Bombora - About the company
Bombora is an acquired company based in New York City (United States), founded in 2014 by Michael Burton, Stephen Lilly and Rob Armstrong. It operates as an Intent data aggregator for B2B marketers and publishers. Bombora has raised an undisclosed amount in funding. The company has 374 active competitors, including 64 funded and 78 that have exited. Its top competitors include companies like Permutive, Acxiom and Eyeota.
Company Details
Bombora is an intent data aggregator for B2B marketers and publishers. The company tracks over 2,300 granular B2B topics across actions including search, white paper downloads, webinars, trade show sign-ups, the article reads, video, social, IP, and more. The clients include IBM, Lenovo, Adobe, EVERSTRING, etc.
- Website
- bombora.com
- Registered Address
- New York,New York
Key Metrics
Founded Year
2014
Location
New York City, United States
Stage
Acquired
Latest Funding Round
Investors
Ranked
5th among 374 active competitors
Employee Count
228 as on Aug 31, 2026
Investment & Acquisitions
Exit Details
Acquired by Clarion Capital Partners (Dec 01, 2016)
Legal entities associated with Bombora
Bombora is associated with 3 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
Bombora, Inc. CIN: 20171856062 , United States, Active | Nov 17, 2017 | - | - | - |
Bombora group s.r.o. CIN: 14258129 , Czech Republic, Active | Feb 15, 2022 | - | - | |
BOMBORA INC CIN: 471862644 , United States, Active | Dec 31, 1999 | - | 139 (As on Dec 31, 2024) | - |
Bombora's acquisition details
Bombora got acquired by Clarion Capital Partners on Dec 01, 2016.
Click here to take a look at Bombora's acquisition in detail
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Bombora's funding and investors
Bombora has raised funding over 4 rounds. Its first funding round was on Nov 28, 2016. Its latest funding round was a Conventional Debt round on Apr 14, 2021 for $*****. 1 investor participated in its latest round. Bombora has 6 institutional investors.
Here is the list of recent funding rounds of Bombora:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Apr 14, 2021 | 1674998 | Conventional Debt | 4727805 | 5707207 | 3736186 | 6419407 |
Aug 07, 2019 | 7435607 | Conventional Debt | 2076316 | 6916328 | 6584461 | |
2018 | 7591 | Grant (prize money) | 8105 | 6528 | 1161 |
View details of Bombora's funding rounds and investors
Bombora's founders and board of directors
Founder? Claim ProfileHere are the details of Bombora's key team members:
- Michael Burton: EVP Strategic Partnerships, Co-Founder of Bombora. They are also an angel investor in 1 startup.
- Stephen Lilly: SVP, Global Data Partnerships | Co-Founder of Bombora and founder of 1 other company.
- Rob Armstrong: SVP Product & Technology, Co-Founder of Bombora.
- Erik Matlick: CEO/Founder of Bombora and founder of 1 other company. They are also an angel investor in 2 startups.
View details of Bombora's Founder profiles and Board Members
Bombora's employee count trend
Bombora has 228 employees as of Aug 26. Here is Bombora's employee count trend over the years:
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Bombora's Competitors and alternates
Top competitors of Bombora include Permutive, Acxiom and Eyeota. Here is the list of Top 10 competitors of Bombora, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Permutive 2013, London (United Kingdom), Series C | Provider of ad data management platform | $116M | 70/100 | |
2nd | Acxiom 1969, Little Rock (United States), Public | AI based marketing data management platform | - | 67/100 | |
3rd | Audience targeting data | $19.5M | 65/100 | ||
4th | TapClicks 2011, San Jose (United States), Series A | Provider of marketing operations platform with reporting, analytics, and workflow tools | $23.5M | 64/100 | |
5th | Bombora 2014, New York City (United States), Acquired | Intent data aggregator for B2B marketers and publishers | - | 62/100 | |
6th | Disqo 2014, Los Angeles (United States), Series B | Provider of market research and data analytics services | $98.5M | 62/100 | |
7th | mParticle 2012, New York City (United States), Acquired | Platform offering data management software | $272M | 61/100 | |
8th | Resonate 2008, Reston (United States), Series C | Provider of AI-powered consumer data and insights for business decisions | $37M | 61/100 | |
9th | BlueConic 2010, Boston (United States), Series B | Cloud based provider of customer data platform to enterprises | $30.6M | 58/100 | |
10th | Unacast 2015, New York City (United States), Series C | Provider of data management platform for forecasting locations | $68.1M | 58/100 |
Looking for more details on Bombora's competitors? Click here to see the top ones
Bombora's Investments and acquisitions
Bombora has a total of 1 investment in ezyCollect. Bombora has not made any acquisitions as of now.Reports related to Bombora
Here is the latest report on Bombora's sector:
News related to Bombora
Media has covered Bombora for a total of 4 events in the last 1 year, 2 of them have been about partnerships and 1 about company updates.
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Bombora & Proximic By Comscore Partner for AI-Driven B2B Predictive AudiencesMarTech Series•Jan 22, 2026•Proximic, Bombora
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Bombora Expands StackAdapt Integration to Power Smarter, Scalable B2B CampaignsBusiness Wire•Nov 19, 2025•Bombora, Smarter Power
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Bombora Launches Curated Ecosystem Audiences Providing Access to Partner-Powered Audience SegmentsDestinationcrm•Oct 31, 2025•Bombora
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Bombora Named a Leader in IDC MarketScape for Sales Intelligence ApplicationsBusiness Wire•Oct 02, 2025•Bombora
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RelPro Integrates with Bombora; RelPro integrates with Bombora, brings B2B dataand buyer intent insights.Destinationcrm•Sep 10, 2025•RelPro, Bombora
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Simpli.fi and Bombora Partnership Expands Native Contextual OfferingMarTech Series•Apr 29, 2025•Simpli, Bombora
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Bombora and Simpli.fi Received Dick Reed Award for Channel Advancements and Innovation by Just GlobalBusiness Wire•Apr 22, 2025•Simpli, Bombora
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Clodura.AI partners with Bombora to launch buyer intent, bringing predictive sales intelligence to B2B SalesExpress Computer•Apr 02, 2025•Clodura, Bombora
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Bombora Recognized As a Leader Among B2B Intent Data Providers by Independent Research FirmBusiness Wire•Feb 27, 2025•Bombora
•
Quora partners with Bombora to provide B2B audiences, ABM targeting to advertisersBestMediaInfo•Feb 10, 2025•Quora, Bombora
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