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Opply - About the company

Opply is a series A company based in London (United Kingdom), founded in 2021 by Helen Murphy and Martin Postel. It operates as a Provider of automated supply chain operations for food beverage brands. Opply has raised $11.8M in funding from Anthemis Group, with a current valuation of £*****. The company has 102 active competitors, including 10 funded and 1 that has exited. Its top competitors include companies like Ida, Lumachain and Czarnikow.

Company Details

Provider of automated supply chain operations for food beverage brands. This service manages procurement, order placement, logistics tracking, and supplier communication for manufacturers. It consolidates ingredient costs into single monthly invoices while offering deferred payment terms. The system utilizes automated agents to handle inventory monitoring, lead time alignment, and technical documentation management.
Website
opply.com
Social
X
Email ID
*****@opply.io
Registered Address
7 BELL YARD,LONDON,ENGLAND,WC2A 2JR
Key Metrics
Founded Year
2021
Location
Stage
Series A
Total Funding
$11.8M in 3 rounds
Latest Funding Round
Post Money Valuation
£***** as on Dec 16, 2021
Ranked
Employee Count
45 as on Sep 30, 2026
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Opply's funding and investors

Opply has raised a total funding of $11.8M over 3 rounds. Its latest funding round was a Series A round on Oct 21, 2026 for $*****. 5 investors participated in its latest round. Opply has 5 institutional investors and 13 angel investors.

Here is the list of recent funding rounds of Opply:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 21, 2026
5396356
Series A
2344162
7223922
4978892
9142428
Jun 15, 2022
5634924
Seed
5726959
3532519
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Opply's founders and board of directors

Founder? Claim Profile
The founders of Opply are Helen Murphy and Martin Postel. Helen Murphy is the CEO of Opply.
Here are the details of Opply's key team members:

Opply's employee count trend

Opply has 45 employees as of Sep 26. Here is Opply's employee count trend over the years:
Employee count trend for Opply
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Opply's Competitors and alternates

Top competitors of Opply include Ida, Lumachain and Czarnikow. Here is the list of Top 10 competitors of Opply, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Ida
Ida
2023, Le Raincy (France), Acquired
Developer of supply chain management software for fresh product distribution
$2.9M
44/100
2nd
Logo for Lumachain
Lumachain
2018, Sydney (Australia), Series A
Provider of computer vision artificial intelligence for food and beverage production
$23M
43/100
3rd
Logo for Opply
Opply
2021, London (United Kingdom), Series A
Provider of automated supply chain operations for food beverage brands
$11.8M
44/100
4th
Logo for Czarnikow
Czarnikow
1861, Bangkok (Thailand), Unfunded
Supply chain management company specializing in the food and beverage sector
-
-
39/100
5th
Logo for TraceX
TraceX
2019, Bengaluru (India), Seed
Provider of blockchain-powered platforms for supply chain transparency and compliance
$1.19M
39/100
6th
Logo for BlueTrace
BlueTrace
2017, Castine (United States), Seed
Provider of software for seafood sales, operations, and regulatory compliance
$4.3M
38/100
7th
Logo for Acclym
Acclym
2025, Israel, Unfunded
Provider of supply chain intelligence platform for food and beverage companies
-
-
37/100
8th
Logo for PLM TrustLink
PLM TrustLink
2018, Newark (United States), Unfunded
Provider of software platform for food supply chain tracking and tracing
-
-
35/100
9th
Logo for FoodFlow
FoodFlow
2005, Santa Rosa (Philippines), Seed
Provider of food traceability solutions for food businesses
$983K
34/100
10th
Logo for Freshsense
Freshsense
Unfunded
Provider of automated traceability solutions for the cold-chain
-
-
33/100
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Opply's Investments and acquisitions

Opply has made no investments or acquisitions yet.

Reports related to Opply

Here is the latest report on Opply's sector:

News related to Opply

•
Opply raises $4 million seed investmentFinextra•Jun 15, 2022•Opply, Anthemis Group, GoCardless, Trouva and 2 others
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FAQs about Opply

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