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Blue Bite - About the company

Blue Bite is an acquired company based in New York City (United States), founded in 2006 by Thomas Duncan and Mikhail Damiani. It operates as a Multi-Chanel Proximity Marketing management platform. Blue Bite has raised $4.63M in funding, with last known valuation of $*****. The company has 211 active competitors, including 31 funded and 35 that have exited. Its top competitors include companies like Vibes, Localytics and Batch.

Company Details

Blue Bite is a provider of targeted location based out-of-home media and marketing solutions reaching audiences on their personal mobile devices. The company uses a combination of Bluetooth, WiFi, and WaP technologies to deliver digital media content including images, videos, audio mp3s, maps, games, applications and coupons to mobile phones, PDAs, laptops, portable gaming systems, and portable music players within a targeted geographic location. Offers a campaign management platform to manage campaigns via Beacons, NFC, RFID, QR, SMS, Geofencing, WiFi hotspots and smart devices.
Social
XFacebook
Email ID
*****@bluebite.com
Registered Address
377 PARK AVENUE SOUTH, SECOND FLOOR, NEW YORK, NY
Key Metrics
Founded Year
2006
Location
New York City, United States
Stage
Acquired
Total Funding
$4.63M in 2 rounds
Latest Funding Round
Last Known Valuation
$***** as on Oct 09, 2018
Ranked
Annual Revenue
$1M - $10M as on Dec 31, 2017
Employee Count
20 as on Aug 31, 2026
Similar Companies
Exit Details
Acquired by Markem-Imaje (Jun 28, 2021)

Blue Bite's acquisition details

Blue Bite got acquired by Markem-Imaje on Jun 28, 2021.
Click here to take a look at Blue Bite's acquisition in detail
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Blue Bite's funding and investors

Blue Bite has raised a total funding of $4.63M over 2 rounds. Its first funding round was on Aug 17, 2016. Its latest funding round was a Series A round on Jan 02, 2018 for $*****. 1 investor participated in its latest round. Blue Bite has 1 institutional investor.

Here is the list of recent funding rounds of Blue Bite:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jan 02, 2018
8738812
Series A
9070438
1600358
1683036
5172678
Aug 17, 2016
1467639
Series A
5133769
9721522
1137508
3141524
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Blue Bite's founders and board of directors

Founder? Claim Profile
The founders of Blue Bite are Thomas Duncan and Mikhail Damiani.
Here are the details of Blue Bite's key team members:

Blue Bite's employee count trend

Blue Bite has 20 employees as of Aug 26. Here is Blue Bite's employee count trend over the years:
Employee count trend for Blue Bite
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Blue Bite's Competitors and alternates

Top competitors of Blue Bite include Vibes, Localytics and Batch. Here is the list of Top 10 competitors of Blue Bite, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Vibes
Vibes
1998, Chicago (United States), Series B
Mobile marketing solutions for businesses
$60M
61/100
2nd
Logo for Localytics
Localytics
2008, Boston (United States), Acquired
Mobile App User Analytics & Marketing
$59.7M
60/100
3rd
Logo for Blue Bite
Blue Bite
2006, New York City (United States), Acquired
Multi-Chanel Proximity Marketing management platform
$4.63M
58/100
4th
Logo for Batch
Batch
2014, Paris (France), Series B
Cloud based platform offering software for mobile marketing
$23.3M
56/100
5th
Logo for Revx
Revx
2015, Bengaluru (India), Acquired
Retargeting platform for mobile advertisements
$4M
56/100
6th
Logo for Moblico
Moblico
2010, Kansas City (United States), Seed
Data-driven personalized digital marketing solutions
$1.4M
52/100
7th
Logo for Brandtone
Brandtone
2009, Dublin (Ireland), Series D
Mobile marketing platform for FMCG advertisers
$69M
51/100
8th
Logo for Upstream
Upstream
2001, London (United Kingdom), Acquired
Mobile marketing platform for diverse industries
$41.8M
51/100
9th
Logo for Swrve
Swrve
2009, San Francisco (United States), Acquired
In-app marketing automation platform for mobile apps
$76.1M
48/100
10th
Logo for Snipp
Snipp
2007, Washington, DC (United States), Public
Cloud-based platform providing mobile marketing solutions for brands
-
48/100
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Blue Bite's Investments and acquisitions

Blue Bite has made no investments or acquisitions yet.

Reports related to Blue Bite

Here is the latest report on Blue Bite's sector:

News related to Blue Bite

Media has covered Blue Bite for 1 event in last 1 year, It was about company updates.
•
Markem-Imaje Acquires Blue BitePackaging World•Jun 28, 2021•Blue Bite
•
Blue Bite Launches Product-Authentication ServicePR Newswire•Jun 19, 2018•Blue Bite
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