PROS Holdings - About the company
PROS Holdings is an acquired company based in Houston (United States), founded in 1985 by Mariette Woestemeyer. It operates as a Developer of AI-powered solutions for airline retailing and offer management. PROS Holdings has raised an undisclosed amount in funding, with last known valuation of $*****. The company has 127 active competitors, including 19 funded and 8 that have exited. Its top competitors include companies like IMPACT, Impartner and Aktana.
Company Details
Developer of AI-powered solutions for airline retailing and offer management. The company provides a platform driving revenue growth and traveler experiences. It offers offer management, revenue management, real-time dynamic pricing, and shopping merchandising. The company’s platform connects capacity management, dynamic pricing, sales, distribution, and marketing.
- Website
- pros.com
- Social
- Email ID
- *****@pros.com
- Registered Address
- Houston, Texas
Key Metrics
Founded Year
1985
Location
Houston, United States
Stage
Acquired
Latest Funding Round
Last Known Valuation
$***** as on Sep 22, 2025
Investors
Ranked
3rd among 127 active competitors
Annual Revenue
$100M - $500M as on Dec 31, 2024
Employee Count
2,178 as on Aug 31, 2026
Investment & Acquisitions
Exit Details
Acquired by Thoma Bravo (Sep 22, 2025)
Legal entities associated with PROS Holdings
PROS Holdings is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
PROS HOLDINGS, INC. CIN: 1392972 , United States, Active | Aug 28, 2002 | $100M - $500M (As on Dec 31, 2024) | 1486 (As on Dec 31, 2023) | - |
Pros, Inc. CIN: 455498401 , United States, Active | Dec 26, 999 | - | 732 (As on Dec 31, 2024) | - |
PROS Holdings's acquisition details
PROS Holdings got acquired by Thoma Bravo on Sep 22, 2025 at an acquisition amount of $*****.
Click here to take a look at PROS Holdings's acquisition in detail
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PROS Holdings's funding and investors
PROS Holdings has raised funding over 2 rounds. Its first funding round was on May 02, 2019. PROS Holdings has 3 institutional investors.
Here is the list of recent funding rounds of PROS Holdings:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Sep 11, 2020 | 7276262 | Post IPO | 1803942 | 7242887 | 4397861 | 9807002 |
May 02, 2019 | 6515378 | Post IPO | 8107301 | 9046738 | 3072215 | 2271183 |
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PROS Holdings' founders and board of directors
Founder? Claim ProfileThe founders of PROS Holdings is Mariette Woestemeyer.
Here are the details of PROS Holdings' key team members:
- Mariette Woestemeyer: Co-Founder of PROS Holdings. Contact Info: 1 email address
View details of PROS Holdings's Founder profiles and Board Members
PROS Holdings' employee count trend
PROS Holdings has 2,178 employees as of Aug 26. Here is PROS Holdings's employee count trend over the years:
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PROS Holdings's Competitors and alternates
Top competitors of PROS Holdings include IMPACT, Impartner and Aktana. Here is the list of Top 10 competitors of PROS Holdings, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  IMPACT 2008, Santa Barbara (United States), Series D | Provider of platform for managing affiliate, influencer, and referral marketing partnerships | $376M | 72/100 | |
2nd | Impartner 1997, South Jordan (United States), Late Stage | Partner Relationship Management and Marketing Automation Platform. | $180M | 69/100 | |
3rd | PROS Holdings 1985, Houston (United States), Acquired | Developer of AI-powered solutions for airline retailing and offer management | - | 63/100 | |
4th |  Aktana 2008, San Francisco (United States), Series D | Provider of AI-powered solutions for healthcare provider engagement in life sciences | $90.7M | 62/100 | |
5th |  Unifyr 2006, Cary (United States), Series C | Developer of software for managing partner relationships and channel marketing | $128M | 59/100 | |
6th | Allbound 2014, Phoenix (United States), Acquired | Provider of partner relationship management and channel program automation platform | $8.98M | 51/100 | |
7th | ZINFI 2007, Pleasanton (United States), Unfunded | Provider of partner management platform automating partner lifecycle processes | - | - | 50/100 |
8th |  xAmplify 2018, Fremont (United States), Unfunded | Platform offering software for partner relationship management | - | - | 44/100 |
9th | AI powered sales discovery platform for partnerships | $4.06M | 43/100 | ||
10th | Platform offering software for partner relationship management | $50M | 41/100 |
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PROS Holdings's Investments and acquisitions
PROS Holdings has not made any investments yet. PROS Holdings has made 5 acquisitions.Here is the list of latest three $acquisitions:
Filter this list
Filter this listDate of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Nov 30, 2021 | Acquisition | 2010 | Miami (United States) | |
Aug 26, 2019 | Acquisition | 2013 | Boulder (United States) | |
Aug 03, 2017 | Acquisition | 2007 | Sofia (Bulgaria) |
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Reports related to PROS Holdings
Here is the latest report on PROS Holdings's sector:
News related to PROS Holdings
Filter this listMedia has covered PROS Holdings for a total of 28 events in the last 1 year, 8 of them have been about company updates and 2 about partnerships.
•
Conga Opens Boston Office, Building on PROS B2B Acquisition MomentumBusiness Wire•Jul 01, 2026•Conga, PROS Holdings
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SriLankan Airlines Extends Partnership with PROS to Advance Real-Time Offer MarketingBusiness Wire•May 20, 2026•SriLankan Airlines, PROS Holdings
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India Must Invest More Aggressively in Infrastructure: AI ExecutiveLokmat•Feb 15, 2026•PROS Holdings
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PROS Appoints Bhaskara Rao Guntreddy as Senior Vice President of Product to Lead AI-Driven Airline Retail TransformationBusiness Wire•Feb 10, 2026•PROS Holdings
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Conga finalizes the acquisition of PROS' B2B businessBusiness Wire•Feb 03, 2026•Conga, PROS Holdings, Thoma Bravo
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PROS Becomes a Dedicated Travel Technology Company to Lead the Future of Modern Airline RetailingBusiness Wire•Feb 02, 2026•PROS Holdings
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PROS and Lufthansa Group Extend Strategic PartnershipBusiness Wire•Jan 21, 2026•Lufthansa Group, PROS Holdings
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PROS Named a Leader in the IDC MarketScape: Worldwide B2B Revenue and Profit Optimization Platforms 2025-2026 Vendor AssessmentBusiness Wire•Dec 16, 2025•PROS Holdings
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