About Haystack Partners
Haystack Partners is a venture capital firm located in New York City, United States. As of Mar 2019, Haystack Partners has invested in 50 companies. It primarily invests in Seed round in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to High Tech and Consumer. Most recently it participated in the $***** Series A round of Scope AR Overall, Haystack Partners portfolio has seen 5 unicorns, 1 IPO and 20 acquisitions including key companies like Zocdoc, ClassPass and Betterment. A lot of funds co-invest with Haystack Partners, with names like Liquid 2 Ventures sharing a substantial percentage of its portfolio. Haystack Partners has team of 6 people including 3 partners.Key Metrics
Team Members
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Seed, Series A & 3 more
Portfolio IPOs
Portfolio Unicorns
Portfolio Soonicorns
Haystack Partners' List of Top Investments
Haystack Partners has a portfolio of 50 companies, including 5 unicorns. Their most notable investments are in Tachyus and Factual.Their portfolio spans across United States and India. They have invested in Enterprise Applications, High Tech, Consumer and 23 other sectors, across stages such as Seed, Series A and 3 more. Here is the list of top investments by Haystack Partners:
1. Zocdoc
ZocDoc is an online platform that helps patients to find health practitioners according to location, specialty insurance and book an appointment online. Provides scheduling software for medical personnel at the backend which can be accessed both at Zocdoc and at the professional's website. Introduced ZocDoc Check-In feature that allows patients to fill out their medical forms online in advance of their visit and saves the information for future visits as well. Pricing based on monthly subscription. The service, used by more than 4 million patients/month, serving around 60% of the U.S. population.
Key facts about Zocdoc
- Founded Year: 2007
- Location: New York City (United States)
- Valuation: $*****
- Stage: Series E
- Total Funding till date: $426M
- Employee Count: 1,352 as on May 31, 2026
- Investors: Section Partners, Star Tech NG and 38 Others
- Latest Funding Round: Series E, Feb 11, 2021, $*****
- Highlight: Editors' Pick
2. ClassPass
ClassPass is a membership program for fitness classes across multiple gyms and studios. Members can access multiple varieties of classes and engagement in their fitness regime, all at a fixed price. Participating studios benefit by attracting new students and profitably filling excess capacity in classes. ClassPass has also started corporate membership programs.
Key facts about ClassPass
3. Betterment
Betterment is an app-based automated investment and retirement planning platform. It provides tools for spending, saving, and developing customised plans for the future. Users focus on investing in ETFs and cash reserves for long-term financial goals. the app is available for Android and iOS platform.
Key facts about Betterment
- Founded Year: 2010
- Location: New York City (United States)
- Valuation: $*****
- Stage: Series F
- Total Funding till date: $335M
- Employee Count: 647 as on May 31, 2026
- Investors: SeedFord Partners, Glean Management and 42 Others
- Latest Funding Round: Conventional Debt, Sep 29, 2021, $*****
- Highlight: Editors' Pick
4. Ibotta
Provider of a platform for cash-back rewards and digital promotions. It offers cash-back on purchases through its app and powers promotions via a network. The platform helps brands reach consumers through publisher partnerships. It provides tools for brands to accelerate growth with targeted content. It also offers a rewards platform to maximize customer loyalty and drive repeat purchases.
Key facts about Ibotta
- Founded Year: 2012
- Location: Denver (United States)
- Stage: Public
- Total Funding till date: $97.6M
- Employee Count: 947 as on May 31, 2026
- Investors: FJ Labs, Notable Capital and 9 Others
- Latest Funding Round: Series D, Aug 06, 2019, $*****
- Highlight: Public
5. SeatGeek
Company providing a digital platform that enables users to search and book events. It is an event booking platform offering users a search engine to compare and book tickets across various events. The platform provides features like fare comparison, flexible date search, and real-time price alerts to facilitate efficient travel planning.
Key facts about SeatGeek
- Founded Year: 2009
- Location: New York City (United States)
- Valuation: $*****
- Stage: Series E
- Total Funding till date: $398M
- Employee Count: 820 as on May 31, 2026
- Investors: TCV, Glynn Capital and 45 Others
- Latest Funding Round: Series E, Aug 31, 2022, $*****
- Highlight: Editors' Pick
Haystack Partners' Year-on-Year Investment Trends
Haystack Partners has invested in 50 companies over the last 14 years, with an average of 1 new investment annually in the last 10 years. Its most recent first time investment was in Scope AR and most recent follow-on round was in MealPal.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 0 | 0 | 0 |
2024 | 0 | 0 | 0 |
2023 | 0 | 0 | 0 |
2022 | 0 | 0 | 0 |
2021 | 0 | 0 | 0 |
2020 | 0 | 0 | 0 |
2019 | 1 | 0 | 1 |
2018 | 1 | 0 | 1 |
2017 | 6 | 1 | 7 |
Haystack Partners' Investments by Stage
Haystack Partners has made 7 investments in Seed stage with an average round size of $1.49M, 7 investments in Series A stage with an average round size of $10.8M, 2 investments in Series B stage with an average round size of $40M, 1 investment in Series C stage with an average round size of $25M and 1 investment in Series D stage with an average round size of $57M.Stage of entry | No. of Investments |
|---|---|
Seed | 7 |
Series A | 7 |
Series B | 2 |
Series C | 1 |
Series D | 1 |
Note: We have considered here, only first round of investments
Haystack Partners' Investments by Sector
Haystack Partners has a diverse portfolio, with companies operating in the Enterprise Applications, Consumer, High Tech, Enterprise Infrastructure and Retail. Notably, it has invested in 48 Tech companies, 30 Enterprise (B2B) companies, 28 Consumer (B2C) companies and at least 24 companies focusing on Software.Sector | No. of Investments |
|---|---|
Enterprise Applications | 8 |
Consumer | 4 |
High Tech | 4 |
Enterprise Infrastructure | 3 |
Retail | 3 |
Others | 14 |
Note: We have considered here, only first round of investments
Haystack Partners' Investments by Geography
Haystack Partners has made most investments in United States (15), followed by India where it has made 2 investments.Country | No. of Investments |
|---|---|
United States | 15 |
India | 2 |
Note: We have considered here, only first round of investments
Haystack Partners' recent investments
Haystack Partners has not made any investment in 2026 so far.Here are the most recent investments by Haystack Partners:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Mar 20, 2019 | United States | Series A | 5966 | [+5] | |
Sep 21, 2018 | - | Series A | 1726 | [+3] | |
Sep 29, 2017 | United States | Seed | 2356 | [+4] | |
Sep 26, 2017 | United States | Series A | 3203 | [+9] | |
Sep 19, 2017 | United States | Series B | 3687 | [+3] |
Unicorns in Haystack Partners' Portfolio
Haystack Partners has 5 unicorns in its portfolio - SeatGeek, Betterment, Dataminr and others. The most recent unicorn in their portfolio is SeatGeek. It became a unicorn in 2022, 5 years after Haystack Partners first invested in it.Here is a list of unicorns in Haystack Partners' portfolio:
Tracxn Score | Company | Short Description | Founded year | Sector | Location | Company Stage | First Investment/ Acquisition Details |
|---|---|---|---|---|---|---|---|
74 | Company providing a digital platform that enables users to search and book events | 2009 | New York City | Series E | mktwogy | ||
80 | App-based automated investment and retirement planning platform | 2010 | New York City | Series F | yoo{xzl | ||
70 | Provider of AI platform delivering real-time event, threat, and risk intelligence | 2009 | New York City | Series F | vhgorka | ||
70 | Provider of network consulting services | 1998 | New York City | Series E | gvlhvcq | ||
82 | Provider of healthcare appointment booking service | 2007 | New York City | Series E | lasavgz |
IPOs and Publicly Listed companies in Haystack Partners' Portfolio
1 of Haystack Partners' portfolio company became public - Ibotta. It got listed on the National Association of Securities Dealers Automated Quotations (NASDAQ), in Apr 2024 at marketcap of $2.39BHere are Haystack Partners' portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Apr 18, 2024 | Jul 25, 2017 | Series C | 2056 |
Acquired companies in Haystack Partners' Portfolio
20 companies from Haystack Partners' portfolio have been acquired. The most recent acquisition was Scope AR in Jul 2026 by Flatirons for $*****.Here are Haystack Partners' portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Jul 01, 2026 | Mar 20, 2019 | Series A | 8966 | |
Jun 01, 2026 | Oct 12, 2016 | Series A | 8565 | |
Apr 18, 2024 | - | - | 6237 | |
Aug 18, 2023 | - | - | 2256 | |
Apr 13, 2023 | - | - | 4336 |
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Team profile of Haystack Partners
Haystack Partners has a team of 6 members including 3 Partners located in United States. Haystack Partners' team does not sit on the board of any company as of now.Here is a list of all team members in Haystack Partners:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | New York City | - | - | |
Partner | New York City | - | ||
Partner | New York City | - | - |
Co-investors of Haystack Partners
Over the past 14 years, 298 investors have co-invested in Haystack Partners's portfolio companies. This includes funds and angels.
- Invested before Haystack Partners: FJ Labs, Founder Collective and 52 others have invested in rounds before Haystack Partners. There are 2 companies where FJ Labs has invested before Haystack Partners and 2 companies where Founder Collective has invested before Haystack Partners.
- Top Co-investors of Haystack Partners: 165 investors entered a company along with Haystack Partners. These include investors like Liquid 2 Ventures (2 companies).
- Invested after Haystack Partners: A total of 79 investors have invested in Haystack Partners's portfolio after their investments. Top Investors include B Capital (2 companies), Tiger Global Management (2 companies) and Koch Disruptive Technologies (1 company).
Recent News related to Haystack Partners
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Scope AR Closes $9.7 Million Series A Funding to Help Make Any Worker An Instant Expert with Augmented RealityScope AR•Mar 20, 2019•Scope AR, Romulus Capital, SignalFire, Susa Ventures and 5 others
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Applied Intuition Develops Virtual Simulator for Driverless Cars, Completes Series A RoundFutureCar•Sep 21, 2018•Applied Intuition, Andreessen Horowitz, Floodgate, Liquid 2 Ventures and 2 others
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MealPal raises $20 million funding to expand its restaurant meal subscription service - StartUp360NewsStartUP 360 News•Oct 30, 2017•MealPal, Menlo Ventures, Bessemer Venture Partners, Comcast Ventures and 2 others
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SidelineSwap Scores $2M in Seed Extension FundingCitybizlist•Oct 11, 2017•SidelineSwap, Global Founders Capital, Haystack Partners, Riverpark Funds and 3 others
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Lively Inc says it has raised $4.2 million in fundingReuters•Sep 26, 2017•Lively, Transmedia Capital, Streamlined Ventures, Y Combinator and 8 others
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MealPal gobbles $20M for its restaurant meal subscription serviceTechCrunch+•Sep 19, 2017•MealPal, Menlo Ventures, Bessemer Venture Partners, Comcast Ventures and 2 others
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Vemo Education Raises $7.4M in Seed Funding |FinSMEsFinSMEs•Sep 11, 2017•Vemo Education, University Ventures, NextGen Venture Partners, Route 66 Ventures and 4 others
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Ibotta Closes C-1 Funding Led by Silicon Valley-Based GGV CapitalPR Newswire•Jul 25, 2017•Ibotta, Notable Capital, Haystack Partners, GGV Capital
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