About Mindset Venture Group
Mindset Venture Group is a venture capital firm founded in 1997. It is primarily based out of Vancouver, Canada. As of Feb 2020, Mindset Venture Group has invested in 23 companies. It primarily invests in Series A round in Canada based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Consumer and Retail. Most recently it participated in the $***** Series A round of NovoBind Livestock Therapeutics Overall, Mindset Venture Group portfolio has seen 4 acquisitions including key companies like Daily Harvest, Coterie and Persona. A lot of funds co-invest with Mindset Venture Group, with names like Active Impact Investments sharing a substantial percentage of its portfolio. Mindset Venture Group has team of 1 people including 1 partners.Key Metrics
Team Members
Portfolio Count
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A & Seed
Portfolio Acquisitions
Mindset Venture Group's List of Top Investments
Mindset Venture Group has a portfolio of 23 companies. Their most notable investments are in ChopValue and NovoBind Livestock Therapeutics.Their portfolio spans across Canada, United States, Germany and 1 more locations. They have invested in Enterprise Applications, Consumer, Retail and 11 other sectors, across stages such as Series A, Seed stages. Here is the list of top investments by Mindset Venture Group:Platform offering daily harvest smoothie delivery services. Their product catalog includes smoothies, harvest bowls, flatbreads, soups, chia bowls, etc. The company claims that its main ingredients are fruits and vegetables and also claims its products to be gluten-free and organic. It also provides the recipes to blend and make their products.
Key facts about Daily Harvest
- Founded Year: 2015
- Location: New York City (United States)
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $133M
- Employee Count: 160 as on May 31, 2026
- Investors: Lone Pine Capital, 14W and 39 Others
- Latest Funding Round: Series D, Mar 15, 2024, $*****
- Highlight: Acquired
2. Coterie
Clean, high-performing baby care: diapers, wipes, and skincare essentials, offering premium diapering solutions with high-performing, dermatologist-tested, and hypoallergenic products. They design diapers to minimize leaks, blowouts, and diaper rash, using soft, apparel-grade materials. The company provides a range of baby care items, including wipes for babies and toddlers, skincare for hair, body, and diapering, and even swimsuits. They focus on safety, transparency, and sustainability, sourcing plant-based ingredients and investing in sustainable materials research and development. They offer a subscription service for convenient delivery and savings, with options to manage sizing and shipment dates. They also donate diapering essentials to families in need, demonstrating a commitment to community support. The business model includes e-commerce, subscription, cart, login, and social media engagement.
Key facts about Coterie
- Founded Year: 2012
- Location: San Francisco (United States)
- Stage: Acquired
- Total Funding till date: $40M
- Employee Count: 1 as on May 31, 2026
- Investors: Pittco, Javelin Venture Partners and 20 Others
- Latest Funding Round: Angel, Mar 08, 2023, $*****
- Highlight: Acquired
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3. Persona
Provider of personalized dietary supplements. The supplements contain herbal extracts, minerals, vitamins, amino acids, BCAA, coenzyme Q10-200-400, cordyceps, melatonin, lycopene, probiotics, DHA, and many more. The company provides supplements based on suggestions from nutritionists.
Key facts about Persona
- Founded Year: 2017
- Location: Snoqualmie (United States)
- Stage: Acquired
- Total Funding till date: $4.5M
- Employee Count: 75 as on May 31, 2026
- Investors: SVB, BrandProject and 4 Others
- Latest Funding Round: Series A, Dec 03, 2018, $*****
- Highlight: Acquired

4. Alida
Platform offering customer success management software. It provides a platform that allows companies to build engaged and secure communities of customers they can use continuously, across the enterprise, for ongoing, real time feedback and insight. Its products include Insight communities, online communities where companies gain feedback from their customers and stakeholders. It also provides a tool that taps into the ideas of customers, employees, or other stakeholders for innovation and new product development.
Key facts about Alida
- Founded Year: 2000
- Location: Toronto (Canada)
- Stage: Series D
- Total Funding till date: $65.5M
- Employee Count: 375 as on May 31, 2026
- Investors: Teralys Capital, Georgian and 18 Others
- Latest Funding Round: Conventional Debt, Nov 09, 2022, $*****
- Highlight: Editors' Pick
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5. Gainful
The company offers personalized subscriptions to protein powders and hydration products. The tailored nutritional products are recommended based on a quiz about height, weight, exercise patterns, fitness goals etc.
Key facts about Gainful
- Founded Year: 2017
- Location: San Francisco (United States)
- Stage: Series A
- Total Funding till date: $11M
- Employee Count: 52 as on May 31, 2026
- Investors: BrandProject, Y Combinator and 14 Others
- Latest Funding Round: Series A, Mar 12, 2025, $*****
- Highlight: Editors' Pick
Mindset Venture Group's Year-on-Year Investment Trends
Its most recent first time investment was in NovoBind Livestock Therapeutics.Mindset Venture Group's Investments by Stage
Mindset Venture Group has made 2 investments in Series A stage with an average round size of $8.57M and 1 investment in Seed stage with an average round size of $2.65M.Stage of entry | No. of Investments |
|---|---|
Series A | 2 |
Seed | 1 |
Note: We have considered here, only first round of investments
Mindset Venture Group's Investments by Sector
Mindset Venture Group has a diverse portfolio, with companies operating in the Consumer, Consumer Goods, Enterprise Applications, Food and Agriculture Tech and Gig Economy. Notably, it has invested in 17 Tech companies, 10 Consumer (B2C) companies, 10 Enterprise (B2B) companies and at least 5 companies focusing on Software.Sector | No. of Investments |
|---|---|
Consumer | 1 |
Consumer Goods | 1 |
Enterprise Applications | 1 |
Food and Agriculture Tech | 1 |
Gig Economy | 1 |
Others | 1 |
Note: We have considered here, only first round of investments
Mindset Venture Group's Investments by Geography
Mindset Venture Group has made most investments in Canada (3).Mindset Venture Group's recent investments
Mindset Venture Group has not made any investment in 2026 so far.Here are the most recent investments by Mindset Venture Group:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Feb 19, 2020 | Canada | Series A | 8916 | [+5] | |
Jan 15, 2020 | Canada | Seed | 4900 | ||
Oct 04, 2018 | Canada | Series A | 2328 | [+1] |
Acquired companies in Mindset Venture Group's Portfolio
4 companies from Mindset Venture Group's portfolio have been acquired. The most recent acquisition was Coterie in Oct 2025 by Mammoth Brands for $*****.Here are Mindset Venture Group's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Oct 16, 2025 | - | - | 9161 | |
May 16, 2025 | - | - | 3740 | |
Aug 21, 2019 | - | - | 4530 | |
Oct 17, 2018 | - | - | 5561 |
Team profile of Mindset Venture Group
Mindset Venture Group has a team of 1 member located in Canada. Mindset Venture Group's team does not sit on the board of any company as of now.Co-investors of Mindset Venture Group
Over the past 8 years, 12 investors have co-invested in Mindset Venture Group's portfolio companies. This includes funds and angels.
- Top Co-investors of Mindset Venture Group: 10 investors entered a company along with Mindset Venture Group. These include investors like Active Impact Investments (1 company).
- Invested after Mindset Venture Group: InBC (1 company) and BDC (1 company) are the investors which have invested in Mindset Venture Group's portfolio after their investments.