When was Springbot founded?

Springbot was founded in 2012 and raised its 1st funding round within a year of its incorporation.

Where is Springbot located?

Springbot is headquartered in Atlanta, United States.

How many employees does Springbot have?

As of Jul 01, 2024, the latest employee count at Springbot is 56.

Is Springbot a funded company?

Springbot is a funded company, having raised a total of $53.7M across 9 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jul 01, 2012.

When was the latest funding round of Springbot?

Springbot's latest funding was a $***** Series B round on Jan 13, 2021, with participation from 1 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $669M in funding in 2026 to date.

Where does Springbot rank among its competitors?

Springbot ranks 11th amongst 1012 active competitors, of which 220 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Nitro Commerce, which secured $5M in Aug, 2025.

Who are the top competitors of Springbot?

Springbot's top competitors include Klaviyo, Riskified and CommerceIQ. Among them, Nitro Commerce secured the most recent funding round in August, 2025.

Springbot - 2026 Company Profile, Team, Funding & Competitors

Springbot is a series B company based in Atlanta (United States), founded in 2012 by Allen Nance and Joe Reger. It operates as an Automated marketing for Magento. Springbot has raised $53.7M in funding from investors like Georgia Institute of Technology, North Atlantic Capital and Harbert Management. The company has 1012 active competitors, including 220 funded and 142 that have exited. Its top competitors include companies like Klaviyo, Riskified and CommerceIQ.

Company Details

Springbot delivers an eCommerce marketing platform to small & medium businesses on Magento. The Software as a Service offering integrates and makes simple the data, content, and multi-channel marketing tools (social, online, mobile, email) SMBs need to drive more traffic, conversions, and overall revenue. It uses predictive analysis to show which campaigns would reap the most benefit, and accordingly launch them. It then tracks the campaigns and improves its logic based on the results.

Website: www.springbot.com/
Social

Key Metrics

Founded Year

2012

Location

Atlanta, United States

Stage

Series B

Total Funding

$53.7M in 9 rounds

Latest Funding Round

Series B, Jan 13, 2021, $*****

Investors

Georgia Institute of Technology & 14 more

Ranked

11^th among 1012 active competitors

Employee Count

56 as on Jul 01, 2024

Similar Companies

Klaviyo & 1465 more

View Springbot's full profile

Springbot has raised a total funding of $53.7M over 9 rounds. Its first funding round was on Jul 01, 2012. Its latest funding round was a Series B round on Jan 13, 2021 for $*****. 1 investor participated in its latest round. Springbot has 11 institutional investors and 4 angel investors.

Here is the list of recent funding rounds of Springbot:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 13, 2021	6987388	Series B	6757176	7386990	7859455	2283723
Dec 09, 2020	2511167	Series B	9602963	5190687	4428158	1770985
Oct 16, 2018	5056872	Series B	8975378	6551416	North Atlantic Capital	TechOperators & 5 more

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View details of Springbot's funding rounds and investors

The founders of Springbot are Allen Nance and Joe Reger. Marc Pickren is the CEO of Springbot.

Here are the details of Springbot's key team members:

Allen Nance: Co-Founder of Springbot and founder of 4 other companies, including Southern Equity, WhatCounts and Stackfolio. They are also an angel investor in 1 startup.
Contact Info: 2 email addresses
Joe Reger: Former Co-Founder of Springbot and founder of 1 other company.
Marc Pickren: CEO of Springbot.
Contact Info: 1 email address

View details of Springbot's Founder profiles and Board Members

Springbot's employee count trend

Springbot has 56 employees as of Jul 24. Here is Springbot's employee count trend over the years:

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Top competitors of Springbot include Klaviyo, Riskified and CommerceIQ. Here is the list of Top 10 competitors of Springbot, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Klaviyo 2012, Boston (United States), Public	SaaS-based e-mail marketing software solutions for e-commerce businesses	$778M	Summit Partners & 22 others	81/100
2nd	Riskified 2013, New York City (United States), Public	AI-based payment fraud prevention solutions for e-commerce solution	$232M	Genesis Partners, Entree Capital & 21 others	73/100
3rd	CommerceIQ 2012, Mountain View (United States), Series D	Provider of unified AI platform for retail ecommerce sales and optimization	$196M	Shasta Ventures, SoftBank Vision Fund & 6 others	71/100
4th	Bango 1999, Cambridge (United Kingdom), Public	Provider of marketing solutions for e-commerce businesses	-	Origin Capital, Herald Investment Management ... & 5 others	71/100
5th	Signifyd 2011, Palo Alto (United States), Series E	Provider of fraud prevention and payment validation for online retailers	$394M	Resolute Ventures, Owl Rock & 29 others	70/100
6th	Ravelin Technology 2014, London (United Kingdom), Acquired	Provider of AI-native fraud and abuse prevention solutions for merchants	$37.2M	Amadeus Capital, Passion Capital & 12 others	69/100
7th	Rokt Technologies 2012, United States, Series E	Personalized marketing tools for e-commerce businesses	$488M	TDM Growth Partners, Moelis & Company & 21 others	68/100
8th	Nitro Commerce 2023, Gurugram (India), Series A	AI-driven marketing automation platform for e commerce businesses	$6.8M	Catalyst Trusteeship, Cornerstone Ventures ... & 32 others	66/100
9th	Zoovu 2010, Boston (United States), Series C	Provider of AI-based customer engagement solutions for e-commerce businesses	$200M	ProVen VCT, FTV Capital & 9 others	65/100
10th	Intelligence Node 2012, Mumbai (India), Acquired	Provider of AI-driven eCommerce platform for retail analytics and optimization	$17.2M	New Enterprise Associates, Orios Venture Partners ... & 15 others	65/100
11th	Springbot 2012, Atlanta (United States), Series B	Automated marketing for Magento	$53.7M	TTV Capital, TechSquare Labs & 13 others	63/100