When was MutualMarkets founded?

MutualMarkets was founded in 2021 and raised its 1st funding round within a year of its incorporation.

Where is MutualMarkets located?

MutualMarkets is headquartered in New York City, United States.

Who is the current CEO of MutualMarkets?

Eric Gould of MutualMarkets. They have also founded 1 company and are an angel investors in 1 startup.

How many employees does MutualMarkets have?

As of Sep 30, 2026, the latest employee count at MutualMarkets is 7.

Is MutualMarkets a funded company?

MutualMarkets is a funded company, having raised a total of $5.44M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Feb 10, 2021.

When was the latest funding round of MutualMarkets?

MutualMarkets' latest funding was a $***** Seed round on Jun 03, 2024, with participation from 0 investor. Its primary sector is AdTech. In United States, the AdTech sector has seen $1.55B in funding in 2026 to date.

Where does MutualMarkets rank among its competitors?

MutualMarkets ranks 73rd amongst 1400 active competitors, of which 76 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Segwise, which secured $272K in Apr, 2026.

Who are the top competitors of MutualMarkets?

MutualMarkets' top competitors include Adobe, TUNE and Goldcast. Among them, Segwise secured the most recent funding round in April, 2026.

MutualMarkets - 2026 Company Profile, Team, Funding & Competitors

Company Details

AI based advertising platform that enables co-marketing between brands. The platform provides a proprietary marketplace makes forming brand alliances and help in ad performance. It provides solutions to create and manage ad creatives. It seeks information about an advertiser's specific audience targets and provides a database of recent, current, and in-production content.

Website: www.mutualmarkets.ai/
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Key Metrics

Founded Year

2021

Location

New York City, United States

Stage

Seed

Total Funding

$5.44M in 2 rounds

Latest Funding Round

Seed, Jun 03, 2024, $*****

Investors

Greycroft & 1 more

Ranked

73^rd among 1400 active competitors

Employee Count

7 as on Sep 30, 2026

Similar Companies

Adobe & 479 more

View MutualMarkets' full profile

MutualMarkets has raised a total funding of $5.44M over 2 rounds. Its first funding round was on Feb 10, 2021. MutualMarkets has 2 institutional investors.

Here is the list of recent funding rounds of MutualMarkets:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 03, 2024	9669446	Seed	2938540	6917843	2803369	5234923
Feb 10, 2021	3364240	Seed	1411845	6723680	8294514	Greycroft

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View details of MutualMarkets's funding rounds and investors

The founders of MutualMarkets are Eric Gould and Alan Gould. Eric Gould is the CEO of MutualMarkets.

Here are the details of MutualMarkets' key team members:

Eric Gould: Founder & Co-CEO of MutualMarkets. They are also an angel investor in 1 startup and serve on the board of 1 company.
Alan Gould: Founder of MutualMarkets. They are also an angel investor in 2 startups.

View details of MutualMarkets's Founder profiles and Board Members

MutualMarkets' employee count trend

MutualMarkets has 7 employees as of Sep 26. Here is MutualMarkets's employee count trend over the years:

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Top competitors of MutualMarkets include Adobe, TUNE and Goldcast. Here is the list of Top 10 competitors of MutualMarkets, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Adobe 1982, San Jose (United States), Public	AI powered marketing creative management and customer journey management platform	-	Apple, Alcor Fund & 15 others	81/100
2nd	TUNE 2009, Seattle (United States), Acquired	Partner marketing platform empowering brands, agencies, and networks to grow	$36.4M	Icon Ventures, Accel & 3 others	74/100
3rd	Goldcast 2020, Cambridge (United States), Acquired	Cloud based platform offering virtual event management solutions	$42M	WestBridge Capital, Underscore VC & 17 others	72/100
4th	Air Ops 2021, San Francisco (United States), Series B	Provider of a platform for content optimization and AI search visibility	$62.5M	Wing Venture Capital, Greylock Partners & 12 others	69/100
5th	CreativeX 2015, New York City (United States), Series B	Ad creative analytics solution provider	$35M	Guggenheim Investments, Beringea & 9 others	69/100
6th	TripleLift 2012, New York City (United States), Acquired	Provider of technology solutions for advertisers and publishers to scale ads	$20.6M	Entrepreneurs Roundtable Accelerator, Digital Economy Ventures ... & 12 others	66/100
7th	WorkSpan 2015, San Bernardino (United States), Series C	Platform offering collaboration marketing solution	$66M	Redline Capital Management, Insight Partners ... & 6 others	65/100
8th	Segwise 2023, Lewes (United States), Seed	Provider of an artificial intelligence platform for creative intelligence, analytics, and ad generation	$1.87M	Powerhouse Ventures, Wyser & 11 others	64/100
9th	Pencil 2018, London (United Kingdom), Acquired	AI based tool for ad creatives management	$4.1M	Wavemaker Partners, Surge & 8 others	64/100
10th	Zocket 2021, Chennai (India), Seed	Provider of AI agents for advertising creative, targeting, and optimization	$3.53M	Kalaari Capital, Kettleborough VC & 5 others	62/100
73rd	MutualMarkets 2021, New York City (United States), Seed	AI based advertising platform that enables co-marketing between brands	$5.44M	Greycroft, mu ventures	35/100