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AppScotch - About the company

AppScotch is an acqui-hired company based in Foster City (United States), founded in 2013. It operates as a Try-before-install app marketing platform. AppScotch has raised $1M in funding. The company has 83 active competitors, including 17 funded and 8 that have exited. Its top competitors include companies like Aarki, Vyking and Celtra.

Company Details

AppScotch delivers the experience of the app in the form of a banner ad through the low latency stream to a device. It can be easily integrated with existing web and native ad unit formats. App virtualization enables new forms of user acquisition models that is platform and OS independent. The new ad unit can be created by the advertiser simply by providing AppScotch’s tech platform with an app store link to the game. The customers are GameInsight and MiniClip among others. The company is based in California with an R&D office in Russia.
Social
X
Key Metrics
Founded Year
2013
Location
Foster City, United States
Stage
Acqui-Hired
Total Funding
$1M in 1 round
Latest Funding Round
Ranked
Employee Count
2 as on Jul 31, 2026
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AppScotch's funding and investors

AppScotch has raised a total funding of $1M over 1 round. Its latest funding round was a Seed round on Feb 12, 2014 for $*****. 2 investors participated in its latest round. AppScotch has 4 institutional investors.

Here is the list of recent funding rounds of AppScotch:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Feb 12, 2014
4799571
Seed
4080826
5131427
7843173
4542837
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AppScotch's founders and board of directors

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AppScotch's employee count trend

AppScotch has 2 employees as of Jul 26. Here is AppScotch's employee count trend over the years:
Employee count trend for AppScotch
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AppScotch's Competitors and alternates

Top competitors of AppScotch include Aarki, Vyking and Celtra. Here is the list of Top 10 competitors of AppScotch, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Aarki
Aarki
2010, Mountain View (United States), Acquired
Provides a platform for both creative optimization and programmatic media buying
$10M
57/100
2nd
Logo for Vyking
Vyking
2015, Berlin (Germany), Unfunded
Provider of an AR based marketing platform for media and e commerce
-
-
52/100
3rd
Logo for Celtra
Celtra
2006, Mansfield (United States), Acquired
Creative content automation solutions for digital advertising
$25.2M
52/100
4th
Logo for Sett
Sett
2022, Tel Aviv (Israel), Series B
Provider of AI-powered mobile game ad creative generation
$57M
51/100
5th
Logo for Kargo
Kargo
2003, New York City (United States), Unfunded
Premium advertising solutions provider, driving results across mobile, CTV, and social
-
-
48/100
6th
Logo for Adludio
Adludio
2012, London (United Kingdom), Series A
AI powered mobile ad creation and management platform
$20.5M
48/100
7th
Logo for Kaizen Ad
Kaizen Ad
2013, San Francisco (United States), Series C
Video and playable advertising creative platform
$22.4M
42/100
8th
Logo for Novosol
Novosol
2008, Singapore (Singapore), Series B
Mobile advertising platform for enterprise business and SMEs
$7M
-
42/100
9th
Logo for TreSensa
TreSensa
2011, New York City (United States), Acquired
Playable advertisements provider for marketing of games and brands
$8.62M
40/100
10th
Logo for Adpay
Adpay
2002, Englewood (United States), Acquired
Online classified advertising solution provider
$2.83M
39/100
37th
Logo for AppScotch
AppScotch
2013, Foster City (United States), Acqui-Hired
Try-before-install app marketing platform
$1M
25/100
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AppScotch's Investments and acquisitions

AppScotch has made no investments or acquisitions yet.

Reports related to AppScotch

Here is the latest report on AppScotch's sector:

News related to AppScotch

•
AppScotch Joins App Annie | PYMNTS.comPYMNTS.com•Mar 15, 2016•AppScotch, Almaz Capital, IMI.VC
•
AppScotch Officially Launches - Game Academygameacademy.com•Feb 13, 2014•AppScotch, Almaz Capital, IMI.VC
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