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Augmented Reality Sector

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About Augmented Reality

There are 5.14K companies in the Augmented Reality sector across the world, with 1.26K funded companies having collectively raised $13.7B in venture capital money and private equity. Overall 388 of these are Series A+ funded and the sector has seen the creation of 9 Unicorns.
Augmented Reality sector has seen 153 acquisitions and 44 IPOs.
This sector includes augmented reality is the integration of computer-generated virtual scene with the user's view of the natural environment in real time. This enhanced version of reality can be viewed through specific devices.
Augmented Reality sector is also known as Mixed Reality or Blended Reality.

Companies included in Augmented Reality sector

Includes companies manufacturing display devices to view AR content e.g. smart glasses, projector-based displays like HUDs, holographic projectors. Contains companies developing tools for interaction with AR content through natural gestures like hand gestures. Tools for AR development like depth sensors, engines to understand the environment, and AR content creation tools are also included. Comprises of companies using AR technology in different sectors for both consumer and enterprise applications in various fields like medical, industrial, retail. Companies developing custom augmented reality applications are also included.

Companies excluded in Augmented Reality sector

Excludes companies providing generic interaction tools such as controllers, generic gesture recognition systems. Also, excludes Virtual Reality specific device manufacturers and technology solutions providers.
Key Metrics
Total Companies
Top Companies
Total Funding
Funded Companies
Series A+ Companies
Series C+ Companies
Unicorns Created
IPOs
Acquisitions
Also known as
Mixed Reality or Blended Reality

Market Map of Augmented Reality

The market map of Augmented Reality gives a visual overview of the sector, showing key business models, their interactions in the value chain, and industry evolution. Top 3 trending business models in Augmented Reality sector are Augmented Reality Development Tools, AR Product Visualization and 3D Cameras.
Recent BlueBox/Industry Definition image of Augmented Reality

Reports related to Augmented Reality

Here are some reports related to Augmented Reality sector:
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Top Companies in Augmented Reality

There are more than 5.14K companies in Augmented Reality. Scandit is the top Augmented Reality company globally, ranked using Tracxn Score (what's this?).
Here are 5 of the top Augmented Reality companies globally:
Company
Description
Location
Founded
Current Stage
Private Funding Raised
Developer of smart data capture platform for various industry applications
Zurich (Switzerland)
2009
Series D
$273M
Provider of web based tool for AR content creation
2011
Acquired
$141M
Developer of mobile-based AR games
San Francisco (United States)
2011
Series D
$773M
Developer of augmented reality glasses and related accessories for connectivity
Sunnyvale (United States)
2017
Series D
$433M
Provider of interactive STEM kits
Bengaluru (India)
2016
Series B
$35.8M
Get a longer list of companies

Companies founded year-on-year in the Augmented Reality sector

1 new startup has been founded so far in 2026 in the Augmented Reality sector. 612 Augmented Reality startups were founded in 2018 - this is the most number of startups founded in any year in the last 10 years.

Companies founded year-on-year in the Augmented Reality sector2026202520242023202220212020201920182017Founded Year0150300450600750Count of Number of Companies
  • Total Number of Companies
Year
No. of companies
2026
1
2025
17
2024
48
2023
136
2022
221
2021
260
2020
536
2019
583
2018
612
2017
557

Companies founded across countries in the Augmented Reality sector

United States has 1,449 Augmented Reality startups, the most by any country, followed by India which has 429 startups and United Kingdom which has 357.

Companies founded across countries in the Augmented Reality sectorUnited S...IndiaUnited K...GermanyChinaCanadaFranceAustrali...ItalyIsraelCountries03006009001,2001,500Count of Number of Companies
  • Total Number of Companies
Country
No. of companies
United States
1,449
India
429
United Kingdom
357
Germany
259
China
203
Canada
182
France
161
Australia
137
Italy
127
Israel
103

Stage-wise distribution of the Augmented Reality sector

Out of the total 5,137 Augmented Reality companies, 1,258 have secured funding. Among them, 388 have reached Series A or higher, and 265 to Series B or beyond.

Founded - 5,137
Funded - 1,258
Series A+ - 388
Series B+ - 265
Series C+ - 235
Company Stage
No. of companies
Founded
5,137
Funded
1,258
Series A+
388
Series B+
265
Series C+
235
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  • 5.1K+ Total Companies
  • $13.7B+ Total Funding
  • 1.3K+ Funded Companies
  • 40+ IPOs
  • 150+ Acquisitions
  • 15+ Reports

Top Investors in Augmented Reality

Europa is the top investor in Augmented Reality companies based on number of companies invested.
Here are some top investors in Augmented Reality:
See a more detailed list of investors

M&A activity in Augmented Reality

In the year 2026, till March 2026, 1 acquisition happened in Augmented Reality sector. Last year, in 2025, a total of 11 acquisitions happened in Augmented Reality sector.
Here are some recent, important acquisitions in Augmented Reality:
Company
Acquisition Type
Acquisition Date
Acquirers
Business Acquisition
Mar 02, 2026
Business Acquisition
Dec 16, 2025
Business Acquisition
Dec 03, 2025
Business Acquisition
Dec 01, 2025
Business Acquisition
Nov 11, 2025
See a more detailed list of acquisitions

Acquisition trends in Augmented Reality

Here are the acquisition trends in Augmented Reality:

Acquisition trends in Augmented Reality2026202520242023202220212020201920182017Acquisition Round Date (Yearly)0510152025Number of Acquisitions
  • Total Number of Acquisitions
Year
No. of companies
2026
1
2025
11
2024
13
2023
9
2022
11
2021
24
2020
12
2019
13
2018
18
2017
9

IPOs in Augmented Reality

In the year 2024, till December 2024, 1 IPO happened in Augmented Reality sector.
Here are some recent, important IPOs in Augmented Reality:
Company
IPO Date
Exchange Symbol
Dec 06, 2024
National Association of Securities Dealers Automated Quotations (NASDAQ)
Jul 26, 2023
Korea Exchange (KRX)
Nov 04, 2022
OTC Markets (OTCMKTS)
Nov 04, 2022
New York Stock Exchange (NYSE)
Oct 28, 2022
Frankfurt Stock Exchange (FRA)
See a more detailed list of IPOs

Top News in Augmented Reality

View all Augmented Reality Top News

FAQs about Augmented Reality sector

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