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Tracksuit - About the company

Tracksuit is a series B company based in Auckland (New Zealand), founded in 2021 by Connor Archbold and Matthew Herbert. It operates as a Provider of analytical solutions for the healthcare industry. Tracksuit has raised $43.5M in funding from investors like Blackbird Ventures, VMG Partners and Altos Ventures Management. The company has 460 active competitors, including 67 funded and 68 that have exited. Its top competitors include companies like Freshworks, Constant Contact and Weave.

Company Details

Provider of analytical solutions for the healthcare industry. It offers continuous, affordable monitoring of brand health metrics like awareness, sentiment, and purchase intent through an intuitive dashboard. The platform provides always-on data collection, category context analysis, and visualization tools to prove marketing ROI and support strategic decisions.
Key Metrics
Founded Year
2021
Location
Auckland, New Zealand
Stage
Series B
Total Funding
$43.5M in 3 rounds
Latest Funding Round
Ranked
Employee Count
230 as on Aug 31, 2026
Investment & Acquisitions
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Tracksuit's funding and investors

Tracksuit has raised a total funding of $43.5M over 3 rounds. Its first funding round was on Feb 13, 2023. Its latest funding round was a Series B round on Jun 11, 2025 for $*****. 3 investors participated in its latest round. Tracksuit has 10 institutional investors and 5 angel investors.

Here is the list of recent funding rounds of Tracksuit:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jun 11, 2025
4960533
Series B
1121869
2491317
8871542
4082067
Feb 27, 2024
7711503
Series A
8547027
4108856
5801467
Feb 13, 2023
9150222
Seed
7795533
3488407
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Tracksuit's founders and board of directors

Founder? Claim Profile
The founders of Tracksuit are Connor Archbold and Matthew Herbert.
Here are the details of Tracksuit's key team members:

Tracksuit's employee count trend

Tracksuit has 230 employees as of Aug 26. Here is Tracksuit's employee count trend over the years:
Employee count trend for Tracksuit
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Tracksuit's Competitors and alternates

Top competitors of Tracksuit include Freshworks, Constant Contact and Weave. Here is the list of Top 10 competitors of Tracksuit, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Freshworks
Freshworks
2010, Chennai (India), Public
Provider of IT service management and customer support solutions
$400M
84/100
2nd
Logo for Constant Contact
Constant Contact
1998, Waltham (United States), Acquired
Digital marketing platform for businesses
$37M
80/100
3rd
Logo for Weave
Weave
2008, Provo (United States), Acquired
Omnichannel customer engagement software for businesses
$156M
72/100
4th
Logo for HighLevel
HighLevel
2016, Eugene (United States), Series C
Text messaging platform for marketing agencies
$60M
69/100
5th
Logo for Brevo
Brevo
2012, Paris (France), Series C
Provider of an customer engagement and marketing automation
$780M
67/100
6th
Logo for Launchmetrics
Launchmetrics
2006, New York City (United States), Acquired
Provider of Brand Performance Solutions
$54.8M
66/100
7th
Logo for ExactTarget
ExactTarget
2000, Indianapolis (United States), Acquired
Multichannel marketing automation platform
$229M
65/100
8th
Logo for ValueFirst
ValueFirst
2003, Gurugram (India), Acquired
Provider of communication platforms for messaging and voice interaction services
$21.8M
63/100
9th
Logo for Cheerio AI
Cheerio AI
2021, Bengaluru (India), Seed
Provider of AI-powered automation platform for enterprise revenue and growth
$1.3M
61/100
10th
Logo for Mapp
Mapp
1999, San Diego (United States), Acquired
Customer engagement and marketing solution for businesses
$13M
59/100
12th
Logo for Tracksuit
Tracksuit
2021, Auckland (New Zealand), Series B
Provider of analytical solutions for the healthcare industry
$43.5M
57/100
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Tracksuit's Investments and acquisitions

Tracksuit has acquired Hall. Tracksuit has not made any investments as of now.

Reports related to Tracksuit

Here is the latest report on Tracksuit's sector:

News related to Tracksuit

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Media has covered Tracksuit for a total of 2 events in the last 1 year.
•
Tracksuit expands to LondonResearch Live•Sep 05, 2024•Tracksuit
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