Praush - About the company
Praush is a seed company based in Delhi (India), founded in 2019 by Garima Juneja and Gaurav Mishra. It operates as an Internet first brand offering multi-category color cosmetics. Praush has raised $431K in funding, with a current valuation of $*****. The company has 842 active competitors, including 70 funded and 18 that have exited. Its top competitors include companies like Innovist, Renee Cosmetics and Pilgrim.
Company Details
Internet first brand offering multi-category color cosmetics. The product catalog includes makeup brushes, eyeshadow palettes, lip oils, and primers.
- Website
- praush.com
- Social
- Email ID
- *****@praush.com
- Phone Number
- +91 **********
- Registered Address
- Unit no. 461, 4th Floor, Plot no. 06, Vegas Mall , Sector 14, District Court Complex Dwarka, South West Delhi, New Delhi, Delhi, India, 110075
Key Metrics
Founded Year
2019
Location
Delhi, India
Stage
Seed
Total Funding
$431K in 3 rounds
Latest Funding Round
Post Money Valuation
$***** as on Mar 31, 2024
Investors
Ranked
129th among 842 active competitors
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2025
Employee Count
18 as on Aug 31, 2025
Similar Companies
Legal entities associated with Praush
Praush is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
VIRALCURRY DIGITAL PRIVATE LIMITED CIN: U52100DL2014PTC266737 , India, Active | Mar 21, 2014 | ₹10 - ₹50 Cr (As on Mar 31, 2025) | 18 (As on Aug 31, 2025) |
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Praush's funding and investors
Praush has raised a total funding of $431K over 3 rounds. Its first funding round was on Jan 31, 2022. Its latest funding round was a Angel round on Mar 31, 2024 for $*****. 9 investors participated in its latest round. Praush has 5 institutional investors and 11 angel investors.
Here is the list of recent funding rounds of Praush:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Mar 31, 2024 | 6043525 | Angel | 2302783 | 5383192 | 4337137 | 7318063 |
Aug 23, 2023 | 5520555 | Seed | 6626824 | 4557313 | 9056980 | |
Jan 31, 2022 | 8252704 | Seed | 6078480 | 7469539 |
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Praush's founders and board of directors
Founder? Claim ProfileHere are the details of Praush's key team members:
- Garima Juneja: Co-Founder & CEO of Praush and founder of 2 other companies, Coworking India Magazine and Plume Beauty. They serve on the board of 1 company.Contact Info: 2 email addresses and 2 phone numbers
- Gaurav Mishra: Co-Founder of Praush and founder of 1 other company. They serve on the board of 1 company.Contact Info: 2 email addresses and 1 phone number
Praush's Board of Directors
Praush's board has 2 active members. Garima Juneja and Gaurav Mishra are part of team.Here is the list of Praush's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 12y 4m | |
Team | - | Current | 12y 4m |
View details of Praush's Founder profiles and Board Members
Praush's employee count trend
Praush has 18 employees as of Aug 25. The total employee count is 44.0% lower than what it was in Aug 24. Here is Praush's employee count trend over the years:
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Praush's Competitors and alternates
Top competitors of Praush include Innovist, Renee Cosmetics and Pilgrim. Here is the list of Top 10 competitors of Praush, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Retailer of personal care products for hair skin and sun | $19.2M | 78/100 | ||
2nd | Renee Cosmetics 2019, Ahmedabad (India), Series C | Online retailer of cosmetics, fragrances, skincare, and beauty accessories | $55.2M | 76/100 | |
3rd | Online brand offering multi-category natural beauty care products | $50M | 75/100 | ||
4th | Platform for beauty and personal care products | - | - | 75/100 | |
5th | Online retailer of caffeinated skin and hair care products | $48.4M | 72/100 | ||
6th | Online platform offering beauty and skincare products | $17M | 70/100 | ||
7th |  The Good Glamm Group 2015, Delhi (India), Deadpooled | Brand of beauty and personal care products | $352M | 67/100 | |
8th | Online brand offering toxin-free beauty products | - | 65/100 | ||
9th | Be Bodywise 2021, Mumbai (India), Funding Raised | Online brand offering multi-category beauty, health, and wellness products | - | 65/100 | |
10th | Typsy Beauty 2021, Gurugram (India), Seed | Retailer of makeup products including lipsticks eyeshadows and face cosmetics | $7.45M | 65/100 | |
129th | Internet first brand offering multi-category color cosmetics | $431K | 35/100 |
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Praush's Latest cap tables and shareholding
Founders (largest shareholder) own 85.10%, Funds own 5.07%, Enterprises own 0.57% and Angels own 5.97%. The net worth of Praush's founders is INR 17.1Cr as of Mar 31, 2024.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 85.10% | 17.1Cr | 4793855 | 6558659 | 3976909 | 8858292 |
6871654 | 4349857 | 5746397 | 1908322 | 4646189 | 4888199 | |
2142445 | 5451942 | 3579714 | 9565651 | 5521055 | 4647378 | |
Fund | 5.07% | 1.02Cr | 28392 | 23509 | 30265 | 63274 |
Enterprise | 0.57% | 11.4L | 0 | 0 | 0 | 0 |
Angel | 5.97% | 1.2Cr | 77377 | 45373 | 88187 | 16357 |
0 | 0 | 0 | 0 | 0 | 0 | |
0 | 0 | 0 | 0 | 0 | 0 | |
Other Investors | 3.30% | 66.3L | 386 | 271 | 603 | 914 |
Total | 100.00% | 20.1Cr | 5195845 | 7100720 | 8744761 | 6012626 |
To unlock detailed Cap Table of Praush Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Praush's Shareholding
Praush's Investments and acquisitions
Praush has made no investments or acquisitions yet.
Reports related to Praush
Here is the latest report on Praush's sector:
News related to Praush
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Praush Beauty launches its eyeshadow palette for upcoming festive seasonHindustan Times•Sep 06, 2023•Praush
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