When was Wiland founded?

Wiland was founded in 2005 and raised its 1st funding round 11 years after it was founded.

Where is Wiland located?

Wiland is headquartered in Niwot, United States. It is registered at Niwot, Colorado.

How many employees does Wiland have?

As of Dec 31, 2022, the latest employee count at Wiland is 279.

Is Wiland a funded company?

Wiland is a funded company, having raised a total of $34.4M across 2 funding rounds to date. The company's 1st funding round was a $***** Series B round, raised on Jun 10, 2016.

When was the latest funding round of Wiland?

Wiland's latest funding was a $***** Series B round on Dec 26, 2018, with participation from 0 investor.

Where does Wiland rank among its competitors?

Wiland ranks 30th amongst 939 active competitors, of which 146 are funded. It stands 6th in terms of total funding among its competitors. The most recent competitor to raise funding was Funnel, which secured $80M in Jan, 2026.

Who are the top competitors of Wiland?

Wiland's top competitors include EDO, SPINS and Funnel. Among them, Funnel secured the most recent funding round in January, 2026.

Wiland - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of data-driven marketing audiences and consumer spending intent solutions. The company transforms consumer spend and intent signals into predictive intelligence. Powered by advanced analytics and machine learning, its solutions aim to deliver smarter marketing and measurable growth. It identifies prospects likely to convert, reduce acquisition costs, and accelerate growth.

Website: wiland.com
Social
Phone Number: +1 **********
Registered Address: Niwot, Colorado

Key Metrics

Founded Year

2005

Location

Niwot, United States

Stage

Series B

Total Funding

$34.4M in 2 rounds

Latest Funding Round

Series B, Dec 26, 2018, $*****

Investors

Brentwood Associates

Ranked

30^th among 939 active competitors

Employee Count

279 as on Dec 31, 2022

Similar Companies

EDO & 1275 more

View Wiland's full profile

Wiland is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
WILAND INC. CIN: 201863048 , United States, Active	Dec 31, 1999	-	263 (As on Dec 31, 2024)	-

Wiland has raised a total funding of $34.4M over 2 rounds. Its first funding round was on Jun 10, 2016. Wiland has 1 institutional investor.

Here is the list of recent funding rounds of Wiland:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 26, 2018	9904422	Series B	6326577	3529889	1630413	4842400
Jun 10, 2016	7124132	Series B	1689691	3119659	2538915	5096185

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View details of Wiland's funding rounds and investors

The founders of Wiland is Phil Wiland.

Here are the details of Wiland's key team members:

Phil Wiland: Founder & President of Wiland.

View details of Wiland's Founder profiles and Board Members

Wiland's employee count trend

Wiland has 279 employees as of Dec 22. The total employee count is 4.0% more than what it was in Dec 21. Here is Wiland's employee count trend over the years:

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Top competitors of Wiland include EDO, SPINS and Funnel. Here is the list of Top 10 competitors of Wiland, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	EDO 2014, Los Angeles (United States), Series B	Platform offering campaign analytics software	$92.4M	Shamrock Capital Advisors, Vista Equity Partners ... & 6 others	69/100
2nd	SPINS 1995, Chicago (United States), Series B	Provider of retail consumer analytics services	-	Stripes, Warburg Pincus & 3 others	65/100
3rd	Funnel 2014, Stockholm (Sweden), Series C	Cloud based marketing and predictive analytics software	$131M	F-Prime Capital, Fjarde AP-fonden & 10 others	65/100
4th	Konnecto 2013, Tel Aviv (Israel), Acquired	Cloud-based marketing intelligence solutions provider	$29M	PeakSpan Capital, TPY Capital & 12 others	64/100
5th	Melissa 1985, Rancho Santa Margarita (United States), Unfunded	Provider of data quality, address verification, and identity resolution software	-	-	64/100
6th	ODAIA 2018, Toronto (Canada), Series B	Provider of AI-powered intelligence platform for pharmaceutical commercial and sales teams	$44.5M	Threshold, Monograph & 18 others	62/100
7th	Catalina 1983, St. Petersburg (United States), Acquired	Provider of data-driven marketing to decode shopper behavior and maximize relationships	-	Hellman & Friedman, AlpInvest Partners & 2 others	62/100
8th	Integrate 2017, Toronto (Canada), Series A	Provider of a federated AI platform for data evaluation solutions	$39.6M	Georgian, Real Ventures & 6 others	62/100
9th	Agillic 1999, Copenhagen (Denmark), Public	Provider of a marketing automation platform enabling personalised customer communication	$18.2M	Amadeus Capital, Bankinvest & 8 others	61/100
10th	Total Expert 2012, Eden Prairie (United States), Series C	Provider of customer engagement platforms for financial institutions	$86M	Georgian, Emergence Capital & 2 others	61/100
30th	Wiland 2005, Niwot (United States), Series B	Provider of data-driven marketing audiences and consumer spending intent solutions	$34.4M	Brentwood Associates	53/100