When was Snak King founded?

Snak King was founded in 1978 and raised its 1st funding round 46 years after it was founded.

Where is Snak King located?

Snak King is headquartered in California City, United States. It is registered at City Of Industry, California.

How many employees does Snak King have?

As of Aug 31, 2026, the latest employee count at Snak King is 289.

Is Snak King a funded company?

Snak King is a funded company, having raised a total of $***** in its 1st and only funding round, a PE round on Aug 16, 2024.

When was the latest funding round of Snak King?

Snak King's latest funding was a $***** PE round on Aug 16, 2024, with participation from 1 investor.

Where does Snak King rank among its competitors?

Snak King ranks 30th amongst 351 active competitors, of which 41 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Brami, which secured $33M in May, 2026.

Who are the top competitors of Snak King?

Snak King's top competitors include Utz, Unibic and Bikaji. Among them, Brami secured the most recent funding round in May, 2026.

Snak King - 2026 Company Profile, Team, Funding & Competitors

Snak King is a late stage company based in California City (United States), founded in 1978. It operates as a Multicategory savory snacks manufaturer. Snak King has raised an undisclosed amount in funding from Falfurrias. The company has 351 active competitors, including 41 funded and 39 that have exited. Its top competitors include companies like Utz, Unibic and Bikaji.

Company Details

Snak King is a multi-category savory snacks manufacturer. Its products include tortilla chips, puffs, crisps, popcorn, nibbles, kettle corn, and more. The company owns multiple brands such as The Whole Earth, El Sabroso, Granny Goose, and Jensen's Orchard. Its products are sold online as well as through grocers and independent stores. The company sells its products in Canada and US.

Website: snakking.com
Social
Phone Number: +1 **********
Registered Address: City Of Industry, California

Key Metrics

Founded Year

1978

Location

California City, United States

Stage

Late Stage

Latest Funding Round

PE, Aug 16, 2024, $*****

Investors

Falfurrias

Ranked

30^th among 351 active competitors

Employee Count

289 as on Aug 31, 2026

Investment & Acquisitions

Vitners

Similar Companies

Lemonilo & 354 more

View Snak King's full profile

Snak King is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SNAK-KING CORP. CIN: 953498825 , United States, Active	Dec 26, 999	-	515 (As on Dec 31, 2024)	-

Snak King has raised funding over 1 round. Its latest funding round was a PE round on Aug 16, 2024 for $*****. 1 investor participated in its latest round. Snak King has 1 institutional investor.

Here is the list of recent funding rounds of Snak King:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 16, 2024	2750051	PE	6214484	6814889	6285585	3822628

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Snak King's employee count trend

Snak King has 289 employees as of Aug 26. Here is Snak King's employee count trend over the years:

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Top competitors of Snak King include Utz, Unibic and Bikaji. Here is the list of Top 10 competitors of Snak King, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Utz 1921, Hanover (United States), Public	Provider of snack brand that offers a customizable variety pack of their products	-	Metropoulos, Prospect Capital & 5 others	68/100
2nd	Unibic 2004, Bengaluru (India), Acquired	Brand of multi category snacks	$22.8M	Lighthouse, Peepul Capital & 13 others	62/100
3rd	Bikaji 1987, Bikaner (India), Public	Manufacturer of traditional snacks including bhujia papad and sweet products	$53.1M	White Oak, 360 One & 28 others	61/100
4th	Tosi 2012, Anaheim (United States), Series B	Nutritious, crunchy snacks with real ingredients for a healthy lifestyle	$25.9M	Cambridge Companies SPG, Short List Capital ... & 3 others	60/100
5th	Campbell Soup Co 1869, Camden (United States), Public	Manufacturer of convenience food products	-	-	60/100
6th	Haldiram 1937, Delhi (India), Series A	Internet first brand of snacks, sweets, beverages and ready-to-eat meals	$3.36M	Haldiram Marketing, Annapurna Trust & 6 others	59/100
7th	LesserEvil 2004, Danbury (United States), Acquired	Retailer of organic popcorn, moonions, space balls, and kids' snacks	$19.1M	InvestEco, Litani Ventures & 3 others	57/100
8th	Brami 2015, Carlsbad (United States), Series B	Internet-first brand offering pasta and more	$39.8M	VMG Partners, Lamolisana & 3 others	55/100
9th	NatureBox 2012, Redwood City (United States), Acquired	Online subscription-based platform offering healthy snacks	$63.9M	General Catalyst, Redpoint Ventures & 15 others	52/100
10th	No Cow Bar 2015, Denver (United States), Acquired	Dairy-free, plant-based protein bars for superior nutrition and performance	$3M	General Mills, 2x Consumer Products Growth Partners ... & 4 others	48/100
30th	Snak King 1978, California City (United States), Late Stage	Multicategory savory snacks manufaturer	-	Falfurrias	36/100