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BitStar - About the company

BitStar is a series D company based in Tokyo (Japan), founded in 2014 by Nao Harada. It operates as a Marketplace for influencer marketing. BitStar has raised $27.4M in funding from investors like Global Brain, East Ventures and COLOPL. The company has 1345 active competitors, including 189 funded and 83 that have exited. Its top competitors include companies like SuperAwesome, Hashtag Paid and Humanz.

Company Details

BitStar provides a marketplace for influencer marketing for enterprises. It provides a platform for social media influencers to connect with brands for content amplification. It enables Youtubers to create and transmit engaging video contents for influencer marketing. Its major clients are CyberAgent, JTB, and Square Enix.
Social
XFacebook
Key Metrics
Founded Year
2014
Location
Tokyo, Japan
Stage
Series D
Total Funding
$27.4M in 7 rounds
Latest Funding Round
Ranked
Employee Count
46 as on May 31, 2026
Investment & Acquisitions
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BitStar's funding and investors

BitStar has raised a total funding of $27.4M over 7 rounds. Its first funding round was on 2014. Its latest funding round was a Series D round on Oct 25, 2023 for $*****. 4 investors participated in its latest round. BitStar has 16 institutional investors.

Here is the list of recent funding rounds of BitStar:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 25, 2023
9539203
Series D
9620108
9126927
4340493
7326807
Oct 25, 2023
4620946
Conventional Debt
8246536
5608724
6862283
7415893
Aug 20, 2018
6601003
Series C
8287256
3051502
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BitStar's founders and board of directors

Founder? Claim Profile
The founders of BitStar is Nao Harada. Taku Watanabe is the CEO of BitStar.
Here are the details of BitStar's key team members:
  • Nao Harada: Co-founder & Business Development Manage of BitStar.

BitStar's employee count trend

BitStar has 46 employees as of May 26. Here is BitStar's employee count trend over the years:
Employee count trend for BitStar
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BitStar's Competitors and alternates

Top competitors of BitStar include SuperAwesome, Hashtag Paid and Humanz. Here is the list of Top 10 competitors of BitStar, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for SuperAwesome
SuperAwesome
2013, London (United Kingdom), Acquired
Ad platform for the kid-safe programmatic ad
$58M
74/100
2nd
Logo for Hashtag Paid
Hashtag Paid
2013, Toronto (Canada), Series B
Platform offering influencer marketing and collaboration software
$22M
65/100
3rd
Logo for Humanz
Humanz
2017, Tel Aviv (Israel), Series B
Cloud and AI based platform offering influencer marketing solutions
$32M
65/100
4th
Logo for CreatorIQ
CreatorIQ
2014, Los Angeles (United States), Series D
Provider of platform for creator discovery, evaluation, management, and campaign execution
$80M
64/100
5th
Logo for GRIN
GRIN
2014, Sacramento (United States), Series B
Platform offering influencer marketing solutions for ecommerce businesses
$144M
63/100
6th
Logo for ShopMy
ShopMy
2020, Boston (United States), Series C
Influencer marketing solutions for creators and influencers
$169M
63/100
7th
Logo for Mavely
Mavely
2018, Chicago (United States), Acquired
Influencer marketing platform for enterprises
$1M
62/100
8th
Logo for Passionfroot
Passionfroot
2021, Berlin (Germany), Series A
Business management platform for creators
$22.2M
62/100
9th
Logo for BitStar
BitStar
2014, Tokyo (Japan), Series D
Marketplace for influencer marketing
$27.4M
61/100
10th
Logo for Influencer
Influencer
2015, London (United Kingdom), Series A
Influencer marketing platform
$4.64M
60/100
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BitStar's Investments and acquisitions

BitStar has acquired mezzo.one. BitStar has not made any investments as of now.

Reports related to BitStar

Here is the latest report on BitStar's sector:

News related to BitStar

lockFilter this list
Media has covered BitStar for a total of 2 events in the last 1 year, 2 of them have been about company updates.
•
BitStar acquires Mezzo.oneAIM Group•Mar 28, 2019•BitStar, mezzo.one
•
BitStar introduces marketing toolAIM Group•Feb 26, 2019•BitStar
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