How many acquisitions has WPP made so far?

WPP has completed 68 acquisitions so far, with an average acquisition amount of $1.03B.

Which countries does WPP usually acquire in?

WPP has made acquisitions in 16 countries with the most activity in United States and United Kingdom.

Which sectors does WPP target for acquisitions?

Most of WPP's acquisitions are in Marketing Services (31) and IT Services (4).

In which year did WPP make the most acquisitions?

WPP was most active in 2022, with 7 acquisitions completed in that year.

List of 68 Acquisitions by WPP (Oct 2026)

Q: Which is WPP's latest acquisition?

WPP's most recent acquisition is InfoSum, a Provider of a data collaboration platform facilitating secure data connectivity, acquired in April 2025.

WPP has made a total of 68 acquisitions. These deals span 22 sectors, such as Marketing Services, IT Services, and MarketingTech, across 16 countries, with the highest activity in United States, United Kingdom, and Canada. Peak years included 2022 with 7 acquisitions, followed by 2017 and 2007 with 6 each. Between 2020 and 2025, the firm averaged 3.8 acquisitions per year, with 0 acquisitions completed so far this calendar year. The most recent acquisition is InfoSum, a Basingstoke-based data collaboration platform provider founded in 2015, which was acquired in April 2025.

Here's the year on year acquisition history of WPP:

Number of Total Acquisitions

Year	# Acquisitions
2025	1
2024	1
2023	5
2022	7
2021	5
2020	2
2019	1
2018	2
2017	6
2016	4
2015	5
2014	4
2013	2
2012	1
2011	2
2010	1
2008	2
2007	6
2006	1
2005	1
2004	1
2003	1
2001	3
1998	1
1989	1

View all Acquisitions by WPP

Recent acquisitions by WPP

WPP's most recent acquisition - InfoSum is a Provider of a data collaboration platform facilitating secure data connectivity, founded in 2015 and located in Basingstoke. WPP acquired it in April 2025 for a price of $*****.

Here is the list of all acquisitions by WPP sorted by the latest acquisition date:

Acquired on	Acquired Company	Acquisition Price	Facilitators	Stake Acquired	Acquisition Multiple
Apr 03, 2025	InfoSum	osss	dsqr	14	123
Sep 10, 2024	Newcommercialarts	piwh	jpuh	69	739
Apr 20, 2023	amp	nido	zrnu	62	924
Mar 27, 2023	Obviously	{ukj	evxk	70	750
Mar 22, 2023	Goat Agency	zpte	iwui	49	309