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Middlemen - About the company

Middlemen is a deadpooled company based in New York City (United States), founded in 2021 by George Li. It operates as an Online platform to buy and sell sneakers for men and women. The company has 59 active competitors, including 13 funded and 5 that have exited. Its top competitors include companies like Depop, ThredUP and GOAT Group.

Company Details

Online platform to buy and sell sneakers for men and women. The platform allows users to buy, sell and share their collections with other users. It also offers a physical authentication of the product for a fee.
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Key Metrics
Founded Year
2021
Location
New York City, United States
Stage
Deadpooled
Investors
Ranked
Employee Count
8 as on Apr 30, 2026
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Middlemen's funding and investors

Middlemen is a funded company. Middlemen has 1 institutional investor.

Middlemen's founders and board of directors

Founder? Claim Profile
The founders of Middlemen is George Li. George Li is the CEO of Middlemen.
Here are the details of Middlemen's key team members:

Middlemen's employee count trend

Middlemen has 8 employees as of Apr 26. Here is Middlemen's employee count trend over the years:
Employee count trend for Middlemen
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Middlemen's Competitors and alternates

Top competitors of Middlemen include Depop, ThredUP and GOAT Group. Here is the list of Top 10 competitors of Middlemen, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Depop
Depop
2011, London (United Kingdom), Acquired
App-based marketplace platform offering pre-owned multi-category fashion products
$100M
81/100
2nd
Logo for ThredUP
ThredUP
2009, Bangkok (Thailand), Public
Online marketplace for buying and selling pre-owned goods
$302M
75/100
3rd
Logo for GOAT Group
GOAT Group
2009, Culver City (United States), Series F
Online marketplace offering footwear
$487M
67/100
4th
Logo for Swap.com
Swap.com
2008, Woodridge (United States), Acquired
Affordable liquidation apparel and shoe store online for the whole family
$49.6M
60/100
5th
Logo for Tradeblock
Tradeblock
2020, Houston (United States), Seed
App-based trading platform for sneakers
$8.9M
56/100
6th
Logo for Flyp
Flyp
2019, San Francisco (United States), Series A
App-based platform for selling used clothes
$15.7M
54/100
7th
Logo for Thrilling
Thrilling
2018, Burbank (United States), Series A
Online marketplace of pre-used women's apparel and accessories
$10.9M
43/100
8th
Logo for BUMP
BUMP
2016, Brooklyn (United States), Series A
App based marketplace for sale of pre-owned streetwear products
$7.65M
43/100
9th
Logo for Treet
Treet
2021, San Francisco (United States), Series A
Provider of a peer-to-peer resale marketplace for brands and customers
$18.5M
42/100
10th
Logo for KYX
KYX
2020, Los Angeles (United States), Seed
Online rental platform offering subscription-based sneakers
$4.75M
39/100
51st
Logo for Middlemen
Middlemen
2021, New York City (United States), Deadpooled
Online platform to buy and sell sneakers for men and women
-
17/100
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Middlemen's Investments and acquisitions

Middlemen has made no investments or acquisitions yet.

Reports related to Middlemen

Here is the latest report on Middlemen's sector:

FAQs about Middlemen

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