When was Wiser founded?

Wiser was founded in 2012 and raised its 1st funding round within a year of its incorporation.

Where is Wiser located?

Wiser is headquartered in San Mateo, United States.

How many employees does Wiser have?

As of Dec 31, 2022, the latest employee count at Wiser is 156.

Is Wiser a funded company?

Wiser is a funded company, having raised a total of $11M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on May 01, 2012.

When was the latest funding round of Wiser?

Wiser's latest funding was a $***** Series A round on Apr 22, 2020, with participation from 3 investors. Its primary sector is Data as a Service. In United States, the Data as a Service sector has seen $14.9M in funding in 2026 to date.

Where does Wiser rank among its competitors?

Wiser ranks 4th amongst 150 active competitors, of which 38 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was 7Learnings, which secured an undisclosed amount in May, 2025.

Who are the top competitors of Wiser?

Wiser's top competitors include Profitero, Datasembly and Intelligence Node. Among them, 7Learnings secured the most recent funding round in May, 2025.

Wiser - 2026 Company Profile, Team, Funding & Competitors

Wiser is an acquired company based in San Mateo (United States), founded in 2012 by Raaid Hossain, Roey Brecher and Arie Shpanya. It operates as a Provider of price intelligence and optimization software. Wiser has raised $11M in funding from investors like 20/20 HealthCare Partners, Bridges Israel and Flint Capital Solution. The company has 150 active competitors, including 38 funded and 23 that have exited. Its top competitors include companies like Profitero, Datasembly and Intelligence Node.

Company Details

Provider of price intelligence and optimization software. It provides SaaS-based analytics solutions for e-commerce businesses. It allows online retailers to monitor, compare, and analyze competitors prices across multiple channels. It offers tools for developing pricing strategies, automating workflow, insights on product rate data for decision making, and more.

Website: www.wiser.com/
Social
Email ID: *****@wiser.com

Key Metrics

Founded Year

2012

Location

San Mateo, United States

Stage

Acquired

Total Funding

$11M in 8 rounds

Latest Funding Round

Series A, Apr 22, 2020, $*****

Investors

20/20 HealthCare Partners & 21 more

Ranked

4^th among 150 active competitors

Employee Count

156 as on Dec 31, 2022

Investment & Acquisitions

Blosm & 1 more

Similar Companies

Profitero & 176 more

Exit Details

Acquired by Quad Analytix (Sep 11, 2016)

View Wiser's full profile

Wiser is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Wiser Solutions, Inc. CIN: 420127290 , United Kingdom, Active		-	156 (As on Dec 31, 2022)
WISER SOLUTIONS, INC. CIN: 5211707 , United States, Active		-	128 (As on Dec 31, 2021)	-

Wiser got acquired by Quad Analytix on Sep 11, 2016. It was facilitated by Yair Udi.

Click here to take a look at Wiser's acquisition in detail

Wiser has raised a total funding of $11M over 8 rounds. Its first funding round was on May 01, 2012. Its latest funding round was a Series A round on Apr 22, 2020 for $*****. 3 investors participated in its latest round. Wiser has 22 institutional investors.

Here is the list of recent funding rounds of Wiser:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 22, 2020	5674509	Series A	7408416	4149209	9199309	4466881
Jul 10, 2018	4896777	Seed	1142782	3476637	2956077	6356717
Aug 19, 2016	1305242	Seed	4154784	4399463	7497038	6187697

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View details of Wiser's funding rounds and investors

The founders of Wiser are Raaid Hossain, Roey Brecher and Arie Shpanya. Andy Ballard is the CEO of Wiser.

Here are the details of Wiser's key team members:

Raaid Hossain: Former Co-Founder of Wiser and founder of 2 other companies, The Pay It Forward Company and WisePricer.
Contact Info: 1 email address
Roey Brecher: Former Co-Founder of Wiser and founder of 1 other company.
Arie Shpanya: Former Co-Founder of Wiser and founder of 1 other company.
Andy Ballard: CEO of Wiser.
Contact Info: 1 email address

View details of Wiser's Founder profiles and Board Members

Wiser's employee count trend

Wiser has 156 employees as of Dec 22. The total employee count is 36.0% more than what it was in Dec 21. Here is Wiser's employee count trend over the years:

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Top competitors of Wiser include Profitero, Datasembly and Intelligence Node. Here is the list of Top 10 competitors of Wiser, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Profitero 2009, Dun Laoghaire (Ireland), Acquired	Platform offering E- Commerce analytics solutions	$28.2M	Scaleworks, Polaris Partners & 10 others	72/100
2nd	Datasembly 2014, Washington, DC (United States), Acquired	Provider of real-time product data for market intelligence focusing on grocery and retail pricing	$35.3M	Noro-Moseley Partners, Craft Ventures & 13 others	67/100
3rd	Intelligence Node 2012, Mumbai (India), Acquired	Provider of AI-driven eCommerce platform for retail analytics and optimization	$17.2M	New Enterprise Associates, Orios Venture Partners ... & 15 others	65/100
4th	Wiser 2012, San Mateo (United States), Acquired	Provider of price intelligence and optimization software	$11M	Wing Venture Capital, Bialla Partners & 20 others	63/100
5th	7Learnings 2018, Berlin (Germany), Series B	Cloud-based price optimization tool for e-tailers	$15.5M	Acton Capital, Ventech & 7 others	61/100
6th	Revionics 2002, Austin (United States), Acquired	Provider of AI-based price optimization solution for businesses	$56.8M	Goldman Sachs, Motorola Solutions & 7 others	58/100
7th	Quicklizard 2011, Bnei Brak (Israel), Acquired	Provider of dynamic price optimization software for retailers and brands	$9.15M	Cockpit Innovation, Publicis Sapient & 3 others	57/100
8th	Eversight 2013, Palo Alto (United States), Acquired	AI-powered pricing and promotion software for brands and retailers	$34.9M	Emergence Capital, Sutter Hill Ventures & 2 others	56/100
9th	Competera 2013, New York City (United States), Seed	Provider of AI-powered pricing platform for retailers across various industries	$4.5M	Flyer One Ventures, StratMinds & 7 others	52/100
10th	invent.ai 2013, Philadelphia (United States), Series B	Developer of an AI-decisioning platform for retail planning and optimization	$24.5M	LFX Venture Partners, EBRD & 1 others	50/100