When was Wiser founded?

Wiser was founded in 2012 and raised its 1st funding round within a year of its incorporation.

Where is Wiser located?

Wiser is headquartered in San Mateo, United States.

Who is the current CEO of Wiser?

Jake Bailey and Andy Ballard s of Wiser.

How many employees does Wiser have?

As of Oct 31, 2026, the latest employee count at Wiser is 376.

Is Wiser a funded company?

Wiser is a funded company, having raised a total of $11M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on May 01, 2012.

When was the latest funding round of Wiser?

Wiser's latest funding was a $***** Series A round on Apr 22, 2020, with participation from 3 investors.

Where does Wiser rank among its competitors?

Wiser ranks 3rd amongst 236 active competitors, of which 36 are funded. It stands 6th in terms of total funding among its competitors. The most recent competitor to raise funding was 7Learnings, which secured €10M in May, 2025.

Who are the top competitors of Wiser?

Wiser's top competitors include Revionics, Intelligence Node and Competera. Among them, 7Learnings secured the most recent funding round in May, 2025.

Wiser - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of price intelligence and optimization software. It provides SaaS-based analytics solutions for e-commerce businesses. It allows online retailers to monitor, compare, and analyze competitors prices across multiple channels. It offers tools for developing pricing strategies, automating workflow, insights on product rate data for decision making, and more.

Website: www.wiser.com/
Social
Email ID: *****@wiser.com

Key Metrics

Founded Year

2012

Location

San Mateo, United States

Stage

Acquired

Total Funding

$11M in 8 rounds

Latest Funding Round

Series A, Apr 22, 2020, $*****

Investors

20/20 HealthCare Partners & 21 more

Ranked

3^rd among 236 active competitors

Employee Count

376 as on Oct 31, 2026

Investment & Acquisitions

Blosm & 1 more

Similar Companies

Revionics & 248 more

Exit Details

Acquired by Quad Analytix (Sep 11, 2016)

View Wiser's full profile

Wiser is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Wiser Solutions, Inc. CIN: 420127290 , United Kingdom, Active		-	156 (As on Dec 31, 2022)
WISER SOLUTIONS, INC. CIN: 5211707 , United States, Active		-	128 (As on Dec 31, 2021)	-

Wiser got acquired by Quad Analytix on Sep 11, 2016.

Click here to take a look at Wiser's acquisition in detail

Wiser has raised a total funding of $11M over 8 rounds. Its first funding round was on May 01, 2012. Its latest funding round was a Series A round on Apr 22, 2020 for $*****. 3 investors participated in its latest round. Wiser has 22 institutional investors.

Here is the list of recent funding rounds of Wiser:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 22, 2020	4795304	Series A	9790062	6658554	2506634	9625587
Jul 10, 2018	3606780	Seed	5634459	6431751	7276932	4567536
Aug 19, 2016	4319878	Seed	5443131	4651219	4521666	1245753

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View details of Wiser's funding rounds and investors

The founders of Wiser are Raaid Hossain, Roey Brecher and Arie Shpanya. Andy Ballard is the CEO of Wiser.

Here are the details of Wiser's key team members:

Raaid Hossain: Former Co-Founder of Wiser and founder of 2 other companies, The Pay It Forward Company and WisePricer.
Contact Info: 1 email address
Roey Brecher: Former Co-Founder of Wiser and founder of 1 other company.
Arie Shpanya: Former Co-Founder of Wiser and founder of 1 other company.
Jake Bailey: CEO of Wiser.
Andy Ballard: CEO of Wiser.
Contact Info: 1 email address

View details of Wiser's Founder profiles and Board Members

Wiser's employee count trend

Wiser has 376 employees as of Oct 26. Here is Wiser's employee count trend over the years:

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Top competitors of Wiser include Revionics, Intelligence Node and Competera. Here is the list of Top 10 competitors of Wiser, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Revionics 2002, Austin (United States), Acquired	Provider of AI-based price optimization solution for businesses	$56.8M	Goldman Sachs, Motorola Solutions & 8 others	62/100
2nd	Intelligence Node 2012, Mumbai (India), Acquired	Provider of AI-driven eCommerce platform for retail analytics and optimization	$17.2M	New Enterprise Associates, Orios Venture Partners ... & 16 others	59/100
3rd	Wiser 2012, San Mateo (United States), Acquired	Provider of price intelligence and optimization software	$11M	Moonshots Capital, Wing Venture Capital & 20 others	57/100
4th	Competera 2013, New York City (United States), Seed	Provider of AI-powered pricing platform for retailers across various industries	$4.5M	Flyer One Ventures, Geek Ventures & 7 others	53/100
5th	PricingHUB 2017, Paris (France), Acquired	Provider of AI-based pricing optimization solutions	$2.36M	Elaia, Lafayette Plug and Play	53/100
6th	Daash Intelligence 2022, Miami (United States), Series A	Predictive commerce and insights solutions for beauty industry	$8.25M	Bullpen Capital, New Stack Ventures & 6 others	52/100
7th	Datasembly 2014, Washington, DC (United States), Acquired	Provider of real-time product data for market intelligence focusing on grocery and retail pricing	$35.3M	Valor Siren Ventures, Craft Ventures & 13 others	48/100
8th	Quicklizard 2011, Bnei Brak (Israel), Acquired	Provider of dynamic price optimization software for retailers and brands	$9.15M	Cockpit Innovation, Riverwood Capital & 4 others	48/100
9th	Eversight 2013, Palo Alto (United States), Acquired	AI-powered pricing and promotion software for brands and retailers	$34.9M	Emergence Capital, Sutter Hill Ventures & 2 others	47/100
10th	7Learnings 2018, Berlin (Germany), Series B	Cloud-based price optimization tool for e-tailers	$15.5M	Acton Capital, Ventech & 7 others	45/100