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Tapjoy - About the company

Tapjoy is an acquired company based in San Francisco (United States), founded in 2007 by Lee Linden. It operates as a Mobile advertising & monetization. Tapjoy has raised $60M in funding from investors like J P Morgan, Rho Capital Partners and ORIX. The company has 497 active competitors, including 53 funded and 91 that have exited. Its top competitors include companies like InMobi, AdColony and Digital Turbine.

Company Details

Tapjoy is a mobile performance-based advertising platform that drives deep engagement and monetization opportunities for app publishers, while delivering engaged consumers to brands and advertisers. Tapjoy has a reach of more than 450M (December, 2013) mobile users each month and its “Mobile Value Exchange” model allows users to receive premium content in exchange for their engagement with advertisements.
Website
tapjoy.com
Social
X
Email ID
*****@tapjoy.com
Phone Number
+1 **********
Registered Address
San Francisco, California
Key Metrics
Founded Year
2007
Location
San Francisco, United States
Stage
Acquired
Total Funding
$60M in 4 rounds
Latest Funding Round
Investors
Ranked
Employee Count
58 as on May 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by ironSource (Oct 14, 2021)

Tapjoy's acquisition details

Tapjoy got acquired by ironSource on Oct 14, 2021 at an acquisition amount of $*****.
Click here to take a look at Tapjoy's acquisition in detail
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Tapjoy's funding and investors

Tapjoy has raised a total funding of $60M over 4 rounds. Its first funding round was on Feb 17, 2009. Its latest funding round was a Series D round on Jul 26, 2016 for $*****. 1 investor participated in its latest round. Tapjoy has 14 institutional investors.

Here is the list of recent funding rounds of Tapjoy:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jul 26, 2016
6479821
Series D
6049075
5984684
5498561
1315577
Jul 05, 2011
9135663
Series D
1492234
7436370
8656619
3903178
Mar 11, 2011
6728407
Series C
2451525
9783388
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Tapjoy's founders and board of directors

Founder? Claim Profile
The founders of Tapjoy is Lee Linden. Tomer Bar-Zeev is the CEO of Tapjoy.
Here are the details of Tapjoy's key team members:

Tapjoy's employee count trend

Tapjoy has 58 employees as of May 26. Here is Tapjoy's employee count trend over the years:
Employee count trend for Tapjoy
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Tapjoy's Competitors and alternates

Top competitors of Tapjoy include InMobi, AdColony and Digital Turbine. Here is the list of Top 10 competitors of Tapjoy, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for InMobi
InMobi
2007, Bengaluru (India), Series D
Provider of advertising solutions and platforms for brand building and growth
$266M
74/100
2nd
Logo for Tapjoy
Tapjoy
2007, San Francisco (United States), Acquired
Mobile advertising & monetization
$60M
70/100
3rd
Logo for AdColony
AdColony
2008, Los Angeles (United States), Acquired
Premium mobile video ad network
$2M
69/100
4th
Logo for Digital Turbine
Digital Turbine
1998, Austin (United States), Public
Mobile advertising network platform
-
67/100
5th
Logo for Yeahmobi
Yeahmobi
2011, Xi An (China), Public
Programmatic advertising and retargeting platform
$140M
63/100
6th
Logo for Vungle
Vungle
2011, San Francisco (United States), Acquired
Online ad network platform
$25.6M
62/100
7th
Logo for Mobvista
Mobvista
2013, Guangzhou (China), Public
Mobile advertising platform and ad network
$124M
60/100
8th
Logo for Kard
Kard
2015, New York City (United States), Acquired
Network providing transaction data to facilitate personalized consumer reward programs
$38M
59/100
9th
Logo for Perion
Perion
1999, Holon (Israel), Public
AI powered ad network platform
-
59/100
10th
Logo for Millennial Media
Millennial Media
2006, Baltimore (United States), Acquired
Mobile advertising platform
$64.8M
59/100
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Looking for more details on Tapjoy's competitors? Click here to see the top ones

Tapjoy's Investments and acquisitions

Tapjoy has made 1 investment in Versus Game and acquired Tapdaq and 5Rocks.
Here is the list of these investments and acquisitions:
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Jan 28, 2021
Investments
2016
San Francisco (United States)
Nov 02, 2018
Acquisition
2013
Aug 05, 2014
Acquisition
2010
Seoul (South Korea)
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Reports related to Tapjoy

Here is the latest report on Tapjoy's sector:

News related to Tapjoy

lockFilter this list
•
Tapjoy launches in-app marketplace Tapjoy ShoppingPocket Gamer•Nov 18, 2021•Tapjoy
•
IronSource acquires Tapjoy for roughly $400mGamesIndustry•Oct 15, 2021•ironSource, Tapjoy
•
Tapjoy Launches MobileVoice Market Research SolutionDestinationcrm•Aug 03, 2021•Tapjoy
•
Tapjoy Launches Country MultipliersDestinationcrm•Mar 24, 2021•Tapjoy
•
Tapjoy launches new Country Multipliers toolPocket Gamer•Mar 23, 2021•Tapjoy
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