Tracksuit - About the company
Tracksuit is a series B company based in Auckland (New Zealand), founded in 2021 by Connor Archbold and Matthew Herbert. It operates as a Provider of analytical solutions for the healthcare industry. Tracksuit has raised $43.5M in funding from investors like Blackbird Ventures, VMG Partners and Altos Ventures Management. The company has 460 active competitors, including 67 funded and 68 that have exited. Its top competitors include companies like Freshworks, Constant Contact and Weave.
Company Details
Provider of analytical solutions for the healthcare industry. It offers continuous, affordable monitoring of brand health metrics like awareness, sentiment, and purchase intent through an intuitive dashboard. The platform provides always-on data collection, category context analysis, and visualization tools to prove marketing ROI and support strategic decisions.
Key Metrics
Founded Year
2021
Location
Auckland, New Zealand
Stage
Series B
Total Funding
$43.5M in 3 rounds
Latest Funding Round
Investors
Ranked
12th among 460 active competitors
Employee Count
230 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
Legal entities associated with Tracksuit
Tracksuit is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
TRACKSUIT LIMITED CIN: 8198071 , New Zealand, Active | Jul 04, 2021 | - | - |
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Tracksuit's funding and investors
Tracksuit has raised a total funding of $43.5M over 3 rounds. Its first funding round was on Feb 13, 2023. Its latest funding round was a Series B round on Jun 11, 2025 for $*****. 3 investors participated in its latest round. Tracksuit has 10 institutional investors and 5 angel investors.
Here is the list of recent funding rounds of Tracksuit:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 11, 2025 | 4960533 | Series B | 1121869 | 2491317 | 8871542 | 4082067 |
Feb 27, 2024 | 7711503 | Series A | 8547027 | 4108856 | 5801467 | |
Feb 13, 2023 | 9150222 | Seed | 7795533 | 3488407 |
View details of Tracksuit's funding rounds and investors
Tracksuit's founders and board of directors
Founder? Claim ProfileThe founders of Tracksuit are Connor Archbold and Matthew Herbert.
Here are the details of Tracksuit's key team members:
- Connor Archbold: Co-Founder & CEO of Tracksuit. Contact Info: 1 email address
- Matthew Herbert: Co-Founder & CCO of Tracksuit.
View details of Tracksuit's Founder profiles and Board Members
Tracksuit's employee count trend
Tracksuit has 230 employees as of Aug 26. Here is Tracksuit's employee count trend over the years:
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Tracksuit's Competitors and alternates
Top competitors of Tracksuit include Freshworks, Constant Contact and Weave. Here is the list of Top 10 competitors of Tracksuit, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Freshworks 2010, Chennai (India), Public | Provider of IT service management and customer support solutions | $400M | 84/100 | |
2nd | Constant Contact 1998, Waltham (United States), Acquired | Digital marketing platform for businesses | $37M | 80/100 | |
3rd | Weave 2008, Provo (United States), Acquired | Omnichannel customer engagement software for businesses | $156M | 72/100 | |
4th | HighLevel 2016, Eugene (United States), Series C | Text messaging platform for marketing agencies | $60M | 69/100 | |
5th | Provider of an customer engagement and marketing automation | $780M | 67/100 | ||
6th | Launchmetrics 2006, New York City (United States), Acquired | Provider of Brand Performance Solutions | $54.8M | 66/100 | |
7th | ExactTarget 2000, Indianapolis (United States), Acquired | Multichannel marketing automation platform | $229M | 65/100 | |
8th | ValueFirst 2003, Gurugram (India), Acquired | Provider of communication platforms for messaging and voice interaction services | $21.8M | 63/100 | |
9th | Cheerio AI 2021, Bengaluru (India), Seed | Provider of AI-powered automation platform for enterprise revenue and growth | $1.3M | 61/100 | |
10th | Mapp 1999, San Diego (United States), Acquired | Customer engagement and marketing solution for businesses | $13M | 59/100 | |
12th | Tracksuit 2021, Auckland (New Zealand), Series B | Provider of analytical solutions for the healthcare industry | $43.5M | 57/100 |
Looking for more details on Tracksuit's competitors? Click here to see the top ones
Tracksuit's Investments and acquisitions
Tracksuit has acquired Hall. Tracksuit has not made any investments as of now.Reports related to Tracksuit
Here is the latest report on Tracksuit's sector:
News related to Tracksuit
Media has covered Tracksuit for a total of 2 events in the last 1 year.
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Tracksuit acquires AI visibility platform Hall as marketers grapple with GEOMumbrella•Jul 21, 2026•Hall, Tracksuit
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Tracksuit Secures $25 Million Series B to Scale Brand Tracking PlatformPulse 2.0•Jun 20, 2025•Tracksuit, VMG Partners, Altos Ventures Management, Blackbird Ventures and 2 others
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Tracksuit Secures $25M Series B Funding Led by VMG PartnersMassinvestor•Jun 13, 2025•Tracksuit, VMG Partners, Altos Ventures Management, Footwork and 2 others
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Tracksuit adds Allbirds, marketing, and AB InBev execs to advisory board.MarTech Series•Jan 28, 2025•Tracksuit
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Tracksuit lands $20.5 million to help conquer US and UK marketsSmartCompany•Feb 27, 2024•Tracksuit, Altos Ventures Management, Blackbird, Footwork
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