How many total Augmented Reality companies are there?

As of Sep 2026, there are 3,830 active companies in Augmented Reality sector.

Which countries have the most Augmented Reality companies?

United States (1,522) has the highest number of Augmented Reality companies, followed by India (447) and United Kingdom (378).

How many Augmented Reality companies are funded?

As of Sep 2026, 1,274 companies in this sector have received funding.

Which company has raised the most funding in Augmented Reality sector?

As of Sep 2026, Niantic has secured $773M in funding, making it the highest-funded company in the Augmented Reality sector.

Which country has attracted the most investment in Augmented Reality companies?

With $6.33B in total funding, United States has attracted the most investment among Augmented Reality companies.

Who are the top investors in Augmented Reality companies?

The top investors in Augmented Reality companies by number of investments are Europa, Techstars and EIC Fund

How much venture capital has Augmented Reality sector attracted?

In the last 10 years, venture capital firms have invested $5.12B in this sector.

How many unicorns has Augmented Reality sector produced?

Globally, there are 9 unicorns in Augmented Reality sector, to date.

Augmented Reality - 2026 Market & Investments Trends

There are 5.38K companies in the Augmented Reality sector across the world, with 1.27K funded companies having collectively raised $13.7B in venture capital money and private equity. Overall 397 of these are Series A+ funded and the sector has seen the creation of 9 Unicorns.

Augmented Reality sector has seen 159 acquisitions and 46 IPOs.

This sector includes augmented reality is the integration of computer-generated virtual scene with the user's view of the natural environment in real time. This enhanced version of reality can be viewed through specific devices.

Augmented Reality sector is also known as Mixed Reality or Blended Reality.

Companies included in Augmented Reality sector

Includes companies manufacturing display devices to view AR content e.g. smart glasses, projector-based displays like HUDs, holographic projectors. Contains companies developing tools for interaction with AR content through natural gestures like hand gestures. Tools for AR development like depth sensors, engines to understand the environment, and AR content creation tools are also included. Comprises of companies using AR technology in different sectors for both consumer and enterprise applications in various fields like medical, industrial, retail. Companies developing custom augmented reality applications are also included.

Companies excluded in Augmented Reality sector

Excludes companies providing generic interaction tools such as controllers, generic gesture recognition systems. Also, excludes Virtual Reality specific device manufacturers and technology solutions providers.

Key Metrics

Total Companies

5.38K

Top Companies

Scandit, Blippar & more

Total Funding

Funded Companies

Series A+ Companies

Series C+ Companies

Unicorns Created

IPOs

Acquisitions

159

Also known as

Mixed Reality or Blended Reality

View complete details of this sector

The market map of Augmented Reality gives a visual overview of the sector, showing key business models, their interactions in the value chain, and industry evolution. Top 3 trending business models in Augmented Reality sector are Augmented Reality Development Tools, AR Product Visualization and 3D Cameras.

Recent BlueBox/Industry Definition image of Augmented Reality

Here are some reports related to Augmented Reality sector:

Free

Augmented Reality - Sector Report

Edition: August, 2026 (75 Pages)

Premium

Augmented Reality Investor Landscape

Edition: July, 2025 (12 Pages)

Premium

Augmented Reality Exit Landscape

Edition: June, 2026 (15 Pages)

View all reports related to Augmented Reality. Sign up today!

There are more than 5.38K companies in Augmented Reality. Scandit is the top Augmented Reality company globally, ranked using Tracxn Score (what's this?).

Here are 5 of the top Augmented Reality companies globally:

Company	Description	Location	Founded	Current Stage	Private Funding Raised
Scandit	Developer of smart data capture platform for various industry applications	Zurich (Switzerland)	2009	Series D	$273M
Blippar	Provider of web based tool for AR content creation	London (United Kingdom)	2011	Acquired	$141M
Niantic	Developer of mobile-based AR games	San Francisco (United States)	2011	Series D	$773M
RealWear	Manufacturer of AI-voice-powered smart glasses for frontline industrial workforces	Vancouver (United States)	2016	Series C	$136M
Magic Leap	Provider of a head-mounted virtual retinal display to view augmented reality	Plantation (United States)	2011	Acquired	$3.48B

Get a longer list of companies

Companies founded year-on-year in the Augmented Reality sector

42 new startups have been founded so far in 2026 in the Augmented Reality sector. 616 Augmented Reality startups were founded in 2018 - this is the most number of startups founded in any year in the last 10 years.

Total Number of Companies

Year	No. of companies
2026	42
2025	55
2024	65
2023	155
2022	236
2021	274
2020	541
2019	586
2018	616
2017	560

Companies founded across countries in the Augmented Reality sector

United States has 1,522 Augmented Reality startups, the most by any country, followed by India which has 447 startups and United Kingdom which has 378.

Total Number of Companies

Country	No. of companies
United States	1,522
India	447
United Kingdom	378
Germany	270
China	213
Canada	194
France	165
Australia	139
Italy	129
Israel	106

Stage-wise distribution of the Augmented Reality sector

Out of the total 5,376 Augmented Reality companies, 1,274 have secured funding. Among them, 397 have reached Series A or higher, and 276 to Series B or beyond.

Founded - 5,376

Funded - 1,274

Series A+ - 397

Series B+ - 276

Series C+ - 244

Company Stage	No. of companies
Founded	5,376
Funded	1,274
Series A+	397
Series B+	276
Series C+	244

Want to know more about Augmented Reality ? Signup and explore Tracxn for free

5.4K+ Total Companies
$13.7B+ Total Funding
1.3K+ Funded Companies
45+ IPOs
155+ Acquisitions
15+ Reports

Total funding year-on-year in the Augmented Reality sector

The Augmented Reality sector saw a total funding of more than $10.6B in the last 10 years. The most amount of funding was in 2021 at more than $1.86B. There has been a total funding of $352M in 2026 till date.

Total Funding

Year	Total Funding
2026	$352M
2025	$706M
2024	$1.28B
2023	$651M
2022	$1.07B
2021	$1.86B
2020	$992M
2019	$1.12B
2018	$1.38B
2017	$1.17B

Total funding across countries in the Augmented Reality sector

In the last 10 years, Augmented Reality startups in United States have recieved the highest funding among all countries - $6.33B. China follows with $943M and United Kingdom with $752M.

Total Funding

Country	Total Funding
United States	$6.33B
China	$943M
United Kingdom	$752M
Finland	$274M
Israel	$196M
France	$120M
India	$107M
Canada	$75.9M
Germany	$66.3M
Australia	$15.6M

Total funding amount raised by stage in the Augmented Reality sector

Over the last 10 years, the Augmented Reality sector have seen $942M into Seed Stage funding rounds, $3.22B into Early Stage funding rounds and $5.13B go into Late Stage funding rounds.

Funding Stage	Total Funding
Late Stage	$5.13B
Early Stage	$3.22B
Seed Stage	$942M
Debt	$705M
Grant	$148M
Post IPO	$86M
ICO	$14.6M
PE	$330K

Recent Funding Rounds in Augmented Reality

In the year 2026, till August 2026, Augmented Reality companies have raised $348M in equity funding across 24 rounds. In the same period last year (i.e. till August 2025), Augmented Reality companies had raised $604M across 43 rounds. So, 2026 has seen a 42.35% drop in funding in Augmented Reality companies as compared to 2025.

Here are some recent, important funding rounds in Augmented Reality:

Company	Round Raised	Amount Raised	Funding Date	Investors
OMMO	Series A	6266	Aug 13, 2026	Bayland Capital and 2 more
SeeTrue Technologies	Seed	7289	Aug 06, 2026	ZEISS and 4 more
RealWear	Series C	2128	Jul 23, 2026	-
Nika	Series A	7586	Jul 20, 2026	BOC International Securities and 3 more
Vntana	Series A	3326	Jul 15, 2026	-

See a more detailed list of funding rounds

Europa is the top investor in Augmented Reality companies based on number of companies invested.

Here are some top investors in Augmented Reality:

Investor	Location	Top Portfolio Companies
Europa	Belgium	Varjo, XRHealth, Basemark and Ultraleap
Techstars	New York City (United States)	Vermeer, Sketchfab, Occipital and EyeLights
EIC Fund	Brussels (Belgium)	Varjo, Augment, Swave and EyeLights
National Science Foundation	Arlington (United States)	Lightform, Algoface, Neuro Rehab VR and Innovega
HHS	Washington, DC (United States)	SeeTrue Technologies, SentiAR, OnPoint Surgical and EON Reality

See a more detailed list of investors

In the year 2026, till July 2026, 7 acquisitions happened in Augmented Reality sector. Last year, in 2025, a total of 11 acquisitions happened in Augmented Reality sector.

Here are some recent, important acquisitions in Augmented Reality:

Company	Acquisition Type	Acquisition Date	Acquirers
Lynx	Business Acquisition	Jul 17, 2026	EssilorLuxottica
ARpalus	Business Acquisition	Jul 16, 2026	Instacart
Scope AR	Business Acquisition	Jul 01, 2026	Flatirons
Illumix	Business Acquisition	Jun 04, 2026	Snap
Veero	Business Acquisition	May 12, 2026	Shirah

See a more detailed list of acquisitions

Acquisition trends in Augmented Reality

Here are the acquisition trends in Augmented Reality:

Total Number of Acquisitions

Year	No. of companies
2026	7
2025	11
2024	13
2023	9
2022	11
2021	24
2020	12
2019	13
2018	18
2017	9

In the year 2025, till April 2025, 1 IPO happened in Augmented Reality sector.

Here are some recent, important IPOs in Augmented Reality:

Company	IPO Date	Exchange Symbol
Umeta	Apr 17, 2025	National Association of Securities Dealers Automated Quotations (NASDAQ)
VIRNECT	Jul 26, 2023	Korea Exchange (KRX)
ARway	Nov 04, 2022	OTC Markets (OTCMKTS)
Perfect Corp	Nov 04, 2022	New York Stock Exchange (NYSE)
NexTech AR Solutions	Oct 28, 2022	Frankfurt Stock Exchange (FRA)

See a more detailed list of IPOs

Companies founded by alumni from top colleges in the Augmented Reality sector

Most number of Augmented Reality startups have been founded by alumni from Massachusetts Institute of Technology, Stanford University and Harvard University.

College	No. of companies
Massachusetts Institute of Technology	26
Stanford University	23
Harvard University	19
Tel Aviv University	17
Technion Israel Institute Technology	14
University of Cambridge	14
Carnegie Mellon University	12
University of California (Berkeley)	12
University of California (Los Angeles)	12
Cornell University	9

Total funding in companies founded by alumni from top colleges in the the Augmented Reality sector

In the last 10 years, University of Cambridge graduates' Augmented Reality companies have raised the most funding among top colleges. Massachusetts Institute of Technology alumni are second, and Carnegie Mellon University alumni are third.

College	Total Funding
University of Cambridge	$593M
Massachusetts Institute of Technology	$458M
Carnegie Mellon University	$405M
University of Oxford	$339M
ETH Zurich	$286M
Stanford University	$282M
Aalto University	$220M
Imperial College London	$172M
Harvard University	$159M
Ben-Gurion University of The Negev	$143M