Alice - About the company
Alice is a seed company based in Brooklyn (United States), founded in 2014 by Stephanie and Avinash Karnani. It operates as an Employee benefit management solutions for businesses. Alice has raised $250K in funding from Financial Solutions Lab. The company has 104 active competitors, including 27 funded and 21 that have exited. Its top competitors include companies like Cigna, CollectiveHealth and Ramco.
Company Details
Employee benefit management solutions for businesses. It offers solutions for tax refund management, payroll processing, medicare management, childcare, pre-tax spending, unemployment premiums, daycare, and more. It also offers travel expense management solutions.
- Website
- thisisalice.com
- Social
- Email ID
- *****@thisisalice.com
- Phone Number
- +1 **********
Key Metrics
Founded Year
2014
Location
Brooklyn, United States
Stage
Seed
Total Funding
$250K in 1 round
Latest Funding Round
Investors
Ranked
26th among 104 active competitors
Employee Count
24 as on May 31, 2026
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Alice's funding and investors
Alice has raised a total funding of $250K over 1 round. Its latest funding round was a Seed round on Jun 07, 2018 for $*****. 1 investor participated in its latest round. Alice has 8 institutional investors.
Here is the list of recent funding rounds of Alice:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 07, 2018 | 2796517 | Seed | 5750559 | 3269215 | 7710792 | 8991270 |
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Alice's founders and board of directors
Founder? Claim ProfileThe founders of Alice are Stephanie and Avinash Karnani.
Here are the details of Alice's key team members:
- Stephanie: Co-Founder of Alice.
- Avinash Karnani: Co-Founder & CEO of Alice.
View details of Alice's Founder profiles and Board Members
Alice's employee count trend
Alice has 24 employees as of May 26. Here is Alice's employee count trend over the years:
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Alice's Competitors and alternates
Top competitors of Alice include Cigna, CollectiveHealth and Ramco. Here is the list of Top 10 competitors of Alice, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Cigna 1792, Philadelphia (United States), Public | Provider of health insurance, dental plans and medicare coverage | - | 74/100 | |
2nd | CollectiveHealth 2013, San Francisco (United States), Series F | Cloud-based self-insurance platform for employers to sponsor their employees | $714M | 72/100 | |
3rd | Provider of enterprise resource planning, payroll, and logistics software solutions | - | 67/100 | ||
4th |  QuotaPath 2018, Philadelphia (United States), Series B | SaaS-based performance management system for sales professionals | $67.3M | 63/100 | |
5th | _1552905003795.png?devicePixelRatio=2&height=30&width=30){kind=logo} Northstar 2017, San Francisco (United States), Acquired | Financial wellness and management platform for employees | $40M | 62/100 | |
6th |  TASC 1975, Madison (United States), Acquired | Finance and account management platform for businesses | - | 59/100 | |
7th |  Connie Health 2019, Brookline (United States), Series B | Provider of Medicare plan selection assistance and licensed insurance agents | $85M | 58/100 | |
8th | Madaket Health 2012, Cambridge (United States), Series B | Provider of a platform streamlining healthcare provider data and administrative workflows | $10M | 58/100 | |
9th |  Secure 2005, Kirkland (United States), Acquired | Cloud-based platform for financial benefits | $14.7M | 57/100 | |
10th |  Artemis Health 2013, New York City (United States), Acquired | Provider of a SaaS-based employee benefit management platform | $58M | 56/100 | |
26th | Alice 2014, Brooklyn (United States), Seed | Employee benefit management solutions for businesses | $250K | 40/100 |
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Alice's Investments and acquisitions
Alice has made no investments or acquisitions yet.
Reports related to Alice
Here is the latest report on Alice's geography:
News related to Alice
•
ResilienceVC's debut fund surpasses $56M, backing US fintech boosting financial resilience.Business Wire•Feb 28, 2025•Resilience, Alice, Chaiz, EarlyBird and 5 others
•
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FAQs about Alice
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