When was Bleu founded?

Bleu was founded in 2014 and raised its 1st funding round 2 years after it was founded.

Where is Bleu located?

Bleu is headquartered in Los Angeles, United States.

How many employees does Bleu have?

As of May 31, 2026, the latest employee count at Bleu is 26.

Is Bleu a funded company?

Bleu is a funded company, having raised a total of $2M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Dec 08, 2016.

When was the latest funding round of Bleu?

Bleu's latest funding was a $***** Seed round on Apr 08, 2021, with participation from 0 investor.

Where does Bleu rank among its competitors?

Bleu ranks 43rd amongst 339 active competitors, of which 28 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was SumUp, which secured $60M in May, 2025.

Who are the top competitors of Bleu?

Bleu's top competitors include SumUp, Clover and Ezetap. Among them, SumUp secured the most recent funding round in May, 2025.

Bleu - 2026 Company Profile, Funding & Competitors

Company Details

App-based ordering and mobile payment solution. The customers can search for nearby merchants, order beforehand and pay via the bleu app, linking the debit/credit cards. The merchant receives orders and processes the order, the app allows customers to track their order status and when they reach the merchant's site, the beacon technology informs the merchant about the arrival of a customer. For businesses, the merchants can make their shop Bleu beacon technology-enabled, which helps them to analyze customers' choices and frequent picks.

Website: www.bleuco.com
Social

Key Metrics

Founded Year

2014

Location

Los Angeles, United States

Stage

Seed

Total Funding

$2M in 2 rounds

Latest Funding Round

Seed, Apr 08, 2021, $*****

Investors

FIS & 1 more

Ranked

43^rd among 339 active competitors

Employee Count

26 as on May 31, 2026

Similar Companies

SumUp & 1024 more

View Bleu's full profile

Bleu has raised a total funding of $2M over 2 rounds. Its first funding round was on Dec 08, 2016. Bleu has 2 institutional investors.

Here is the list of recent funding rounds of Bleu:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 08, 2021	6531891	Seed	3178787	4495415	9921055	8539079
Dec 08, 2016	9206110	Seed	4976527	1280354	FIS	7502795

Access funding benchmarks and valuations. Sign up today!

View details of Bleu's funding rounds and investors

Bleu's employee count trend

Bleu has 26 employees as of May 26. Here is Bleu's employee count trend over the years:

Uncover Bleu's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Bleu include SumUp, Clover and Ezetap. Here is the list of Top 10 competitors of Bleu, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	SumUp 2012, Wilmington (United States), Series E	Provider of card readers and point of sale payment systems	$997M	Bain Capital, Sixth Street & 49 others	81/100
2nd	Clover 2010, Mountain View (United States), Acquired	Provider of point-of-sale solutions for restaurants, retail, and services	$8.75M	Sutter Hill Ventures, Morado Ventures & 5 others	73/100
3rd	Ezetap 2011, Bengaluru (India), Acquired	Cloud-based mPOS software and hardware solutions for businesses	$66.4M	Social Capital, Helion Venture Partners & 43 others	72/100
4th	Verifone 1981, Alpharetta (United States), Acquired	Provider of end-to-end payment solutions for retail, fuel, and hospitality	-	Trinity Capital, Invictus Growth & 7 others	70/100
5th	Union PoS 2009, Austin (United States), Series B	PoS suite for bars	$22M	Clerisy, Union Grove Venture Partners & 9 others	62/100
6th	EMS 1987, Cleveland (United States), Acquired	Provider of payment processing platform, terminals, and related business solutions	-	-	58/100
7th	TRAY 2013, Scottsdale (United States), Seed	Offers POS solutions for the restaurants and service industry	$2M	Greycroft, AgFunder & 6 others	58/100
8th	GreenBox POS 2016, San Diego (United States), Public	Software and hardware PoS solutions to businesses for accepting crypto payments	$2.97M	Centrecourt Asset Management, TRITON FUNDS	56/100
9th	Celero Commerce 2018, Nashville (United States), Series A	Cloud-based business management software provider for SMBs	$8.4M	LLR Partners	54/100
10th	JetPay 2011, Carrollton (United States), Acquired	Payment processor	$18.3M	Flexpoint Ford	52/100
43rd	Bleu 2014, Los Angeles (United States), Seed	App-based ordering and mobile payment solution	$2M	FIS, The Venture Center	36/100