-free, and hypoallergenic options. They also provide non-food items for dogs and their owners.
Key facts about VEGDOG
- Founded Year: 2016
- Location: Munich (Germany)
- Stage: Series A
- Total Funding till date: $13.8M
- Investors: Katjes Greenfood, ECBF and 7 Others
- Latest Funding Round: Series A, Jun 03, 2025, $*****
- Tracxn Score: 53/100 What is this?
- Competitors Rank: 1 of 27 Competitors

3. PetLEO
Platform to book veterinary for pets. It enables users to search and connect with veterinarians such as oral care, nutrients, behavioral issue consultant, and surgery veterinarians. The company offers mobile applications for Android and iOS platforms.
Key facts about PetLEO
- Founded Year: 2020
- Location: Munich (Germany)
- Stage: Seed
- Investors: Nordhealth and InsurTech Hub Munich
- Latest Funding Round: Seed, Mar 14, 2022, $*****
- Tracxn Score: 46/100 What is this?
- Competitors Rank: 1 of 14 Competitors
4. hundeland
hundeland is an online retailer of pet products including pet food supplies, pet care products, grooming products, and accessories like toys, leashes, clothing, etc.
Key facts about hundeland
- Founded Year: 2009
- Location: Munich (Germany)
- Stage: Series B
- Investors: German Startups Group, German Media Pool and 11 Others
- Latest Funding Round: Series B, Jun 24, 2014, $*****
- Tracxn Score: 40/100 What is this?
- Competitors Rank: 3 of 24 Competitors
5. Pets Premium
Pets Premium is an online retailer of pet foods and gear. The company sells products of 45 brands. Products cater to dogs, cats, and horses. It also has a knowledge blog petspremium.tv. The customers have option for in-store pick up from company's Munich-based flagship store.
Key facts about Pets Premium
- Founded Year: 2011
- Location: Munich (Germany)
- Stage: Unfunded
- Tracxn Score: 29/100 What is this?
- Competitors Rank: 85 of 1,749 Competitors
Companies founded year-on-year in the Pet Tech sector in Munich
2 Pet Tech startups in Munich were founded in 2021 - this is the most number of startups founded in any year in the last 10 years.
- Total Number of Companies
Year | No. of companies |
|---|---|
2026 | - |
2025 | - |
2024 | - |
2023 | - |
2022 | - |
2021 | 2 |
2020 | 2 |
2019 | 1 |
2018 | 1 |
2017 | - |
Stage-wise distribution of Pet Tech sector companies in Munich
Out of the total 11 Pet Tech companies in Munich, 4 have secured funding. Among them, 3 have reached Series A or higher, and 2 to Series B or beyond.
Founded - 11
Funded - 4
Series A+ - 3
Series B+ - 2
Series C+ - 1
Company Stage | No. of companies |
|---|---|
Founded | 11 |
Funded | 4 |
Series A+ | 3 |
Series B+ | 2 |
Series C+ | 1 |
Funding Trends in the Pet Tech sector in Munich
Recent Funding Rounds in Pet Tech in Munich
In the year 2025, till June 2025, Pet Tech companies in Munich have raised $10.3M in equity funding across 1 round.
Here are some recent, important funding rounds in Pet Tech companies in Munich:
Company | Round Raised | Amount Raised | Funding Date | Investors |
|---|---|---|---|---|
Series A | 8918 | Jun 03, 2025 | ||
Series A | 3555 | Nov 11, 2022 | ||
Seed | 8044 | Mar 14, 2022 | ||
Seed | 6697 | Aug 17, 2020 | ||
Series B | 7476 | Jun 24, 2014 |
Top Investors in Pet Tech in Munich
Plug and Play Tech Center is the top investor in Pet Tech companies in Munich based on number of companies invested.
Here are some top investors in Pet Tech companies in Munich:
Investor | Location | Top Portfolio Companies |
|---|---|---|
Sunnyvale (United States) | - | |
Munich (Germany) | - | |
Paris (France) | - | |
New York City (United States) | - | |
Munich (Germany) | - |
M&A activity in Pet Tech sector in Munich
In the year 2021, till August 2021, 1 acquisition happened in Pet Tech sector in Munich.
Here are some recent, important acquisitions in Pet Tech sector in Munich:
Company | Acquisition Type | Acquisition Date | Acquirers |
|---|---|---|---|
Business Acquisition | Aug 13, 2021 |
Acquisition trends in Pet Tech sector in Munich
Here are the acquisition trends in Pet Tech sector in Munich:
- Total Number of Acquisitions
Year | No. of companies |
|---|---|
2026 | - |
2025 | - |
2024 | - |
2023 | - |
2022 | - |
2021 | 1 |
2020 | - |
2019 | - |
2018 | - |
2017 | - |
IPOs in Pet Tech in Munich
In the year 2009, till October 2009, 1 IPO happened in Pet Tech sector in Munich.
Here are some recent, important IPOs in Pet Tech sector in Munich:
Company | IPO Date | Exchange Symbol |
|---|---|---|
Oct 22, 2009 | Frankfurt Stock Exchange (FRA) |
Top News in Pet Tech in Munich
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zooplus and GXO inaugurate an innovative logistics center in Central and Western EuropeTrafic Media•Oct 06, 2023•zooplus, GXO
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