When was Nudge Wellness founded?

Nudge Wellness was founded in 2022.

Where is Nudge Wellness located?

Nudge Wellness is headquartered in Gurugram, India. It is registered at 31, GROUND FLOOR PANCHKUIAN ROAD, Central Delhi, DELHI, Delhi, India, 110001.

Which legal entities is Nudge Wellness associated with?

Nudge Wellness is associated with NUDGE WELLNESS PRIVATE LIMITED.

How many employees does Nudge Wellness have?

As of Oct 31, 2024, Nudge Wellness has 2 employees, reflecting a 33% year-over-year decline in headcount.

How much is Nudge Wellness worth?

The last known valuation of Nudge Wellness was $***** as of Apr 26, 2022.

What is the annual revenue of Nudge Wellness?

Annual revenue of Nudge Wellness is less than ₹10 Cr as on Mar 31, 2025

Where does Nudge Wellness rank among its competitors?

Nudge Wellness ranks 17th amongst 87 active competitors, of which 9 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Create Wellness, which secured $20M in Mar, 2026.

Who are the top competitors of Nudge Wellness?

Nudge Wellness' top competitors include Olly, Create Wellness and Gruns. Among them, Create Wellness secured the most recent funding round in March, 2026.

Nudge Wellness - 2026 Company Profile, Team, Competitors & Financials

Q: Is Nudge Wellness an acquired company?

Nudge Wellness got acquired by Nykaa on Apr 26, 2022.

Nudge Wellness is an acquired company based in Gurugram (India), founded in 2022 by Rohit Chawla and Sifat Khurana. It operates as a Provider of nutritional supplements to improve health and wellness. , with last known valuation of $*****. The company has 87 active competitors, including 9 funded and 8 that have exited. Its top competitors include companies like Olly, Create Wellness and Gruns.

Company Details

Provider of nutritional supplements to improve health and wellness. It offer multivitamins, hydration enhancers, biotin hair gummies, melatonin sleep gummies, collagen peptides, omega-3 supplements, and glutathione to improve immunity, stress management, energy, brain health, hydration, and skin wellness.

Website: nudgewellness.com
Email ID: *****@nudgewellness.com
Phone Number: +91 **********
Part Of
Registered Address: 31, GROUND FLOOR PANCHKUIAN ROAD, Central Delhi, DELHI, Delhi, India, 110001

Key Metrics

Founded Year

2022

Location

Gurugram, India

Stage

Acquired

Last Known Valuation

$***** as on Apr 26, 2022

Ranked

17^th among 87 active competitors

Annual Revenue

0 - ₹10 Cr as on Mar 31, 2025

Employee Count

2 as on Oct 31, 2024

Similar Companies

Olly & 73 more

Exit Details

Acquired by Nykaa (Apr 26, 2022)

View Nudge Wellness' full profile

Nudge Wellness is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
NUDGE WELLNESS PRIVATE LIMITED CIN: U52590DL2022PTC394945 , India, Active	Mar 10, 2022	0 - ₹10 Cr (As on Mar 31, 2025)	2 (As on Oct 31, 2024)

Nudge Wellness got acquired by Nykaa on Apr 26, 2022 at an acquisition amount of $*****.

Click here to take a look at Nudge Wellness's acquisition in detail

Nudge Wellness has not raised any funding rounds yet.

The founders of Nudge Wellness are Rohit Chawla and Sifat Khurana.

Here are the details of Nudge Wellness' key team members:

Rohit Chawla: Co-Founder of Nudge Wellness and founder of 10 other companies, including Vinci Botanicals, The Man Company and ShopsBerry. They are also an angel investor in 2 startups and serve on the boards of 3 companies.
Contact Info: 7 email addresses and 1 phone number
Sifat Khurana: Co-Founder of Nudge Wellness and founder of 3 other companies, Innovist, Bare Anatomy and Bare Anatomy. They are also an angel investor in 5 startups and serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number

Nudge Wellness' Board of Directors

Nudge Wellness's board has 3 active members. Rohit Chawla and Vimal Bhola are part of team and Sujeet Roopchand Jain is independent board member.

Here is the list of Nudge Wellness' board of directors:

Name	Type	Representing	Status	Duration
Rohit Chawla	Team	-	Current	4y 6m
Vimal Bhola	Team	-	Current	4y 6m
Sujeet Roopchand Jain	Independent board member	-	Current	3y 6m

View details of Nudge Wellness's Founder profiles and Board Members

Nudge Wellness' employee count trend

Nudge Wellness has 2 employees as of Oct 24. The total employee count is 33.0% lower than what it was in Oct 23. Here is Nudge Wellness's employee count trend over the years:

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Top competitors of Nudge Wellness include Olly, Create Wellness and Gruns. Here is the list of Top 10 competitors of Nudge Wellness, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Olly 2013, San Francisco (United States), Acquired	Delightful vitamins and supplements for sleep, mood, beauty, and overall wellness	$6M	Serena Ventures, Obvious Ventures & 2 others	65/100
2nd	Create Wellness 2022, Chapel Hill (United States), Series B	Provider of creatine monohydrate gummies to support overall well-being	$27.3M	ACG, Unilever Ventures & 2 others	55/100
3rd	Gruns 2023, Stanford (United States), Acquired	Provider of nutritional supplements to improve health and wellness	$10M	Vanterra Ventures	52/100
4th	Little Joys 2021, Mumbai (India), Unfunded	Provider of digital health and wellness platform tailored for children	-	-	50/100
5th	My Purna 2019, Delhi (India), Seed	Provider of multivitamin products designed to support overall health and wellness	$216K	Pooja Task Consultancy & 14 others	45/100
6th	Mium Lab 2019, Paris (France), Series A	Developer of nutritional supplements to improve health and wellness	$5.37M	Aquasourça, Mandi Ventures & 1 others	41/100
7th	Neuro 2015, Gurugram (India), Unfunded	Provider of nutritional supplements to improve health and wellbeing	-	-	36/100
8th	Health etc 2023, Madurai (India), Unfunded	Provider of doctor-formulated gummies for every health goal	-	-	36/100
9th	NutriBears 2012, Bengaluru (India), Unfunded	Provider of nutritional supplements to improve health	-	-	35/100
10th	Power Gummies 2018, Delhi (India), Series A	Online retailer of gummy supplements for hair, skin, sleep, and more	$7.21M	Jaipuria Family Office, 9unicorns.com & 12 others	35/100
17th	Nudge Wellness 2022, Gurugram (India), Acquired	Provider of nutritional supplements to improve health and wellness	-	-	30/100