When was Whop founded?

Whop was founded in 2021 and became a unicorn in 2026.

Where is Whop located?

Whop is headquartered in Brooklyn, United States. It is registered at 300 Kent Ave #401, Brooklyn, New York 11249..

Who is the current CEO of Whop?

Steven Schwartz of Whop. They have also founded 1 company.

How many employees does Whop have?

As of May 31, 2026, the latest employee count at Whop is 516.

Is Whop a funded company?

Whop is a funded company, having raised a total of $217M across 3 funding rounds to date. The company's 1st funding round was raised for an undisclosed amount in a Series B round.

How much is Whop worth?

The latest valuation of Whop is $1.6B as of Feb 25, 2026.

When was the latest funding round of Whop?

Whop's latest funding was a $200M Series C round on Feb 25, 2026, with participation from 1 investor.

Is Whop a E-Commerce Enablers company?

The primary sector of Whop is E-Commerce Enablers.

Where does Whop rank among its competitors?

Whop ranks 2nd amongst 41 active competitors, of which 9 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was FastSpring, which secured an undisclosed amount in May, 2026.

Who are the top competitors of Whop?

Whop's top competitors include Hotmart, FastSpring and SamCart. Among them, FastSpring secured the most recent funding round in May, 2026.

Whop - 2026 Company Profile, Team, Funding & Competitors

Whop is a series C company based in Brooklyn (United States), founded in 2021 by Steven Schwartz, Cameron Zoub and Jack Sharkey. It operates as a Digital platform that provides tools for building and managing online businesses. Whop has raised $217M in funding, with a current valuation of $1.6B. The company has 41 active competitors, including 9 funded and 4 that have exited. Its top competitors include companies like Hotmart, FastSpring and SamCart.

Sectors and market segments that Whop operate in

Whop serves in the Retail market segments.The primary business model of Whop is:

Retail > E-Commerce Enablers > ***** **** > ***** ******

Company Details

Digital platform that provides tools for building and managing online businesses. It enables creators and entrepreneurs to sell products, services, memberships, and digital experiences, while handling payments, access control, and business operations through integrated software infrastructure. It offers a suite of tools that support commerce, including payment processing, checkout systems, digital product delivery, memberships, and community or marketplace creation.

Website: whop.com
Social
Email ID: *****@whop.com
Registered Address: 300 Kent Ave #401, Brooklyn, New York 11249.

Key Metrics

Founded Year

2021

Location

Brooklyn, United States

Stage

Series C

Total Funding

$217M in 3 rounds

Latest Funding Round

Series C, Feb 25, 2026, $200M

Post Money Valuation

$1.6B as on Feb 25, 2026

Investors

Insight Partners & 14 more

Ranked

2^nd among 41 active competitors

Employee Count

516 as on May 31, 2026

Similar Companies

Hotmart & 45 more

View Whop's full profile

Whop is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
WHOP INC CIN: 85-2300246 , United States, Active	Oct 03, 2024	-	24 (As on Dec 31, 2023)	-

Whop has raised a total funding of $217M over 3 rounds. Its latest funding round was a Series C round on Feb 25, 2026 for $200M. 1 investor participated in its latest round. Whop has 7 institutional investors and 8 angel investors.

Here is the list of recent funding rounds of Whop:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 25, 2026	$200M	Series C	$1.6B	-	-	Tether
Jul 20, 2023	$17M	Series A	$100M	-	-	Insight Partners, Zinal Growth, Peter Thiel, Justin Mateen, Justin Kan, Cory Levy, Vivek Ranadive, David Blitz, Josh Richards, Griffin Johnson, The Chainsmokers, James Harden, Kevin Oleary, Josh Browder

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View details of Whop's funding rounds and investors

The founders of Whop are Steven Schwartz, Cameron Zoub and Jack Sharkey. Steven Schwartz is the CEO of Whop.

Here are the details of Whop's key team members:

Steven Schwartz: Co-Founder & CEO of Whop.
Contact Info: 1 email address
Cameron Zoub: Co-Founder of Whop.
Contact Info: 1 email address
Jack Sharkey: Co-Founder of Whop.
Contact Info: 1 email address

View details of Whop's Founder profiles and Board Members

Whop's employee count trend

Whop has 516 employees as of May 26. Here is Whop's employee count trend over the years:

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Top competitors of Whop include Hotmart, FastSpring and SamCart. Here is the list of Top 10 competitors of Whop, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Hotmart 2011, Amsterdam (Netherlands), Series C	Cloud-based eCommerce solution that enables merchants to sell digital products	$130M	GIC, TCV & 6 others	75/100
2nd	Whop 2021, Brooklyn (United States), Series C	Digital platform that provides tools for building and managing online businesses	$217M	Insight Partners, SignalFire & 13 others	73/100
3rd	FastSpring 2005, Santa Barbara (United States), Acquired	Cloud based platform offering subscription management and tax collection solutions	-	Concrete Ventures, LLR Partners & 13 others	51/100
4th	SamCart 2013, Fulton (United States), Series B	Provider of a platform offering tools for digital product sales	$101M	Eldridge Industries, TTV Capital & 3 others	49/100
5th	NextPlat 2014, Miami (United States), Public	Provider of software suite solutions to e-commerce businesses	-	-	48/100
6th	Fruits 2022, Munich (Germany), Funding Raised	E-commerce software solutions for digital products-based businesses	-	Blackster Capital, Tiburon	40/100
7th	Alana Enabled 2018, San Ramon (United States), Unfunded	Provider of AI-powered platform connecting shoppers to verified brands and retailers	-	-	39/100
8th	SendOwl 2010, London (United Kingdom), Seed	SaaS-based software suite solutions for e-commerce	$13.5M	Stripe, Alumni Ventures & 3 others	38/100
9th	Qwili 2019, Cape Town (South Africa), Seed	Provider of e-commerce solutions for selling digital products	$1.2M	E4EAfrica, Roselake Ventures & 7 others	38/100
10th	PayPro Global 2006, Toronto (Canada), Seed	SaaS-based solution that enables merchants to sell digital goods online	$1.7M	Intelectium	31/100