When was Merchantry founded?

Merchantry was founded in 2004 and raised its 1st funding round 6 years after it was founded.

Where is Merchantry located?

Merchantry is headquartered in New York City, United States.

How many employees does Merchantry have?

As of Jul 01, 2024, the latest employee count at Merchantry is 8.

Is Merchantry a funded company?

Merchantry is a funded company, having raised a total of $20.5M across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Sep 27, 2010.

When was the latest funding round of Merchantry?

Merchantry's latest funding was a $***** Series B round on May 07, 2013, with participation from 3 investors. Its primary sector is E-Commerce Enablers. In United States, the E-Commerce Enablers sector has seen $530M in funding in 2026 to date.

Where does Merchantry rank among its competitors?

Merchantry ranks 83rd amongst 752 active competitors, of which 149 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Stackbox, which secured $4M in Nov, 2025.

Who are the top competitors of Merchantry?

Merchantry's top competitors include BILT, Anchanto and Stackbox. Among them, Stackbox secured the most recent funding round in November, 2025.

Merchantry - 2026 Company Profile, Team, Funding & Competitors

Q: Is Merchantry an acquired company?

Merchantry got acquired by Tradeshift on Aug 11, 2015.

Company Details

Merchantry provides SaaS-based retail product information management (PIM) software for multi-vendor eCommerce retailers. The platform helps to load product attributes and images in bulk and automates manual processes. The platform also validates the product information from the suppliers and any third-party source based on the requirements.

Website: merchantry.com
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Key Metrics

Founded Year

2004

Location

New York City, United States

Stage

Acquired

Total Funding

$20.5M in 3 rounds

Latest Funding Round

Series B, May 07, 2013, $*****

Investors

Greycroft & 3 more

Ranked

83^rd among 752 active competitors

Employee Count

8 as on Jul 01, 2024

Similar Companies

BILT & 382 more

Exit Details

Acquired by Tradeshift (Aug 11, 2015)

View Merchantry's full profile

Merchantry got acquired by Tradeshift on Aug 11, 2015 at an acquisition amount of $*****.

Click here to take a look at Merchantry's acquisition in detail

Merchantry has raised a total funding of $20.5M over 3 rounds. Its first funding round was on Sep 27, 2010. Its latest funding round was a Series B round on May 07, 2013 for $*****. 3 investors participated in its latest round. Merchantry has 4 institutional investors.

Here is the list of recent funding rounds of Merchantry:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 07, 2013	1514445	Series B	3432971	3866111	9227783	3703917
Aug 01, 2011	6694597	Series A	9480829	4043220	6829330	4561268
Sep 27, 2010	2441749	Seed	6220130	2480239	Headline & 1 more	8465876

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View details of Merchantry's funding rounds and investors

The founders of Merchantry are Edward Shenderovich and Eugene Nikiforov.

Here are the details of Merchantry's key team members:

Edward Shenderovich: Co-Founder of Merchantry and founder of 4 other companies, including Electric Feel, Knotel and Dandelife. They are also an angel investor in 1 startup.
Eugene Nikiforov: Co-founder and Board Member of Merchantry.
Rick WatsonCTO Fountainhead Management: ex-CEO of Merchantry.

View details of Merchantry's Founder profiles and Board Members

Merchantry's employee count trend

Merchantry has 8 employees as of Jul 24. Here is Merchantry's employee count trend over the years:

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Top competitors of Merchantry include BILT, Anchanto and Stackbox. Here is the list of Top 10 competitors of Merchantry, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	BILT 2014, Grapevine (United States), Series B	Developer of an app providing 3D assembly instructions for consumer goods	$32.1M	Silverton Partners, SVB & 5 others	72/100
2nd	Anchanto 2011, Singapore (Singapore), Series C	Developer of e-commerce software and supply chain management solutions	$16.1M	Innosight Ventures, MDI Ventures & 13 others	70/100
3rd	Stackbox 2016, Bengaluru (India), Series A	Provider of cloud-based supply chain automation solutions	$6.02M	Seetharama Holdings, Valuesales & 25 others	67/100
4th	Akeneo 2013, Nantes (France), Series D	Provider of open-source product information management solutions for businesses	$197M	Summit Partners, Partech Partners & 6 others	66/100
5th	Darkstore 2016, San Francisco (United States), Series B	Provider of outsourced fulfillment solutions for e-commerce businesses	$30.2M	PivotNorth Capital, R/GA Ventures & 5 others	65/100
6th	Increff 2016, Bengaluru (India), Series B	Platform offering inventory management and omnichannel supply chain solutions	$17.1M	Premji Invest, Sequoia Capital & 18 others	64/100
7th	Printful 2013, Charlotte (United States), Late Stage	Provider of on-demand custom printing and fulfillment service provider	$130M	Bregal Sagemount	64/100
8th	Venzee 1996, Chicago (United States), Public	Provider of product information management and content syndication platform	-	Discovery Parks, 500 Global & 5 others	64/100
9th	inriver 2007, Malmo (Sweden), Series C	Provider of cloud-based PIM tool for online businesses	$57.4M	Zobito, Industrifonden & 4 others	63/100
10th	Fabric 2017, Bellevue (United States), Series C	E-commerce and channel sales management platform	$297M	Norwest, Redpoint Ventures & 13 others	63/100
83rd	Merchantry 2004, New York City (United States), Acquired	Cloud based product information management solutions for eCommerce	$20.5M	Headline, Greycroft & 2 others	42/100