Blue Bite - About the company
Blue Bite is an acquired company based in New York City (United States), founded in 2006 by Thomas Duncan and Mikhail Damiani. It operates as a Multi-Chanel Proximity Marketing management platform. Blue Bite has raised $4.63M in funding, with last known valuation of $*****. The company has 211 active competitors, including 31 funded and 35 that have exited. Its top competitors include companies like Vibes, Localytics and Batch.
Company Details
Blue Bite is a provider of targeted location based out-of-home media and marketing solutions reaching audiences on their personal mobile devices. The company uses a combination of Bluetooth, WiFi, and WaP technologies to deliver digital media content including images, videos, audio mp3s, maps, games, applications and coupons to mobile phones, PDAs, laptops, portable gaming systems, and portable music players within a targeted geographic location. Offers a campaign management platform to manage campaigns via Beacons, NFC, RFID, QR, SMS, Geofencing, WiFi hotspots and smart devices.
- Website
- www.bluebite.com/
- Email ID
- *****@bluebite.com
- Registered Address
- 377 PARK AVENUE SOUTH, SECOND FLOOR, NEW YORK, NY
Key Metrics
Founded Year
2006
Location
New York City, United States
Stage
Acquired
Total Funding
$4.63M in 2 rounds
Latest Funding Round
Last Known Valuation
$***** as on Oct 09, 2018
Investors
Ranked
3rd among 211 active competitors
Annual Revenue
$1M - $10M as on Dec 31, 2017
Employee Count
20 as on Aug 31, 2026
Exit Details
Acquired by Markem-Imaje (Jun 28, 2021)
Legal entities associated with Blue Bite
Blue Bite is associated with 3 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
Blue Bite LLC CIN: 0001682580 , United States, Active | Feb 20, 2007 | $1M - $10M (As on Dec 31, 2017) | 22 (As on Oct 19, 2018) | - |
BLUE BITE LLC CIN: 3654977 , United States, Active | Apr 07, 2008 | - | - | - |
BLUE BITE LLC CIN: 20-8492685 , Belgium, Active | - | - | - |
Blue Bite's acquisition details
Blue Bite got acquired by Markem-Imaje on Jun 28, 2021.
Click here to take a look at Blue Bite's acquisition in detail
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Blue Bite's funding and investors
Blue Bite has raised a total funding of $4.63M over 2 rounds. Its first funding round was on Aug 17, 2016. Its latest funding round was a Series A round on Jan 02, 2018 for $*****. 1 investor participated in its latest round. Blue Bite has 1 institutional investor.
Here is the list of recent funding rounds of Blue Bite:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 02, 2018 | 8738812 | Series A | 9070438 | 1600358 | 1683036 | 5172678 |
Aug 17, 2016 | 1467639 | Series A | 5133769 | 9721522 | 1137508 | 3141524 |
View details of Blue Bite's funding rounds and investors
Blue Bite's founders and board of directors
Founder? Claim ProfileThe founders of Blue Bite are Thomas Duncan and Mikhail Damiani.
Here are the details of Blue Bite's key team members:
- Thomas Duncan: Co-Founder & President of Blue Bite. They are also an angel investor in 1 startup.
- Mikhail Damiani: Co-Founder & CEO of Blue Bite and founder of 1 other company. Contact Info: 1 email address
View details of Blue Bite's Founder profiles and Board Members
Blue Bite's employee count trend
Blue Bite has 20 employees as of Aug 26. Here is Blue Bite's employee count trend over the years:
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Blue Bite's Competitors and alternates
Top competitors of Blue Bite include Vibes, Localytics and Batch. Here is the list of Top 10 competitors of Blue Bite, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Vibes 1998, Chicago (United States), Series B | Mobile marketing solutions for businesses | $60M | 61/100 | |
2nd | Localytics 2008, Boston (United States), Acquired | Mobile App User Analytics & Marketing | $59.7M | 60/100 | |
3rd | Blue Bite 2006, New York City (United States), Acquired | Multi-Chanel Proximity Marketing management platform | $4.63M | 58/100 | |
4th | Cloud based platform offering software for mobile marketing | $23.3M | 56/100 | ||
5th | Retargeting platform for mobile advertisements | $4M | 56/100 | ||
6th | Moblico 2010, Kansas City (United States), Seed | Data-driven personalized digital marketing solutions | $1.4M | 52/100 | |
7th | Mobile marketing platform for FMCG advertisers | $69M | 51/100 | ||
8th | Upstream 2001, London (United Kingdom), Acquired | Mobile marketing platform for diverse industries | $41.8M | 51/100 | |
9th | Swrve 2009, San Francisco (United States), Acquired | In-app marketing automation platform for mobile apps | $76.1M | 48/100 | |
10th | Snipp 2007, Washington, DC (United States), Public | Cloud-based platform providing mobile marketing solutions for brands | - | 48/100 |
Looking for more details on Blue Bite's competitors? Click here to see the top ones
Blue Bite's Investments and acquisitions
Blue Bite has made no investments or acquisitions yet.
Reports related to Blue Bite
Here is the latest report on Blue Bite's sector:
News related to Blue Bite
Media has covered Blue Bite for 1 event in last 1 year, It was about company updates.
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Blue Bite's Matthew Shay on Connecting Real-World Signals to Digital EngagementDemand Gen Report•May 06, 2026•Blue Bite
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Blue Bite Awarded "Most Innovative Use of NFC Technology" at NFC Forum 2022PR Newswire•Aug 04, 2022•Blue Bite
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Blue Bite, VeChain and The Fine Art Ledger Unlock End-to-End Transparency and Security With BlockchainICrowdNewswire•Dec 30, 2019•VeChain, Blue Bite
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Shadowfencing Redefines Proximity Targeting for Leading Brands Across the U.S.AiThority•Nov 04, 2019•do it outdoors, Blue Bite
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Blue Bite and r-pac International Partnership Empowers Brands to Digitally Enable Physical ProductsNewswire•Apr 03, 2019•Blue Bite, r-pac
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