When was Instamotor founded?

Instamotor was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Where is Instamotor located?

Instamotor is headquartered in San Francisco, United States.

How many employees does Instamotor have?

As of Apr 30, 2026, the latest employee count at Instamotor is 2.

Is Instamotor a funded company?

Instamotor is a funded company, having raised a total of $7.24M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Oct 19, 2015.

When was the latest funding round of Instamotor?

Instamotor's latest funding was a $***** Series A round on Aug 15, 2016, with participation from 0 investor. Its primary sector is Auto E-Commerce & Content. In United States, the Auto E-Commerce & Content sector has seen $323M in funding in 2026 to date.

Where does Instamotor rank among its competitors?

Instamotor ranks 77th amongst 540 active competitors, of which 21 are funded. It stands 6th in terms of total funding among its competitors. The most recent competitor to raise funding was Droom, which secured $3M in Mar, 2025.

Who are the top competitors of Instamotor?

Instamotor's top competitors include Carvana, TrueCar and Droom. Among them, Droom secured the most recent funding round in March, 2025.

Instamotor - 2026 Company Profile, Team, Funding & Competitors

Instamotor is a deadpooled company based in San Francisco (United States), founded in 2014 by Sy Bohy and Valentin Gui. It operates as an Online resource simplifying auto financing and car buying decisions. Instamotor has raised $7.24M in funding. The company has 540 active competitors, including 21 funded and 49 that have exited. Its top competitors include companies like Carvana, TrueCar and Droom.

Company Details

Online resource simplifying auto financing and car buying decisions. We provide insights, tips, and news to help individuals navigate the complexities of auto loans, especially those with limited or imperfect credit histories. Our platform aims to streamline the car buying journey by offering guidance on auto financing options. We are building a website with features designed to enhance the user experience and simplify the decision-making process related to car purchases and loans. Our active blog offers valuable information for buyers seeking to make informed choices in the automotive market. We focus on empowering consumers with the knowledge they need to secure suitable auto financing.

Website: instamotor.com
Social

Key Metrics

Founded Year

2014

Location

San Francisco, United States

Stage

Deadpooled

Total Funding

$7.24M in 2 rounds

Latest Funding Round

Series A, Aug 15, 2016, $*****

Investors

FJ Labs & 11 more

Ranked

77^th among 540 active competitors

Employee Count

2 as on Apr 30, 2026

Similar Companies

CarDekho & 995 more

View Instamotor's full profile

Instamotor is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
INSTAMOTOR INC. CIN: 46-5386247 , United States, Active	Apr 09, 2014	-	-	-

Instamotor has raised a total funding of $7.24M over 2 rounds. Its first funding round was on Oct 19, 2015. Instamotor has 12 institutional investors.

Here is the list of recent funding rounds of Instamotor:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 15, 2016	8957335	Series A	5922830	4106905	7375074	3812854
Oct 19, 2015	2867080	Series A	5149954	5864959	3767720	9164320

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View details of Instamotor's funding rounds and investors

The founders of Instamotor are Sy Bohy and Valentin Gui.

Here are the details of Instamotor's key team members:

Sy Bohy: Co-Founder of Instamotor and founder of 2 other companies, Seam and Seam.
Contact Info: 1 email address
Valentin Gui: Co-Founder of Instamotor.

View details of Instamotor's Founder profiles and Board Members

Instamotor's employee count trend

Instamotor has 2 employees as of Apr 26. Here is Instamotor's employee count trend over the years:

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Top competitors of Instamotor include Carvana, TrueCar and Droom. Here is the list of Top 10 competitors of Instamotor, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Carvana 2012, Phoenix (United States), Public	Online dealer of pre owned cars	$460M	Alua Capital Management, Vanguard & 2 others	84/100
2nd	TrueCar 2005, Santa Monica (United States), Acquired	Online new and used cars listing platform	$270M	Allen & Company, USAA & 22 others	76/100
3rd	Droom 2014, Gurugram (India), Series G	Online retailer of used and new automobiles, plus related services	$344M	Digital Garage, Toyota Tsusho & 67 others	75/100
4th	Cars.com 1998, Chicago (United States), Public	Online retailer of new and used cars, providing reviews	-	Starboard Value, Putnam & 1 others	74/100
5th	CarGurus 2006, Cambridge (United States), Public	Online retailer of used and new cars with financing options	$1.75M	Vitruvian Partners, Ithaka Partners & 1 others	73/100
6th	Copart 1982, Dallas (United States), Public	Online marketplace for used and salvaged vehicles	$1.1M	-	72/100
7th	Edmunds.com 1966, Santa Monica (United States), Acquired	Online listing platform for multi-category used vehicles & price comparison	$50M	CarMax, Dover Madison Capital Management	71/100
8th	Carsales 1998, Melbourne (Australia), Public	Online listing platform for used cars	-	AUI, AMCIL & 2 others	67/100
9th	Vroom 2013, New York City (United States), Public	Online dealer of used cars	$708M	durablecapitalpartners.com, Altimeter Capital ... & 21 others	67/100
10th	Autotrader 1998, Atlanta (United States), Acquired	Online listing platform for for used & new cars	-	Tugboat Ventures, Kleiner Perkins & 1 others	66/100
77th	Instamotor 2014, San Francisco (United States), Deadpooled	Online resource simplifying auto financing and car buying decisions	$7.24M	FJ Labs, MacDonald Ventures & 10 others	29/100