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Mercato - About the company

Mercato is a series A company based in Brooklyn (United States), founded in 2015 by Dave Bateman and Bobby Brannigan. It operates as an Online grocery delivery connecting customers with local, independent grocers. Mercato has raised $40.8M in funding from investors like Greycroft, Loeb.nyc and Velvet Sea Ventures. The company has 447 active competitors, including 35 funded and 18 that have exited. Its top competitors include companies like DoorDash, Gopuff and Shipt.

Company Details

Online grocery delivery connecting customers with local, independent grocers. It is a platform that partners with local and culturally diverse grocers to make healthy, nutritious, and culturally relevant foods more accessible to communities. It provides independent merchants with online shopping and local delivery, bringing more business to the shops. It offers a wide selection of products, including seasonal produce, hand-cut meats, seafood, international specialties, pantry staples, bakery items, specialty beverages, artisanal cheeses, spices, seasonings, and catered meals. Customers can shop from multiple stores in the same order and schedule delivery or in-store pickup. It aims to provide access to healthy, nutritious foods sourced by local grocers, with a focus on choice and dignity. It supports local businesses and empowers communities. The platform offers features like account creation, express checkout, reordering, referral program, and personalized shopping. It is a B2C platform with a social impact.
Social
X
Key Metrics
Founded Year
2015
Location
Brooklyn, United States
Stage
Series A
Total Funding
$40.8M in 7 rounds
Latest Funding Round
Investors
Ranked
Employee Count
207 as on Mar 31, 2026
Investment & Acquisitions
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Mercato's funding and investors

Mercato has raised a total funding of $40.8M over 7 rounds. Its first funding round was on Sep 22, 2015. Its latest funding round was a Series A round on Mar 25, 2021 for $*****. 4 investors participated in its latest round. Mercato has 14 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Mercato:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Mar 25, 2021
1581756
Series A
3211113
8578124
9127448
4389806
May 29, 2020
9236832
Series A
7912352
6879171
2465240
7421504
Aug 08, 2019
1457702
Series A
5153588
2400584
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Mercato's founders and board of directors

Founder? Claim Profile
The founders of Mercato are Dave Bateman and Bobby Brannigan. Bobby Brannigan is the CEO of Mercato.
Here are the details of Mercato's key team members:

Mercato's employee count trend

Mercato has 207 employees as of Mar 26. Here is Mercato's employee count trend over the years:
Employee count trend for Mercato
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Mercato's Competitors and alternates

Top competitors of Mercato include DoorDash, Gopuff and Shipt. Here is the list of Top 10 competitors of Mercato, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for DoorDash
DoorDash
2013, San Francisco (United States), Public
Platform facilitating fast, same-day delivery of food, grocery and retail essentials from local stores and restaurants to consumers
$2.5B
89/100
2nd
Logo for Gopuff
Gopuff
2013, Philadelphia (United States), Series D
Online platform offering on-demand delivery services for food and groceries
$5.14B
79/100
3rd
Logo for Shipt
Shipt
2014, Birmingham (United States), Acquired
Provider of on-demand grocery delivery
$60.1M
78/100
4th
Logo for SayWeee
SayWeee
2015, San Francisco (United States), Series E
Online retailer of Asian groceries, food, and household products
$864M
77/100
5th
Logo for Fresh Direct
Fresh Direct
2002, New York City (United States), Acquired
Online platform offering multi-category grocery products
$325M
75/100
6th
Logo for Getir
Getir
2015, Istanbul (Turkey), Series E
App based platform offering multi-category grocery products
$2.54B
74/100
7th
Logo for Mercato
Mercato
2015, Brooklyn (United States), Series A
Online grocery delivery connecting customers with local, independent grocers
$40.8M
74/100
8th
Logo for Foxtrot
Foxtrot
2013, Chicago (United States), Series C
Online retailer offering multi-category grocery products
$169M
69/100
9th
Logo for UberEATS
UberEATS
2014, Denver (United States), Funding Raised
App-based platform offering food and grocery delivery services
-
69/100
10th
Logo for Gorillas
Gorillas
2020, Berlin (Germany), Acquired
Online platform offering multi-category grocery products
$1.33B
68/100
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Mercato's Investments and acquisitions

Mercato has made 2 investments in Atomic.Finance and Aumni. Mercato has not made any acquisitions as of now.

Reports related to Mercato

Here is the latest report on Mercato's sector:

News related to Mercato

lockFilter this list
Media has covered Mercato for a total of 2 events in the last 1 year, 1 of them has been about company updates.
Grubhub expands into grocerySupermarket NewsApr 18, 2024Grubhub, Mercato
Nuvini announces IPO on NasdaqTI InsideSep 30, 2023, Mercato, Smart NX
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