Nirvana Digital - About the company
Nirvana Digital is an acquired company based in Mumbai (India), founded in 2011 by Rajendra Jamnadas Thakkar. It operates as a Digital distribution enabler for content producers. The company has 242 active competitors, including 24 funded and 32 that have exited. Its top competitors include companies like Studio71, METUB and 3BlackDot.
Company Details
Nirvana Digital is a digital distribution enabler for content producers who can use the service to distribute the audio/video content and monetize through internet, mobile and OTT channels such as Amazon VOD, NetFlix, iTunes, Hulu, Roku, YouTube, etc. The company works with small, medium and large content creators to showcase their content through its channels and provides infrastructure such as studio space, green screens, HD cameras, editors and more to content creators. The company also partners with global telecom operators to offer the service and distribute content through value-added services, licensed applications, and WAP. Claims that its YouTube Multi-Channel Network (MCN) has control of 400+ channels with 2 lakh+ videos as of June 2015.
- Website
- nirvanadigital.com
- Social
- Email ID
- *****@nirvanadigital.com
- Registered Address
- B-30,1ST FLOOR, KIRAN VILLA PEDDER ROAD, Mumbai City, MUMBAI, Maharashtra, India, 400026
Key Metrics
Founded Year
2011
Location
Mumbai, India
Stage
Acquired
Ranked
41st among 242 active competitors
Annual Revenue
₹90.2Cr as on Mar 31, 2025
Employee Count
22 as on Aug 31, 2025
Exit Details
Acquired by Create Music Group (Nov 02, 2021)
Legal entities associated with Nirvana Digital
Nirvana Digital is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
NIRVANA DIGITAL STUDIOS PRIVATE LIMITED CIN: U51100MH2015FTC264733 , India, Active | May 21, 2015 | $10.7M (As on Mar 31, 2025) | 22 (As on Aug 31, 2025) |
Nirvana Digital's acquisition details
Nirvana Digital got acquired by Create Music Group on Nov 02, 2021.
Click here to take a look at Nirvana Digital's acquisition in detail
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Nirvana Digital's funding and investors
Nirvana Digital has not raised any funding rounds yet.
Nirvana Digital's founders and board of directors
Founder? Claim ProfileThe founders of Nirvana Digital is Rajendra Jamnadas Thakkar. Pinakin Thakkar is the CEO of Nirvana Digital.
Here are the details of Nirvana Digital's key team members:
- Rajendra Jamnadas Thakkar: Co-Founder of Nirvana Digital. They serve on the board of 1 company.
- Manu Kaushish: CEO of Nirvana Digital.
Nirvana Digital's Board of Directors
Nirvana Digital's board has 2 active members. Rajendra Jamnadas Thakkar is part of team and Jonathan Shane Strauss is independent board member.Here is the list of Nirvana Digital's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 10y 11m | |
Independent board member | - | Current | 5y 9m |
View details of Nirvana Digital's Founder profiles and Board Members
Nirvana Digital's employee count trend
Nirvana Digital has 22 employees as of Aug 25. The total employee count is 8.0% lower than what it was in Aug 24. Here is Nirvana Digital's employee count trend over the years:
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Nirvana Digital's Competitors and alternates
Top competitors of Nirvana Digital include Studio71, METUB and 3BlackDot. Here is the list of Top 10 competitors of Nirvana Digital, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Studio71 2011, Beverly Hills (United States), Acquired | Multi channel network for creators | $55.9M | 66/100 | |
2nd | YouTube certified online social video platform to promote talent | $21.5M | 53/100 | ||
3rd | 3BlackDot 2013, Los Angeles (United States), Acquired | Multi-channel network platform | - | 52/100 | |
4th | Maker Studios 2009, Culver City (United States), Acquired | Multi-channel network for artists | $88.9M | 52/100 | |
5th | Multi-channel network platform | - | 50/100 | ||
6th | All Def Digital 2013, Los Angeles (United States), Acquired | Online platform offering entertainment content | $15M | 48/100 | |
7th | YouTube-based multi-channel network | - | - | 48/100 | |
8th | YouTube SEO software | - | 48/100 | ||
9th | MCN platform provider | - | - | 48/100 | |
10th | ONErpm 2010, New York City (United States), Unfunded | Music distribution and royalty management solutions for artists | - | - | 46/100 |
41st | Nirvana Digital 2011, Mumbai (India), Acquired | Digital distribution enabler for content producers | - | - | 37/100 |
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Nirvana Digital's Investments and acquisitions
Nirvana Digital has made 2 investments in Housing and Jombay. Nirvana Digital has not made any acquisitions as of now.News related to Nirvana Digital
•
Create Music Group acquires Nirvana DigitalYourStory•Nov 03, 2021•Create Music Group, Nirvana Digital
•
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Nirvana Digital surpasses 100 billion minutes of video viewedBestMediaInfo•Feb 22, 2019•Nirvana Digital
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Nirvana Digital plans to launch Original Productions and OTT apps in 2019Tvnews4u•Feb 21, 2019•Nirvana Digital
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