Visit Group - About the company
Visit Group is an acquired company based in Gothenburg (Sweden), founded in 1999 by Magnus Emilson. It operates as a Cloud-driven e-commerce, distribution & marketing solution for the travel industry. Visit Group has raised an undisclosed amount in funding from Standout Capital, with last known valuation of $*****. The company has 461 active competitors, including 23 funded and 34 that have exited. Its top competitors include companies like Amadeus, Emerging Travel Group and CloudBeds.
Company Details
Cloud-driven e-commerce, distribution & marketing solution for the travel industry. It offers an e-commerce platform to sell travel products. Other solutions include Content Management systems (CMS), Destination Management systems (DMS), and business analytics.
- Website
- www.visitgroup.com/
- Social
- Email ID
- *****@visit.com
- Phone Number
- +46 **********
Key Metrics
Founded Year
1999
Location
Gothenburg, Sweden
Stage
Acquired
Latest Funding Round
Last Known Valuation
$***** as on Jan 23, 2024
Investors
Ranked
25th among 461 active competitors
Annual Revenue
$10M - $50M as on Dec 31, 2023
Employee Count
258 as on Sep 30, 2026
Investment & Acquisitions
Exit Details
Acquired by PSG (Jan 23, 2024)
Legal entities associated with Visit Group
Visit Group is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
Visit Group International AB CIN: 5565597423 , Sweden, Active | Sep 10, 1998 | $10M - $50M (As on Dec 31, 2023) | - | - |
Visit Group's acquisition details
Click here to take a look at Visit Group's acquisition in detail
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Visit Group's funding and investors
Visit Group has raised funding over 1 round. Its latest funding round was a Unattributed round on 2019 for $*****. 1 investor participated in its latest round. Visit Group has 1 institutional investor.
Here is the list of recent funding rounds of Visit Group:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
2019 | 8711 | Unattributed | 7957 | 5815 | 4400 | 4348 |
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Visit Group's founders and board of directors
Founder? Claim ProfileThe founders of Visit Group is Magnus Emilson.
Here are the details of Visit Group's key team members:
- Magnus Emilson: Founder & CEO of Visit Group. They are also an angel investor in 4 startups.
- James Dixon: Co-CEO of Visit Group.
View details of Visit Group's Founder profiles and Board Members
Visit Group's employee count trend
Visit Group has 258 employees as of Sep 26. Here is Visit Group's employee count trend over the years:
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Visit Group's Competitors and alternates
Top competitors of Visit Group include Amadeus, Emerging Travel Group and CloudBeds. Here is the list of Top 10 competitors of Visit Group, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | SaaS-based operations management solution for the hospitality and aviation industry | - | 81/100 | ||
2nd | _1565000407279.png?devicePixelRatio=2&height=30&width=30){kind=logo} Emerging Travel Group 2010, Wilmington (United States), Series C | Developer of online platforms for travel agencies, corporate and individual clients | $62M | 74/100 | |
3rd | CloudBeds 2012, San Diego (United States), Series D | Provider of a platform for hospitality operations, distribution, and marketing | $253M | 71/100 | |
4th | SiteMinder 2006, Sydney (Australia), Public | Provider of a hotel commerce platform for marketing, sales, and management | $105M | 71/100 | |
5th | Sabre 1960, Southlake (United States), Public | Provider of technology solutions for airlines, travel agencies, and corporate travel | - | 66/100 | |
6th | WeTravel 2014, San Francisco (United States), Series C | Online platform for organizing group trips | $126M | 65/100 | |
7th | Travel Boutique Online 2006, Gurugram (India), Acquired | Provider of a platform for travel buyers and suppliers to connect | $11.3M | 65/100 | |
8th | Provider of cloud-based platform delivering solutions for the travel and hospitality industries | $20.1M | 65/100 | ||
9th | HotelRunner 2011, Delaware City (United States), Series A | Provider of a platform for managing and growing hospitality businesses | $8.5M | 61/100 | |
10th |  TPConnects Technologies 2005, Dubai (United Arab Emirates), Acquired | Provider of software for airline distribution and travel content aggregation | $4.5M | 60/100 | |
25th | Visit Group 1999, Gothenburg (Sweden), Acquired | Cloud-driven e-commerce, distribution & marketing solution for the travel industry | - | 45/100 |
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Visit Group's Investments and acquisitions
Visit Group has acquired Godo. Visit Group has not made any investments as of now.Reports related to Visit Group
Here is the latest report on Visit Group's sector:
News related to Visit Group
•
Visit Group Acquires GODO, advised by MCF, to Expand Hospitality Platform in NordicsCision•Jun 30, 2025•Visit Group, MCF Corporate Finance
•
Visit Group Acquires Hospitality Tech Provider GODO to Boost Nordic LeadershipTravolution•Jun 20, 2025•Visit Group, Godo
•
•
Softpay and Visit Group Partner to Digitize Payments in the Travel and Hospitality IndustryFintech Finance•May 14, 2024•Visit Group, Softpay.io
•
Visit Group, leading Nordic supplier of software solutions for hospitality, announces a strategic growth investment of more than € 100 million by PSGelmundo-delosnegocios.com•Jan 23, 2024•Visit Group, PSG, SmartSpace Software, Sign In Solutions and 2 others
Get curated news about company updates, funding rounds, M&A deals and others. Sign up today!Are you a Founder ?
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