About Hayaat Group
Hayaat Group is a venture capital firm founded in 1999. It is primarily based out of Dubai, United Arab Emirates. As of Dec 2021, Hayaat Group has invested in 12 companies. It primarily invests in Series A round in Pakistan based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Consumer and Retail. Most recently it participated in the $***** Series A round of Bagallery Overall, Hayaat Group portfolio has seen 1 IPO and 1 acquisition, namely The Entertainer and Swala Oil and Gas. A lot of funds co-invest with Hayaat Group, with names like Zayn Capital sharing a substantial percentage of its portfolio. Hayaat Group has team of 6 people including 2 partners.Key Metrics
Team Members
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A & Seed
Portfolio IPOs
Portfolio Acquisitions
Portfolio Soonicorns
Hayaat Group's List of Top Investments
Hayaat Group has a portfolio of 12 companies. Their most notable investments are in Loyyal and Loyyal.Their portfolio spans across Pakistan, United Kingdom, United States and 2 more locations. They have invested in Enterprise Applications, Consumer, Retail and 10 other sectors, across stages such as Series A, Seed stages. Here is the list of top investments by Hayaat Group:1. BookMe
App-based platform for travel & event bookings. Users can book bus, flight tickets, hotels, cinema, and event tickets on the platform. Also, users can review the buses on the platform. Users can book tickets either through the portal or mobile apps. Their app is available for iOS and Android devices.
Key facts about BookMe
2. Loyyal
Loyyal is a rewards management program built using Blockchain technology. RibbitRewards are generated and awarded every time when a user transact, whether he is a buyer, seller or a merchant. It allows users to trade digital currency. It has three components to the business model that includes Loyalty Network for issuing digital loyalty, RibbitRewards to manage digital wallet, storing and exchanging digital loyalty.
Key facts about Loyyal
- Founded Year: 2014
- Location: San Francisco (United States)
- Stage: Series B
- Total Funding till date: $3.8M
- Employee Count: 34 as on Apr 30, 2026
- Investors: LINE Corporation, Hayaat Group and 11 Others
- Latest Funding Round: Series B, Jul 31, 2019, $*****
- Highlight: Editors' Pick

3. Simba
Manufacturer of mattresses beds pillows duvets toppers and sleep accessories. Products include hybrid mattresses featuring foam and spring layers alongside various bedding items such as duvets and pillows. The business provides sleep products designed for comfort and support. Additional offerings include refurbished items and protective covers for mattresses and bed frames.
Key facts about Simba
- Founded Year: 2015
- Location: London (United Kingdom)
- Annual Revenue: £75.1M as on Dec 31, 2018
- Valuation: $*****
- Stage: Series B
- Total Funding till date: $229M
- Employee Count: 73 as on Apr 30, 2026
- Investors: Janus Henderson Investors, Hayaat Group and 45 Others
- Latest Funding Round: Series B, Jan 03, 2020, $*****
- Highlight: Editors' Pick
The Entertainer provides ‘Buy One Get One Free’ incentive offers from dining, leisure, entertainment, beauty, and hotel brands across the Middle East, Asia, Africa, and Europe. It offers 50 products across 42 destinations in 17 countries. It is available in both printed book or mobile app format and all offers are valid all year long.
Key facts about The Entertainer
- Founded Year: 2001
- Location: Dubai (United Arab Emirates)
- Stage: Acquired
- Employee Count: 429 as on Apr 30, 2026
- Investors: Hayaat Group, Al Zarooni Emirates Investments and 2 Others
- Highlight: Acquired
_1549942896809.webp?format=webp&height=120&width=120)
5. GrocerApp
Grocer Apps is an on-demand grocery delivery service. Users can choose and order groceries, staples, home essentials, baby products, personal care products, packed foods, etc. The company offers mobile applications for Android and iOS platforms.
Key facts about GrocerApp
- Founded Year: 2016
- Location: Lahore (Pakistan)
- Stage: Series A
- Total Funding till date: $6.7M
- Employee Count: 108 as on Apr 30, 2026
- Investors: Hayaat Group, Jabbar and 16 Others
- Latest Funding Round: Series A, Jun 14, 2021, $*****
- Highlight: Editors' Pick
Hayaat Group's Year-on-Year Investment Trends
Hayaat Group has invested in 12 companies over the last 10 years, with an average of 0 new investment annually in the last 10 years. Its most recent first time investment was in Bagallery and most recent follow-on round was in Loyyal.Hayaat Group's Investments by Stage
Hayaat Group has made 3 investments in Series A stage with an average round size of $5.73M and 2 investments in Seed stage with an average round size of $1.35M.Stage of entry | No. of Investments |
|---|---|
Series A | 3 |
Seed | 2 |
Note: We have considered here, only first round of investments
Hayaat Group's Investments by Sector
Hayaat Group has a diverse portfolio, with companies operating in the Consumer, Enterprise Applications, Retail, Auto Tech and Food and Agriculture Tech. Notably, it has invested in 10 Tech companies, 6 Consumer (B2C) companies, 6 Enterprise (B2B) companies and at least 5 companies focusing on Software.Sector | No. of Investments |
|---|---|
Consumer | 3 |
Enterprise Applications | 2 |
Retail | 2 |
Auto Tech | 1 |
Food and Agriculture Tech | 1 |
Others | 4 |
Note: We have considered here, only first round of investments
Hayaat Group's Investments by Geography
Hayaat Group has made most investments in Pakistan (3), followed by United Arab Emirates where it has made 1 investment.Country | No. of Investments |
|---|---|
Pakistan | 3 |
United Arab Emirates | 1 |
United States | 1 |
Note: We have considered here, only first round of investments
Hayaat Group's recent investments
Hayaat Group has not made any investment in 2026 so far.Here are the most recent investments by Hayaat Group:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Dec 09, 2021 | Pakistan | Series A | 7984 | [+1] | |
Dec 09, 2021 | Pakistan | Series A | 2789 | [+4] | |
Jun 28, 2021 | United Arab Emirates | Seed | 2600 | [+1] | |
Jun 14, 2021 | Pakistan | Series A | 4880 | [+9] | |
Jul 31, 2019 | United States | Series B | 1614 | [+2] |
IPOs and Publicly Listed companies in Hayaat Group's Portfolio
1 of Hayaat Group's portfolio company became public - Swala Oil and Gas. It got listed on the Australian Securities Exchange (ASX), in Apr 2013.Here are Hayaat Group's portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Apr 18, 2013 | - | - | 4525 |
Acquired companies in Hayaat Group's Portfolio
1 company from Hayaat Group's portfolio has been acquired. The most recent acquisition was The Entertainer in May 2018 by GFH for $*****.Here are Hayaat Group's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
May 01, 2018 | - | - | 1647 |
Team profile of Hayaat Group
Hayaat Group has a team of 6 members including 2 Partners located in United Kingdom and United Arab Emirates. Hayaat Group's team does not sit on the board of any company as of now.Co-investors of Hayaat Group
Over the past 10 years, 32 investors have co-invested in Hayaat Group's portfolio companies. This includes funds and angels.
- Invested before Hayaat Group: Lakson Investments, Etohum and 10 others have invested in rounds before Hayaat Group. There are 2 companies where Lakson Investments has invested before Hayaat Group and 1 company where Etohum has invested before Hayaat Group.
- Top Co-investors of Hayaat Group: 12 investors entered a company along with Hayaat Group. These include investors like Zayn Capital (1 company).
- Invested after Hayaat Group: A total of 8 investors have invested in Hayaat Group's portfolio after their investments. Top Investors include Reffind (1 company), iNet (1 company) and UAE Exchange (1 company).
Recent News related to Hayaat Group
•
Pakistani ticketing startup books $7.5m in series A moneyTech in Asia•Dec 09, 2021•BookMe, Zayn Capital, Lakson Investments Venture Capital, Hayaat Group
•
•
E-Commerce Logistics SaaS tech startup zip24 raises US$1.2 million to fund its expansionAiThority•Jul 06, 2021•zip24, Sturgeon Capital, Gulf Cooperation Council, Hayaat Group and 1 other
•
Pakistan’s GrocerApp raises $5.2 million Series A to grow its online grocery platformMENAbytes•Jun 14, 2021•GrocerApp, Hayaat Group, Wamda Capital, Jabbar and 3 others
•
Loyyal Continues Global Expansion with Asia-based InvestorsPR Newswire•Jul 31, 2019•Loyyal, Unlock Venture Partners, LINE Corporation, Recruit and 2 others
•
Brief: Blockchain Startup Ribbit.me Secures $1.5M During Seed Funding Round Led By Hayaat GroupCrowdfund Insider•Feb 26, 2016•Ribbit, Hayaat Group, Loyyal
•
_1556194802395.png?format=webp&height=120&width=120)