When was Bloom & Wild founded?

Bloom & Wild was founded in 2013 and raised its 1st funding round within a year of its incorporation.

Where is Bloom & Wild located?

Bloom & Wild is headquartered in London, United Kingdom.

Who is the current CEO of Bloom & Wild?

Aron Grisha Gelbard of Bloom & Wild. They have also founded 1 company.

Which legal entities is Bloom & Wild associated with?

Bloom & Wild is associated with BLOOM AND WILD LIMITED and 1 other.

How many employees does Bloom & Wild have?

As of Mar 31, 2025, the latest employee count at Bloom & Wild is 225.

Is Bloom & Wild a funded company?

Bloom & Wild is a funded company, having raised a total of $174M across 10 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jul 30, 2013.

How much is Bloom & Wild worth?

The latest valuation of Bloom & Wild is $***** as of Jan 15, 2020. This marks a decline of 46% from its peak valuation of $92.8M in Jul, 2013. This marks a decline of 46% from its peak valuation of $92.8M in Jul, 2013.

When was the latest funding round of Bloom & Wild?

Bloom & Wild's latest funding was a $***** Series D round on Jul 28, 2021, with participation from 9 investors. Its primary sector is Online Gifting. Globally, the Online Gifting sector has seen $33.3M in funding in 2026 to date.

What is the annual revenue of Bloom & Wild?

Annual revenue of Bloom & Wild is between £50M and £100M as on Mar 31, 2025

Where does Bloom & Wild rank among its competitors?

Bloom & Wild ranks 2nd amongst 58 active competitors, of which 6 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Floward, which secured $156M in Feb, 2023.

Who are the top competitors of Bloom & Wild?

Bloom & Wild's top competitors include Floward, FTD and Freddie's Flowers. Among them, Floward secured the most recent funding round in February, 2023.

Bloom & Wild - 2026 Company Profile, Team, Funding, Competitors & Financials

Bloom & Wild is a series D company based in London (United Kingdom), founded in 2013 by Aron Grisha Gelbard and Ben Stanway. It operates as an Online platform offering flowers on a subscription basis. Bloom & Wild has raised $174M in funding from investors like General Catalyst, MMC Ventures and Burda Principal Investments, with a current valuation of $*****. The company has 58 active competitors, including 6 funded and 6 that have exited. Its top competitors include companies like Floward, FTD and Freddie's Flowers.

Company Details

Online platform offering flowers on a subscription basis. Its product offerings include flower bouquets, flower baskets, combos, and more. It offers flowers for different occasions like birthdays, Christmas, thank you, and more. It provides hand-selected bouquets sent in bud form for maximum freshness and longevity, plus hand-tied arrangements, dried flowers, houseplants, and monthly subscriptions.

Website: www.bloomandwild.com/
Social
Email ID: *****@bloomandwild.com
Phone Number: +44 **********

Key Metrics

Founded Year

2013

Location

London, United Kingdom

Stage

Series D

Total Funding

$174M in 10 rounds

Latest Funding Round

Series D, Jul 28, 2021, $*****

Post Money Valuation

$***** as on Jan 15, 2020

Investors

General Catalyst & 62 more

Ranked

2^nd among 58 active competitors

Annual Revenue

£50M - £100M as on Mar 31, 2025

Employee Count

225 as on Mar 31, 2025

Investment & Acquisitions

Bergamotte & 1 more

Similar Companies

Floward & 76 more

View Bloom & Wild's full profile

Bloom & Wild is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Bloom and Wild Limited CIN: 8419307 , Germany, Active	Feb 25, 2013	£50M - £100M (As on Mar 31, 2025)	225 (As on Mar 31, 2025)
BLOOM AND WILD LIMITED CIN: 8419307 , United Kingdom, Active	Feb 25, 2013	-	-

Bloom & Wild has raised a total funding of $174M over 10 rounds. Its first funding round was on Jul 30, 2013. Its latest funding round was a Series D round on Jul 28, 2021 for $*****. 9 investors participated in its latest round. Bloom & Wild has 15 institutional investors and 48 angel investors.

Here is the list of recent funding rounds of Bloom & Wild:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 28, 2021	6293441	Series D	1012672	7366696	3418179	7358597
Jul 28, 2021	1135522	Conventional Debt	8653279	4721531	7275970	4364689
Jan 05, 2021	7426207	Series D	1087317	7943212	General Catalyst	Burda Principal Investments & 4 more

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View details of Bloom & Wild's funding rounds and investors

The founders of Bloom & Wild are Aron Grisha Gelbard and Ben Stanway. Aron Grisha Gelbard is the CEO of Bloom & Wild.

Here are the details of Bloom & Wild's key team members:

Aron Grisha Gelbard: Co-Founder & CEO of Bloom & Wild. They serve on the board of 1 company.
Contact Info: 1 email address
Ben Stanway: Co-Founder of Bloom & Wild. They serve on the board of 1 company.
Contact Info: 1 email address

Bloom & Wild's Board of Directors

Bloom & Wild's board has 7 active members. Aron Grisha Gelbard and Ben Stanway are part of team and Alan William Morgan, Jackson Hull, Jacqueline Unsworth, Gwyn Meredydd Jones and Christian Kevin Teichmann are independent board members.

Here is the list of Bloom & Wild's board of directors:

Name	Type	Representing	Status	Duration
Aron Grisha Gelbard	Team	-	Current	13y 6m
Ben Stanway	Team	-	Current	13y 6m
Alan William Morgan	Independent board member	-	Current	7y 5m
frhtmow	Independent board member	-	Current	3y 9m
kjdrzao	Independent board member	-	Current	1y 6m
cpqgtof	Independent board member	-	Current	7y 2m
bdpqacr	Independent board member	-	Current	9y 5m
orieovo	Independent board member	-	Past	5y 8m

View details of Bloom & Wild's Founder profiles and Board Members

Bloom & Wild's employee count trend

Bloom & Wild has 225 employees as of Mar 25. The total employee count is 4.0% more than what it was in Mar 24. Here is Bloom & Wild's employee count trend over the years:

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Top competitors of Bloom & Wild include Floward, FTD and Freddie's Flowers. Here is the list of Top 10 competitors of Bloom & Wild, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Floward 2017, Riyadh (Saudi Arabia), Series C	Online gifting platform offering flowers	$190M	STV, Rainwater Partners & 5 others	73/100
2nd	Bloom & Wild 2013, London (United Kingdom), Series D	Online platform offering flowers on a subscription basis	$174M	Index Ventures, Novator & 61 others	71/100
3rd	FTD 1910, Downers Grove (United States), Acquired	Online flower and gift delivery service for all occasions	-	-	50/100
4th	Freddie's Flowers 2014, London (United Kingdom), Series B	Online platform offering same-day delivery of fresh flowers	$64.3M	The Craftory & 5 others	49/100
5th	Flowerbx 2014, London (United Kingdom), Series A	Online subscription-based platform offering flowers	$31.3M	Finn Capital Partners, Capstar Ventures & 27 others	48/100
6th	Floom 2015, London (United Kingdom), Acquired	Online marketplace for flowers	$3.2M	Pembroke VCT, 500 Global & 18 others	42/100
7th	MyGlobalFlowers 2017, Gibraltar (United Kingdom), Unfunded	App-based marketplace platform offering multi-category flowers	-	-	39/100
8th	Petalon 2014, London (United Kingdom), Seed	Internet first brand offering flowers as gifts	$117K	-	38/100
9th	Arena Flowers 2006, London (United Kingdom), Seed	Online florist shop	$310K	Singular Ventures	38/100
10th	Eflorist 1947, Romsey (United Kingdom), Acquired	Online retailer offering B2C flowers	-	-	35/100